I just completely restructured and expanded my intensive Advanced Google+ Local training program. Doubled the time and added tons of content - without increasing the price.
There is SO much important new info with all the new problems (like moves, do not support problems, etc.) and all the new G+ merge stuff that needs to be covered, that I could not cover it all in 1 session.
Expanded from 2 to 4 hours. Spit into 2 group training sessions over 2 days. Same price. Details at link above.
When speaking with SMBs and companies that sell marketing services to SMBs, I hear over and over again how a business wants to rank #1 for important local keywords.
Then, I look at their website and have visions of money being poured down the drain, horses being led to water sans drinking, Sisyphus rolling a boulder up that damn hill, and a variety of other cliches.