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3 Ways to Celebrate Thanksgiving…Bilingually! | English Language ...

3 Ways to Celebrate Thanksgiving…Bilingually! | English Language ... | creative writing | Scoop.it
You and your children will get to know where people have traveled to learn other words, and you'll reaffirm connections between family members for whom English is a second language. In some families there may be those ...
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The best writing of the week, December 8 - The Verge

The best writing of the week, December 8 - The Verge | creative writing | Scoop.it
The best writing of the week, December 8
The Verge
Why not take a break from the fire hose of Twitter and RSS and check out our weekly roundup of essential writing from around the web about technology, culture, media, and the future?
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Learning English, But Lost In Translation - WBUR

Learning English, But Lost In Translation - WBUR | creative writing | Scoop.it
Learning English, But Lost In Translation
WBUR
BOSTON — The English-language learning population is the fastest-growing demographic in the Massachusetts public school system.
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Rescooped by Sara Lissete Jurado Garcia from Designing service
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Can you trick your way to creativity?

Can you trick your way to creativity? | creative writing | Scoop.it
Innovation is one of those things that is the top of hitlist of things managers want more of in their company.  What if you could get your team being more creative simply by employing a bit of psyc...

Via Fred Zimny
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The Art Of Writing Well With Roy Peter Clark | Six Pixels of ...

The Art Of Writing Well With Roy Peter Clark | Six Pixels of ... | creative writing | Scoop.it
Episode #386 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Every so often, I get the chance to dive deep into a topic that is of huge (and...
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Comic of the Week: My So-Called Secret Identity — The Beat

Comic of the Week: My So-Called Secret Identity — The Beat | creative writing | Scoop.it

One fiercely intelligent young woman, one city in which superheroes and villains are the norm, and one comic in which diversity is as natural as the real world, with one kickass female hero to cheer for. And now, in print!


Via Ladies Making Comics
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50 Incredibly Useful Links For Learning & Teaching The English Language -

50 Incredibly Useful Links For Learning & Teaching The English Language - | creative writing | Scoop.it
Teaching a new language to non-native speakers may be one of the most challenging educational jobs out there, so ELL teachers can use all of…

Via Charles Tiayon
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Pearson Buys Brazilian English-Teaching Firm for $720 Million - Wall Street Journal

Pearson Buys Brazilian English-Teaching Firm for $720 Million - Wall Street Journal | creative writing | Scoop.it
Pearson Buys Brazilian English-Teaching Firm for $720 Million Wall Street Journal Pearson said Multi is the largest provider of private language schools in Brazil, with more than 2,600 franchised schools delivering English-language courses under a...
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Wienermobile sighting; Robin Lopez loves comics; Gingerbread city: photo ... - OregonLive.com

Wienermobile sighting; Robin Lopez loves comics; Gingerbread city: photo ... - OregonLive.com | creative writing | Scoop.it
Wienermobile sighting; Robin Lopez loves comics; Gingerbread city: photo ...
OregonLive.com
Wienermobile sighting; Robin Lopez loves comics; Gingerbread city: photo roundup (photos). Loading Photo Gallery.
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Local + technology + scale: English language learning for ...

Local + technology + scale: English language learning for ... | creative writing | Scoop.it
You've probably noticed that I bang on about the “local + technology + scale” model quite a lot. This is an approach that Tinder and our community partners have developed over many years and through which we've ...
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Marvel Comics Launching Largest Marketing Campaign In Their History In 2014 - Comicbook.com (blog)

Marvel Comics Launching Largest Marketing Campaign In Their History In 2014 - Comicbook.com (blog) | creative writing | Scoop.it
Marvel Comics Launching Largest Marketing Campaign In Their History In 2014 Comicbook.com (blog) Marvel Comics has just announced that they are launching the largest marketing and promotional campaign in Marvel's comic book history in 2014 to...

Via Thomas Faltin
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Coca-Cola's storytelling: three lessons on content marketing and creativity

Coca-Cola's storytelling: three lessons on content marketing and creativity | creative writing | Scoop.it

Last year, Coca-Cola launched the Journey website as its own media outlet, using an editorial, image-heavy format.


Fuelled by the brand's Content 2020 plan, the redesign was described as 'the most ambitious rethink of Coca-Cola’s web properties' since it launched the first website in 1995.


The company has gone from being declared 'creatively bankrupt' by a chief exec in 2004 to being named Creative Marketer of the Year at Cannes in 2013.


But the brand hasn't stopped there. One of its goals is to 'kill the press release', reducing the number of press releases by half by the end of this year and wanting them gone entirely by 2015.Another recent development is the launch of its own blogger contributor network, similar to LinkedIn's Influencer programme, but focusing on new talent instead of 'big names', called 'The Opener'....


Via Jeff Domansky
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Jeff Domansky's curator insight, December 8, 2013 2:41 AM

Coca-cola's content marketing strategy takes hold and shows several important lessons.