7 Things You Didn’t Know Steve Jobs Taught You About Ideation | Creativity & Decision-Making | Scoop.it

#3 Surround yourself with amazing people. 

#6 Understand your customers. "Most of Jobs’ success can be attributed to the fact that he really understood his customer and their values. Jobs and Apple truly owned the idea of “user-friendly”, ensuring ease and efficiency in the lives of their customers. Your customers really don’t care about your product, but they do care about themselves and how your product can makes their life better."


 #7 Love what you do. "As Jobs once said, “People with passion can change the world for the better”.