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Creativity & Innovation  for success
Creativity & innovation, the drivers of change
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Digital Health Startups Raised $700 Million During Third Quarter

Digital Health Startups Raised $700 Million During Third Quarter | Creativity & Innovation  for success | Scoop.it
Digital health companies raised more than $700 million during the third quarter, bringing year-to-date funding to $3 billion, according to the latest report from San Francisco incubator and fund Ro...
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Recruitment platform TalentPad raises funding for recruiting engineers in India

Recruitment platform TalentPad raises funding for recruiting engineers in India | Creativity & Innovation  for success | Scoop.it
Top companies in India find it hard to spot the smartest ones among millions of fresh engineers who graduate every year. TalentPad attempts to solve that.
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All Customers Have These 7 Secret Desires

Customers don't just want to do business with you; they want you to meet these seven basic human needs.

Ask most businesspeople what customers want and you'll probably hear something like "quality products, best value and great customer service." However, while those things are important, they're just vehicles for giving customers what they really crave, which is:

1. Customers want to feel important.

Customers don't want to be just a way for you to make more money. They want to know that they matter to you, even if they're not buying from you today.

2. Customers want to be appreciated.

Customers want feel that you believe it's a privilege to sell with them and that you're therefore ready to put their interests first.

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10 Everyday Things Creative People Do That Lead to Success

Practice creativity to find the success you desire -- in life and in business.

One of the marks of a truly successful individual or company is how innovative they are. The creativity it takes to be truly innovative is what successfully separates one business from the rest. Creativity can accelerate a company's profits and growth beyond that of its less-innovative competitors. The added benefit is that the creativity and the resulting innovation is unique to the creator--the individual or company that came up with the idea.

Why rely on old ideas and innovations? Why not create a climate for creativity with innovative, new ideas--beginning with you?

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The Mind-Blowing Concept Of The Internet For Things

The Mind-Blowing Concept Of The Internet For Things | Creativity & Innovation  for success | Scoop.it
The Physical Internet initiative will improve logistics by enabling open collaboration and sharing of resources between different organizations.
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What is a mindset and why does it matter?

What is a mindset and why does it matter? | Creativity & Innovation  for success | Scoop.it
Businesses that don't have a distinct mindset, a point of view, are setting themselves up to eventually fail. Organizations with the strongest opinions win.
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What It Means to Business When the Crowd Becomes a Company

What It Means to Business When the Crowd Becomes a Company | Creativity & Innovation  for success | Scoop.it

Via Marylene Delbourg-Delphis
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How Apple Pay Will Change Retail Marketing Forever

One third of all online purchases are made with mobile devices. With the introduction of Apple Pay these numbers will likely increase, which means retail marketing is about to change forever.
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17 digital marketing and ecommerce trends for 2013

17 digital marketing and ecommerce trends for 2013 | Creativity & Innovation  for success | Scoop.it
Following are my personal thoughts on what will be interesting and important in the world of digital marketing and ecommerce for 2013. As is traditional for my trends, there are around seventeen of them.
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The sharing economy isn't 'collaborative consumption,' it's 'disaster capitalism'

The sharing economy isn't 'collaborative consumption,' it's 'disaster capitalism' | Creativity & Innovation  for success | Scoop.it
it’s “disaster capitalism

But there is a downside to the sharing economy, and I’m not talking about how it threatens hotels or taxi cab companies. That’s another conversation.

What troubles me most about the sharing economy is that we’re celebrating a system that, at its core, is a reflection of our desperate times. While it’s true I know people Uber’ing for fun, I also know people who are Uber’ing after work because they’re underpaid at their full-time career jobs — no doubt exhausting endeavors that leave them pretty burnt out as it is.

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Business Model Innovation Delivers Fresher, Cheaper Food

There is no doubt that people are becoming more interested in where their food came from and with meat prices rising (especially here in the United States with widespread drought in some areas) people are also becoming more concerned with the cost. Zaycon Foods is leveraging a business model that's better for the environment, farmers, and consumers.
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Collaborative economy verandert businessmodellen permanent

De digitale revolutie heeft heel wat los gemaakt. Mensen veranderen, technieken verbeteren en tools verschijnen. De mens verandert echter eerder door de vooruitgesnelde technologieën dan op eigen kracht. En dan is er nog de nieuwe economie, waarbij instituten steeds vaker worden overgeslagen: de collaborative of shared economy. In dit artikel licht ik deze ontwikkeling toe en opper ik welke rol organisaties hierin kunnen spelen.

 

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IMAGINE video on creativity

Did you know that the most creative companies have centralized bathrooms? That brainstorming meetings are a terrible idea? That the color blue can help you double…
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Khosla-Backed Startup Wants to Electrify Your Brain

Khosla-Backed Startup Wants to Electrify Your Brain | Creativity & Innovation  for success | Scoop.it
Thync's wearable uses ultrasonic or electric waves to make you feel calm or energized.

A Los Gatos, Calif., startup is developing a wearable that promises to alter state of mind by sending ultrasonic or fine electric currents through the brain, building a consumer product on top of a nascent area of neuroscience.

