Samsung spends approx.15x more than Apple in marketing | cross pond high tech |

According to Asymco's Horace Dediu, Samsung is blowing all the companies away in advertising.


But advertising isn't Samsung's only marketing expense. It also has big, crazy launch parties and promotional discounts.


If you look at Samsung's full marketing expenses, you get a better idea about the incredible amount it cost Samsung to become the world's biggest smartphone company.