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Creativity as changing tool
“The diversity of intelligence, the power of imagination and creativity, and the importance of commitment to our own capabilities”
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Rescooped by Francesco Pintus from visualizing social media
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Why a Mobile Website Is Part of Any Business Plan [INFOGRAPHIC]

Why a Mobile Website Is Part of Any Business Plan [INFOGRAPHIC] | Creativity as changing tool | Scoop.it

57% of mobile web users will end up not recommending a website if they had any trouble visiting it on their phones. If a business has a bad website for mobile devices, 34% of visitors will end up going to a competitors’ website.

According to WebpageFX, businesses should use CSS for the layout and not tables. They should code with XML or XHTML, and put all the important information on the top of the landing page. ”Mobile website users are usually busy doing something else like waiting in line, walking through town, or spending time out with friends,” reports WebpageFX. “Their main focus is not necessarily your website so information needs to be quick and easy to access.”

By 2015, mobile sales in the U.S. are expected to reach $31 billion (right now they’re at $6.7 billion). Businesses have to get ready and have a solid mobile site, since that’s where many sales will start taking place...


Via Lauren Moss
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Shanika Journey's curator insight, April 3, 2013 10:13 AM

I can actually say I'm one of the 57% that feels this way.

Rescooped by Francesco Pintus from Curation, Social Business and Beyond
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How Your Brand Colors Impact Your Audience

How Your Brand Colors Impact Your Audience | Creativity as changing tool | Scoop.it

This article and infographic posted by Chelsey Kilser and Daily Infographic and is about the of findings from Entrepreneur, TheLogoFactory and Logodesignworks. 

 

Jan Gordon:

 

Effective social business requires a strong brand message,  great content and the ability to build community through deeper engagement and is first and foremost. However, the way you package your services matters and the colors you use are very important.

 

Excerpt:

 

"Colors matter and they are one of the factors that keeps your company standing out, gives your company a voice and gives you leverage over other similar companies."

 

Here are a few takeaways:

 

**The true colors of the world's top brands:

   

     *29% use red

     *33% use blue

     *13% use yellow

     *28% use black or grayscale

 

**Good information about how people respond to different colors

 

     Here are just a few:

 

      *Red is agressive, provacative, attention-

        grabbing

 

      *Purple signifies royalty, sophistication, mystery

 

      *Black means prestige, value, timelessness

 

      *Brown is earthlike, natural, simplistic

 

Selected by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

See article and infographic here: [http://bit.ly/OjaJjM]  


Via janlgordon
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John van den Brink's comment, July 3, 2012 1:02 PM
Thanks Jan!
Rescooped by Francesco Pintus from Graphics Vision
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website dimensions - exact pixels - live check

website dimensions - exact pixels - live check | Creativity as changing tool | Scoop.it
The exact dimensions in pixels you should use to fit your web site in any screen, device or browser. Read all the facts are here. With live pixel checker. See the exact dimensions in your own browser on mac, pc, tablet, smartphone ...

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Rescooped by Francesco Pintus from Smart Cities in Spain
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How Creativity Works in Cities

How Creativity Works in Cities | Creativity as changing tool | Scoop.it
Author Jonah Lehrer talks with us about the nexus of creativity and cities.

The human imagination is a bewildering process. How the brain comes up with great ideas is mysteriously complex.

Jonah Lehrer's ambitious new book, Imagine: How Creativity Works, takes a fascinating dive into the world of creativity and how it all works, not to mention devoting a chapter entirely to cities.

Lehrer recently took some time to chat with Atlantic Cities and expand on his ideas concerning the nexus of creativity and cities...


Via Lauren Moss, Toni Sánchez
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