Thync, which has been operating in stealth mode for the last three years, will announce on Wednesday that it has raised $13 million from Khosla Ventures, Sling Media co-founder Blake Krikorian and other undisclosed investors.

The company isn’t yet providing images or many details about the product itself, which isn’t expected to reach the market until next year. But it says its “neurosignaling algorithms” can help people feel calm or energized.

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'Crowdfunding is Not About Dollars,' says Indiegogo's Danae Ringelmann

Co-founder of Indiegogo says the big payoff of a successful crowdfunding campaign is you get to be yourself.
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Top 10 TED Talks for Entrepreneurs in 2014

Bill Gates, Edward Snowden, Larry Page and the inventor of the World Wide Web converged on the year's hottest topics.
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How to Apply the Internet of Things to Your Business

How to Apply the Internet of Things to Your Business | Creativity & Innovation  for success | Scoop.it
A very real opportunity exists today for companies of all sizes.

Much has been said about how enormous the Internet of Things (IoT) may become in the coming years. For example, IDC predicts that the IoT market will exceed some $7 trillion globally by 2020, and Cisco forecasts that 50 billion devices will soon be connected to the Web.

Whether projections like these become a reality or not, a very real opportunity exists today for companies of all sizes. Heroku CTO Morten Bagai says, “The potential to fundamentally alter both the way a consumer experiences a product and how we do core business functions, such as sales, service, and marketing, is absolutely there.”

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A new role for business: Creating a Shared Value Forum

The forum will provide a space for debate and discussion for members of academia, industry, international institutions and civil society from around the world on the changing role of business in society.

Nestlé believes that for a company to be successful over the long term and create value for shareholders, it must create value for society.

Participants will discuss how civil society and the private sector can work in partnership to strengthen and speed up sustainable development, focusing on the key areas of nutrition, water and rural development.

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Rewarding Ideas As Well As Results

Rewarding Ideas As Well As Results | Creativity & Innovation  for success | Scoop.it
Tim Sackett is on my list of “must follow” bloggers. His blog, The Tim Sackett Project, is a consistently good and informative source of HR wisdom. One recent post was on properly weighting the importance of the “idea” over the “work” required to turn the idea into reality. Here’s an excerpt: I would come up with an idea. A really, really good idea! I would then work to make this idea a reality. I would spend a lot of time, energy and resources making this idea come to life. The work became more important than the idea. Someone really smart...
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How to Be Creative – A 5-Part Creative Thinking Skills Formula

How to Be Creative – A 5-Part Creative Thinking Skills Formula | Creativity & Innovation  for success | Scoop.it
Some people are explosively creative. They don’t need creativity exercises or structure to sustain their voluminous creative output. Then there’s the rest of us. If pure creativity eludes you, then...
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A New Genre of Visual Content

A New Genre of Visual Content | Creativity & Innovation  for success | Scoop.it

Audiences are consuming media a lot differently than a decade ago. We fast-forward through commercials on our DVR while balancing a tablet on our lap and holding a mobile phone in our hands. 

The advancement of technology and the ever-evolving behavior of audiences are impacting our business models more than ever before. We’re reminded of that every day as more groundbreaking technologies and products are introduced to the market.

Companies that don’t remain on the bleeding edge of innovation run the risk of becoming irrelevant, or worse, failing. It’s going to take a lot of legwork to evolve with today’s audiences, but companies such as Facebook are proving it’s well worth it.

 

 
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Reading and responding to digital body language

Reading and responding to digital body language | Creativity & Innovation  for success | Scoop.it

In the world of digital disruption, the consumer is king. The truly disruptive impact of the internet is much less about new channels than it is about empowering buyers through frictionless information flows and exceptional online experiences. This disruption is occurring at massive scale — and at the dizzying speed of the web.

Take purchasing, for instance.

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14 of the best collaborative consumption sites

14 of the best collaborative consumption sites | Creativity & Innovation  for success | Scoop.it

TIME Magazine calls collective consumption one of the 10 ideas that will change the world. But the thing about collaborative consumption is that it thrives on critical mass.

You need punters to post their stuff or skills to create a marketplace. So we’ve listed a few of our favourite sites for Sydneysiders. Pay a visit to one or two, share something or sign up and make a new friend along the way.

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Business Model Innovation, The danger in missing the innovation moment

Business Model Innovation, The danger in missing the innovation moment | Creativity & Innovation  for success | Scoop.it
Companies fail to identify future opportunities because they do not have fresh business models

Have you ever wondered why hyper-successful companies like Nokia or Kodak suddenly lose their edge? How companies such as Commodore Computers, Grundig, Nakamichi, Newsweek or Polaroid could possibly fail?

They all had abundant research and development resources, top employees and a profound knowledge of their markets. But they had another thing in common: they all missed the moment when they should have left their successful path to rethink their business models. They missed out on radical innovation because they were too busy managing daily business and serving current clients – instead of looking for future opportunities.

 

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