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5 Reasons Every Startup Needs to Start Measuring NPS - Techstars

5 Reasons Every Startup Needs to Start Measuring NPS - Techstars | CRM | Scoop.it
No matter how cool or revolutionary it may be, your company means nothing without customers willing to endorse it. When I wrote a post for Inc. called 38 Things Every Entrepreneur Should Know about a year ago, I stated that the only thing that mattered was sales. What I failed to mention is that the …
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Six building blocks for creating a high-performing digital enterprise | McKinsey & Company

Six building blocks for creating a high-performing digital enterprise | McKinsey & Company | CRM | Scoop.it
Digitization affects almost everything in today's organizations, which makes capturing its benefits uniquely complex. Here are the most important aspects that winning companies consider. A McKinsey & Company article.
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Cloudera vs Hortonworks vs MapR: Comparing Hadoop Distributions - Experfy Insights

Cloudera vs Hortonworks vs MapR: Comparing Hadoop Distributions - Experfy Insights | CRM | Scoop.it
Cloudera vs Hortonworks vs MapR discusses the similarities and differences in the three popular Hadoop distributions.

Via Mick LEVY
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Renault : « avoir une vision 360° du client est une illusion de l’esprit aujourd'hui »

Renault : « avoir une vision 360° du client est une illusion de l’esprit aujourd'hui » | CRM | Scoop.it
Renault a construit un référentiel unique de ses clients en France. L'enjeu est désormais de le connecter aux multiples sources d'information. Pour le constructeur automobile, 2015 est l'année de l...

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Attention danger… si pour vous le CRM n’est qu’une affaire d’outils ou de technologie

Attention danger… si pour vous le CRM n’est qu’une affaire d’outils ou de technologie | CRM | Scoop.it
Michael Deheneffe, Dir. Transformation Digitale chez Business & Decision est FAN de solutions CRM. Mais il sait en reconnaître les limites...
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Big data : données, données, donnez-moi ! #DATAGUEULE 15

À mesure que nos vies sont de plus en plus connectées, les données personnelles que nous émettons...


Via Julien Gadrat, Mick LEVY
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Les objets connectés au service du business

Les objets connectés au service du business | CRM | Scoop.it
Une étude intelligente et exhaustive de Toucan Toco, publiée en juin 2014, fait un état des lieux du sujet, avec au programme, les secteurs porteurs bien sur, mais aussi l’écosystème d’acteurs, les perspectives et stratégies, le marché, et une liste impressionnante d’initiatives et projets.

Via Aurélia-Claire Jaeger, Mick LEVY
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Aurélia-Claire Jaeger's curator insight, November 6, 2014 5:48 AM

Les objets connectés au service de la création de valeur : enjeux, perspectives et initiatives.

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Gartner Says CRM Will Be at the Heart of Digital Initiatives for Years to Come

Gartner Says CRM Will Be at the Heart of Digital Initiatives for Years to Come | CRM | Scoop.it
Organizations are leveraging CRM technologies as a major part of their digital initiatives to enhance the customer experience, according to Gartner, Inc. Gartner said that demand for modern technology customer relationships is driving refreshed or expanded integration and usage of all areas of CRM software. The outlook continues to be positive for CRM as buyers focus on technologies that enable more-targeted customer interactions in multichannel environments.
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Five facts: How customer analytics boosts corporate performance

Five facts: How customer analytics boosts corporate performance | CRM | Scoop.it
Corporations across the world and industry sectors are increasingly approaching their businesses from a customer-centric perspective, amassing vast quantities of customer intelligence in the process.

Via Jean-Michel Franco, Mick LEVY
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Mick LEVY's curator insight, October 27, 2014 12:23 PM

Enterprises with a extensive use of customer analytics sell 131% more than others

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Infographic Modern Data Scientist

Infographic Modern Data Scientist | CRM | Scoop.it

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Mick LEVY's curator insight, September 4, 2014 10:08 AM

A superman vision of what a Data Scientist is expected to be... Does that super hero really exists ?!

I think that the roles have to mixed between some persons. To be efficient these people have to be multi competent and must have a large vision of the business, of the datas...

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customer relations and experiences need more than just a smart tool

customer relations and experiences need more than just a smart tool | CRM | Scoop.it
customer relations and experiences need more than just a smart tool
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Retailers Say Customer Retention Will be Key Revenue Growth Driver

Retailers Say Customer Retention Will be Key Revenue Growth Driver | CRM | Scoop.it
While global marketers responding to a recent survey attested to focusing more on customer acquisition than retention, senior US retail executives surveyed by KPMG for a new report [pdf] believe that customer retention will be the most significant driver of their company's revenue growth over...

