An interesting video showing how gesture control can be used in controlling your android tablet.
I don't fancy this kind of technology myself, as i think that most of the time gesture control are much slower than I directly touch the screen. Additionally, the accuracy of nowadays gesture control software are yet to improve. Microsoft has invest a lot in gesture control in Xbox's Kinect but I still think it is hard to use.
Mobile has changed the landscape of consumerism in a few short years by becoming our favorite tool for reading the news, watching television, communicating, socializing, shopping, making decisions, navigating…for just about everything!
As a marketer, mobile is a very powerful place for you to connect with your audience.
However, with great power comes great responsibility. Since mobile is such a personal medium, it is the easiest place for marketers to make massive mistakes that will turn off a customer forever.
We’re here to help you avoid making those mistakes. Here’s what you should be looking out for and what you can learn from those who have come before you....
This article is about the current problem in App Store,
People tent to think that any apps which more expensive then a 0.99$ apps is over priced. Also record showed that it will get a massive sales increase when the price when down.
Is this a concern? Or is it normal behaviour of any free market?.
If companies able to find any other way to earn money, such as free to pay with ads. Do apple still need to educate their customer that they also need to look at higher price apps?.
I think each different apps price tiers are targeting different customers, it is always true that the highest tier will contain the least amount of customers while the lowest tier will contain the highest amount of customers.
Oculus Rift Next-Gen Virtual Reality Next-Gen Virtual Reality The Oculus Rift is a new virtual reality headset that lets players step inside their favorite games and virtual worlds. Order Development Kit Low Latency 360° Head Tracking The Rift uses custom tracking technology to provide ultra-low latency 360° head tracking, allowing you to seamlessly look around the virtual world just as you would...
As I work towards completing my own game, I’ve been thinking a lot about finishing projects in general. I’ve noticed that there are a lot of talented developers out there that have trouble finishing games. Truthfully, I’ve left a long trail of unfinished games in my wake… I think everyone has. Not every project is going to pan out, for whatever reason. But if you find yourself consistently backing out of game projects that have a lot of potential, it could be worth taking a step back and examining why this happens.
Prompting customers to "Rate this app!" has become common practice, and unfortunately because it's so common, it's hard to go a few days without being pestered to leave a review. I don't think customers would mind being asked to leave a review for an app they love and use daily if they were asked at the right time, but unfortunately that's usually not the case.
Hey guys, Im going to post things related to Mobile Application from now as Im really interested in this area! I wanna share you guys with my view of "Mobile Market".
Me and my friend are also working on programming a game right now, I understand why TerraTech feel frustrated about the App Market. There are 4,000+ Games released per months and it is hard to stand out...The success rate is low ..blah blah blah
In my opinion, thats just life. Try to buy a "Pen" or a "FootBall" on Amazon, it easily get a million result, although some of it is not related, but you are still competing with tons of others.
Also, 4,000+ games per month isn't so many if you consider Apple Store and Google Play are the only major market available. Billions of users are using these platforms to buy Apps. The chance of being seen is still high.
Finally, I believed that "good games + decent marketing" is the way for start up. it is important to do some decent marketing to get your game noticed. but without a good game, people just won't care about you.
Kairosoft is one good example. They didn't make much marketing..but they create great game, fun game with original idea. And now they make a few million dollars and tons of followers.
How do you stand out amongst the millions of iPhone apps competing for attention? With a fabulous design, that's how! Holger Sindbaek of app community Meerli selects some of his favourites.
Five years have passed since Steve Jobs stood on a stage in Mountain View and said, "One last thing...", and those five years have been fast and furious. Over half a million apps have now been uploaded to Apple's App Store, not to mention the huge numbers of Android and Windows Phone apps that have been made available - but design-wise few of them can truly be considered beautiful.
The last year, however, has seen some mobile applications pop up with amazing-looking user interfaces that offer fantastic user experience. To encourage this trend, some friends and I have created a community, Meerli, to enable exceptional mobile designers to connect and share their work.
Here are 20 designs we've found that we think can inspire you and bring mobile design into a new era.
Perhaps the biggest barrier to an effective social media marketing initiative is both executives trying to sell social media internally and a failure to understand just how important social media marketing is to conversion. I could give you a lot of data about social media, it’s short shelf life, the fact that only 16% of brands facebook posts are read and the fact that engagement is down since facebook evolved to timeline but it’s much more than that.
Marketers need to have a deep understanding of what they are selling (hint: it’s not product features) and understand what makes someone want to purchase their product. In addition they need to know that just because someone purchases their product does not mean they want to have a relationship with the brand.
Silverman Research and Unilever recently surveyed 644 people from more than 30 countries to find out why more companies don’t use social media. Participants highlighted 16 different barriers companies face when incorporating social media, but they considered these four the most significant...
I consider this as the main challenge of nowadays apps market.
Once ago I have read an article about apps discovery and it is saying that the search technology is way behind data storage..Apple can have a few thousand apps of one kind but people will never be able to look though all of them.
This article proposed that using social network as the main channel for app discovery, i think is a workable ideas!!
It is better if customer already know your apps title before entering the apps store!
App store optimization helpApp store optimization helps your mobile app get discovered with ease than your competitors. While app store optimization gives substantial results, the process of optimizing an app remains complicated by a great degree. Optimizing an app for discoverability involves technical knowhow, marketing genius and a specific strategy to create the entire marketing plan for the process. s your mobile app get discovered with ease than your competitors. While app store optimization gives substantial results, the process of optimizing an app remains complicated by a great degree. Optimizing an app for discoverability involves technical knowhow, marketing genius and a specific strategy to create the entire marketing plan for the process.
Nowadays, companies just make games because mobile application markets opened the door for them to earn money. They failed because they don't have the passion ( I guess it can be consider as the missing of core competency).
Also, I like the line where he mention Game is about expressing your emotion feeling, great game make you feel involve and emotional.
A clear line between ERP, SCM, CRM? I think the automation and integration of marketing and CRM allow us to focus more on movitvating our workers by SCM. Then the question arise...is the mix of SCM & CRM benifical?
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