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What Push Notification means to #Mobile #Marketing?

What Push Notification means to #Mobile #Marketing? | Creative Writing | Scoop.it
Of those who download a brand’s mobile app, 68% opt-in to receiving push notifications from that app, according to Responsys research. Here's why push is one of the most promising areas of mobile marketing today.

Via Eric_Determined / Eric Silverstein
Ali Anani's insight:

When push marketing is applauded?

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Eric_Determined / Eric Silverstein's curator insight, January 25, 2014 3:48 PM
  • "What if push notifications could be part of an orchestrated #customer #journey giving customers the information that they need, when they need it and on their device of choice?"
Push Notification creates a frictionless experience. With Consumers opting-in, make sure you have a well defined strategy to engage and offer the right value.
Share your thoughts on push notifications?
Andrea Puerari's curator insight, January 26, 2014 9:11 AM

"Target and Wegman’s are among the retailers that have found ways to fuse the online and offline shopping experience with mobile apps ...Apps will increasingly redefine and enrich the in-store experiences that brands can create for their customers"

Michael Allenberg's curator insight, January 31, 2014 8:15 AM

This is a fascinating read...

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Habit-Based Marketing

The presentation offers a formula for enhancing the benefit of habit-based marketing with real successful business examples
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VizwerxGroup - Google+

VizwerxGroup - Google+ | Creative Writing | Scoop.it

kVizwerxGroup - Consulting powered by graphics - Vizwerx Group, LLC is a management consulting company based in the Atlanta, GA area.  About 75% of the adult population are visual learners. We help you get your message across by capitalizing on that

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You do yourself good to join this remarkable Group Discussions. Visit to see what you are missing.

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World of Crowdfunding | LinkedIn

World of Crowdfunding | LinkedIn | Creative Writing | Scoop.it
World of Crowdfunding is the global crowdfunding community on LinkedIn. Engage with crowdfunding adepts from across the globe. Our aim is to build the most collaborative network...
Ali Anani's insight:

A group for crowdfunding- consider seriously joining

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How 3D Printing Is Going To Change The World

How 3D Printing Is Going To Change The World | Creative Writing | Scoop.it
Printable limbs and organs, printable guns, printable pizza?! This technology will change our lives.
Ali Anani's insight:

Bright idea on 3D printing for business and medical applications

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9 Tools and Apps I’ll Use More Than Any Others in 2015

9 Tools and Apps I’ll Use More Than Any Others in 2015 | Creative Writing | Scoop.it
I use a lot of tools to help me in all aspects of my business and life. Here are the top 9 tools and apps that I'll be using more than any others here in 2015. Business tools, plugins, health related apps and even something you can wear on your head. Check it out!
Ali Anani's insight:

Very useful info

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6 Quick Social Media Productivity Tips + 23 Tools to Help!

6 Quick Social Media Productivity Tips + 23 Tools to Help! | Creative Writing | Scoop.it
6 quick social media productivity tips and 23 tools to help in making your social media more productive!
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Invest your time with high Return on Time

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5 Reasons We Use Social Media | Edudemic

5 Reasons We Use Social Media | Edudemic | Creative Writing | Scoop.it
There are many reasons we use social media. From the basic to the more advanced, the tool is simply ubiquitous and addictive. This infographic sheds some light for us all.
Ali Anani's insight:

A very interesting and informative infograph

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Delight over Pain in Storytelling and Marketing

Value creation for customers by maximizing delight and reducing pain is questioned. The presentation suggests maximizing pain instead and then maximizing delig…
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36 Tools and Tips for Social Media Marketers

36 Tools and Tips for Social Media Marketers | Creative Writing | Scoop.it
Are you a busy social media marketer?Do you want to find more tools and tips to do your job even better?Marketers are always looking for useful social media tools to increase visibility and productivity.In this article you'll discover the best tips and tools I shared on the Social
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The Concentration Effect of Strengths | The Emotional Economy At Work

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I strongly advise reading this thought-provoking post. It could change your management approach

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Download SeoTools for Excel | Niels Bosma

Download SeoTools for Excel | Niels Bosma | Creative Writing | Scoop.it
You need the right version of SeoTools for your Excel installation or the add-in won't work at all. Figure out if you're using 32bit or 64bit version of Excel.
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A NEW WAY OF LOOKING AT LEADERSHIP - Through Three Eyes | Bruce Holland | LinkedIn

A NEW WAY OF LOOKING AT LEADERSHIP - Through Three Eyes | Bruce Holland | LinkedIn | Creative Writing | Scoop.it
Ali Anani's insight:

A truly amazing video with creative perspective on leadership

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Habit Marketing

Habit Marketing Ali Anani, PhD
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The presentation discusses the integration of Habit Mapping, Habit Profiling and Habit Marketing  in one "pot"

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17 Beautiful Sites with Amazing Free Stock Photos

17 Beautiful Sites with Amazing Free Stock Photos | Creative Writing | Scoop.it
Amanda Sandlin If you’re looking for beautiful stock photos, dealing with licenses is just a headache and is often ignored. We’ve combed through an amazing list of free stock photo sites to find the best ones possible. We’ve clearly noted which licenses are required for each site if any. The biggest question I’ve always wondered …
Ali Anani's insight:

Photos with no use restrictions

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9 Consumer Social Media Habits You Need to Know, Research

9 Consumer Social Media Habits You Need to Know, Research | Creative Writing | Scoop.it
This recent social media research provides insights about consumer behavior based and key takeaways that you can apply for your own business.
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Consumer trends that may lead to adapting your marketing strategy

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Ideas Blue Ocean Strategy

Ideas generation and sorting them out are the running water in the body of businesses today. The presentation highlights the importance of generating voluminou…
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Fun Galleries | FacThat

Fun Galleries | FacThat | Creative Writing | Scoop.it
In 1905, a boy named Frank Epperson left a mixture of water and soda powder on his porch with a stick inside of a glass. He didn’t know it at the time but this would create the first ice lollipop. However, it wasn’t until 1923 that he actually put this idea into motion. He started a lemonade stand and started selling frozen treats that were called “Eppsicles” at the time. Later it would be changed and patented by the Popsicle Corporation. By the year 1928, there were more than 60 million Popsicle sales worldwide.
Ali Anani's insight:

Ten happy discoveries, mostly by chemists

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The Value of an Idea

The Value of an Idea | Creative Writing | Scoop.it
There are many ideas around collaboration. We all want to be a part of something larger. To see the significance of our contributions. In traditional work environments when we suggest something, we...
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A place to host your ideas. Please visit

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Awesome! ADWEEK Infographic on 2014′s Smart Social Media Campaigns

Awesome! ADWEEK Infographic on 2014′s Smart Social Media Campaigns | Creative Writing | Scoop.it
From ADWEEK –a great graphic that shows what smart brands did on social media that got BIG attention and Big ...
Ali Anani's insight:

Smart social media campaign ideas

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Leadership in the Perfume Bottle

The presentation offers two creative metaphors for identifying the quality of leaders and what makes a great leader.
Ali Anani's insight:

Two creative metaphors for leadership

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