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Allianz : « on passe de backends construits pour 30 ans à des Apps de 18 mois » - La Revue du Digital

Allianz : « on passe de backends construits pour 30 ans à des Apps de 18 mois » - La Revue du Digital | CRM | Scoop.it
Ce texte a été lu 1543 fois !Allianz est fortement engagé dans sa transformation digitale. L’informatique doit s’adapter. Au lieu de backends bâtis pour durer 30 ans, il s’agit d’intégrer des Apps prévues pour durer 18 mois.  L’entreprise crée des équipes associant des experts du digital, de l’assurance et des startups.  Quand Delphine Asseraf, directrice …
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Magento Market Share in Europe and Worldwide | Promodo online marketing company - SEM, SEO services, PPC, usability & CRO

Magento Market Share in Europe and Worldwide | Promodo online marketing company - SEM, SEO services, PPC, usability & CRO | CRM | Scoop.it
Magento is the world leader in the segment of open source ecommerce solutions. Today, the word «Magento» is requested in search engines with the same frequency
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GMF, MAAF, MMA : un réseau social pour trois marques et 25.000 collaborateurs

GMF, MAAF, MMA : un réseau social pour trois marques et 25.000 collaborateurs | CRM | Scoop.it
A ce jour, il compte déjà plus de 600 communautés. Le réseau social d’entreprise de Covéa - société de groupe d’assurance mutuelle...

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Le comparatif des solutions de e-réputation

Le comparatif des solutions de e-réputation | CRM | Scoop.it
Les solutions d'e-réputation comme AMI, Digimind, Lexis Nexis et Linkfluence se distinguent par leur capacité à supporter un nombre très important de sources externes hétérogènes
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ITW Pierre Jalady - La Customer Experience au coeur du parcours shopping de BMW - YouTube

Pierre Jalady, Directeur Marketing de BMW France, marque allemande leader mondial des constructeurs d’automobiles Premium, intervient lors de la 2ème saison ...
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La Société Générale mobilise le Big Data pour la personnalisation et le time-to-market - La Revue du Digital

La Société Générale mobilise le Big Data pour la personnalisation et le time-to-market - La Revue du Digital | CRM | Scoop.it
La banque de détail doit changer sa manière de commercialiser ses produits. Un client n’hésite plus à changer de banque s’il n’est pas satisfait. La Société Générale fait appel au Big Data afin d’évaluer le meilleur moment pour proposer des produits à ses clients. Cela passe notamment par l’analyse textuelle des emails.  Les temps changent …
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"Réinventons nos jobs à l'ère du digital" vu par Catherine Barba

"Réinventons nos jobs à l'ère du digital" vu par Catherine Barba | CRM | Scoop.it
Résumé de l'intervention de Catherine Barba au Adobe Symposium de 4/11/14 : réinventons nos jobs à l'ère du digital.
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Big Data in Retail: Examples in Action | The Big Data Hub

Big Data in Retail: Examples in Action | The Big Data Hub | CRM | Scoop.it
Savvy retailers use big data analytics from web browsing, social media, industry forecasts, existing customer records to predict trends, prepare for demand, pinpoint customers, optimize pricing and promotions.

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Mick LEVY's curator insight, November 4, 2014 9:45 AM

Love this presentation of a ideal data-driven retailer

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5 Ways Chief Data Officers Are Changing Data Strategy

5 Ways Chief Data Officers Are Changing Data Strategy | CRM | Scoop.it
What’s the hottest new job -- in so many ways -- in the C-Suite these days? The Chief Data Officer. In 2003, Capital One appointed the first CDO. By 2015, about 25% of the 500 largest companies will have one in place, according to research firm Gartner Inc.

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Lucette: le big data au service de la beauté

Lucette: le big data au service de la beauté | CRM | Scoop.it
Cette start-up a développé un algorithme permettant aux utilisatrices d'obtenir conseils et produits de beauté personnalisés. Avec l'objectif d'allier big data et cosmétique.

Via Julien Gadrat, Mick LEVY
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Comment le big data peut aider les banques à reconquérir leurs clients

Comment le big data peut aider les banques à reconquérir leurs clients | CRM | Scoop.it
Le big data, qui consiste à collecter et à analyser de très grandes masses de données, représentera un marché de près de 42 milliards de dollars, en 2018, selon IDC. Les banques, qui regorgent de données sur leurs clients, voient dans le big data l’opportunité d’améliorer leur relation avec ces derniers.
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Getting closer to the customer with an enhanced 360 degree view | The Big Data Hub

Getting closer to the customer with an enhanced 360 degree view | The Big Data Hub | CRM | Scoop.it

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Retailers Still Striving For A Single View Of The Customer Across Channels

Retailers Still Striving For A Single View Of The Customer Across Channels | CRM | Scoop.it
A sizable majority of retailers believe that multi-channel customers are either significantly (47%) or slightly (29%) more profitable than single-channel customers, something consumers themselves appear to agree with. But a new RSR Research study [download page] finds that despite retailers'...

Via Jean-Michel Franco
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