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CRM & Customer Loyalty
Comarch specializes in the design, implementation and integration of advanced IT solutions to support loyalty programs.
Curated by Comarch Inc.
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Rescooped by Comarch Inc. from Gamification & Loyalty
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5 Keys to Success for Creating Customer Engagement @mplifyr - Custom Loyalty Programs

5 Keys to Success for Creating Customer Engagement @mplifyr - Custom Loyalty Programs | CRM & Customer Loyalty | Scoop.it

Businesses seeking to attract loyal customers need to start with the most crucial and basic building blocks of loyalty: building relationships and creating experiences with customers. These are the missing links that businesses and loyalty programs have lost true focus of in recent times. Businesses need to engage and create valuable relationships with their customers, because your customers really want to engage with you!


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Rescooped by Comarch Inc. from Customer and Employee Loyalty, Rewards & Engagement
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Customer Experience Is an Investment, Not a Cost

Customer Experience Is an Investment, Not a Cost | CRM & Customer Loyalty | Scoop.it
Earlier, I wrote about how "It's Not Who Your Customers Are, It's How They Behave." Demographics aren't interesting in and of themselves — businesses benefit from their customers' (trans)actions.

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O Sha's curator insight, April 28, 2014 12:14 PM

Improve customer experience for potential customer value.