Creativity as changing tool
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Creativity as changing tool
“The diversity of intelligence, the power of imagination and creativity, and the importance of commitment to our own capabilities”
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Rescooped by Francesco Pintus from marketing personale
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Il lavoro dei tuoi sogni con LinkedIn

10 consigli utili per sfruttare al meglio il social business networking. Presentazione per SMAU, Milano 2012

Via Stefano Principato
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Stefano Principato's curator insight, December 12, 2012 9:38 AM

 LinkedIn in 4 punti: Keyword,  Personal branding, Networking, Competenza,

Andrea Solimene's curator insight, December 12, 2012 9:56 AM

Come sfruttare al meglio gli strumenti offerti dai social media: ecco il caso di Linkedin raccontato dall'esperto Luca Conti.

Rescooped by Francesco Pintus from NotTooBad - IDEE IN TRANSITO
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12 strumenti per potenziare LinkedIn e trovare un lavoro

12 strumenti per potenziare LinkedIn e trovare un lavoro | Creativity as changing tool | Scoop.it
Lavorando a stretto contatto con utenti e con aziende spessissimo mi viene chiesto come poter trovare lavoro oppure clienti con LinkedIn.

Via Stefano Principato, Gianluigi Spagnoli
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Rescooped by Francesco Pintus from MarketingHits
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INFOGRAPHIC: Social Media Checklist for Business

INFOGRAPHIC: Social Media Checklist for Business | Creativity as changing tool | Scoop.it
People always ask us what basic things they can do on a day to day basis, to improve their social media presence on the top social communities.

 

Well the guys at the whole brain group have put together a great Infographic, that can be printed and used as your daily social media checklist for your business.

 

Check out 8 Ways to Improve Your Facebook Edgerank, Engagement, and Success if you are looking for a basic strategy to really improve your Facebook fanpage’s success.


Via Peter Azzopardi, donhornsby, Brian Yanish - MarketingHits.com
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Rescooped by Francesco Pintus from Curation, Social Business and Beyond
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'Social' Content Attracts & Engages More Customers - Here's How

'Social' Content Attracts & Engages More Customers - Here's How | Creativity as changing tool | Scoop.it

I selected this piece by Patricia Redsicker for Social Media Examiner for two reasons -

 

**It's a great review of Lee Oden's new book Optimize: How to Engage Your Customers by Integrating SEO, Social Media and Content Marketing 

 

**The book is timely and relevant it's about optimizing content for customer and user experiences, rather than for search engines which is becoming increasingly important

 

Here's what caught my attention:

 

Chapter 1: Setting the Stage for an Optimized State of Mind

 

**Use words that matter most to your customers in titles, links and body copy in order to inspire your readers to take action

 

Chapter 9: Content Isn't King, It's the Kingdom - Creation vs. Curation

 

**mix curated content with original content. In fact,  curating is a great way to extend your own site, but only in addition to—not instead of—your original content

 

 

So many great tips on types of content to curate, here are just a few:

 

**Content created by influential people who are important to your target audience

 

**Aggregating the best comments from your own or others's blogs

 

**White papers, ebooks and case studies

 

**Tips, how-to's and best practices

 

Chapter 11 Social Networking Development - Don't Be Late to the Networking Party

 

**Listen, participate, create optiized content and understand the triggers that will inspire sales or referrals

 

**It's important to know which specific social networks are relevant to your customers

 

Curated by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

Read full article here: [http://tinyurl.com/cycs5g4]


Via janlgordon
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