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A history of the Hollywood sign

A history of the Hollywood sign | Creative Feeds | Scoop.it

The sign was built in 1923 as “HOLLYWOODLAND” as a promotion to sell real estate. It was flimsily made with wooden panels anchored by telephone poles, so it regularly blew over.

 

The letters were 45ft tall, and the characters were outlined by 4,000 light bulbs to make it flash in segments — HOLLY, then WOOD, then LAND, before lighting up entirely.

 

The total cost of the sign was $21,000 (about $265,000 today), and it was only expected to exist for 18 months.

In 1949, after the sign and land beneath it had been given to the city of Los Angeles, the Hollywood Chamber of Commerce in conjunction with the L.A. Parks Department began efforts to repair the seriously deteriorated sign which had been abandoned by the Hollywoodland real estate group in the 1930s due to the Great Depression. It was decided that the LAND segment be removed, keeping HOLLYWOOD in order to promote the movie industry.

 

By the 1970s the remaining HOLLYWOOD section was a crumbling wreck (an “O” had fallen down and termites had infested the remaining letters).

Hugh Hefner held a fundraiser at the Playboy mansion in June 1978 where prominent people helped raise money toward the restoration.

After Hugh’s party, the Chamber Of Commerce decided to allocate one letter to each of the benefactors.

H: publisher Terrence Donnelly
O: producer Giovanni Mazza
L: Kelley Blue Book founder Les Kelley
L: actor/singer Gene Autry
Y: Hugh Hefner
W: singer Andy Williams
O: Alice Cooper, donating in the name of Groucho Marx
O: Warner Bros. Records
D: Thomas Pooley

 

The old sign was taken down on August 8th 1978, and the new sign was complete on October 30th that year, built to the same specifications.

Names of the workers who rebuilt the sign in 1978 are preserved under the paint.

 

Today the sign is protected and promoted by the nonprofit Hollywood Sign Trust. The most extensive refurbishment in nearly 35 years began in October 2012, and is due for completion in December 2012.

 

Sources:
A history of the Hollywood sign, on YouTube
Hollywood sign, on Wikipedia
hollywoodsign.org
The famous Hollywood sign, on Today I Found Out
The story of the Hollywood sign, on HOLLYWOODLAND
Hollywood sign to get a facelift, on KTLA

 

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Cat Bounce

Cat Bounce | Creative Feeds | Scoop.it

Of Jan Fabre iets met deze geestige timewaster te maken heeft, weten we niet. Wij hebben in elk geval nog nooit zo veel vliegende en stuiterende katten bij elkaar gezien. Miauw!

 

Tip: vergeet vooral niet op 'Make it rain' te klikken.

 

http://cat-bounce.com

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What The Wacky Sport Of Chessboxing Teaches You About Creativity

What The Wacky Sport Of Chessboxing Teaches You About Creativity | Creative Feeds | Scoop.it

It’s fashionable to say that we’re living in the Creative Age, surrounded by ”creative industries" that make up a growing section of the global economy predicated on the commerce of intellectual property. In a recent global survey by IBM, 1,600 CEOs rated "creativity" the most valued trait for successfully navigating an increasingly complex business world.

 

http://www-03.ibm.com/press/us/en/pressrelease/31670.wss

 

You have to ask, if creative thinking is such a lucrative--and elusive--commodity, what exactly is it and how can we bottle it? The answer I’m proposing lies in a hybrid sport called chessboxing.

 

(...)

 

Inspired by the 1992 science-fiction graphic novel Froid Équateur by Enki Bilal, chessboxing was invented by the Dutch artist Iepe Rubingh. Competitors alternate between three-minute rounds of boxing and four-minute rounds of speed chess--winning by knockout or checkmate. The 19-year-old Russian math student who recently won a chessboxing world championship said, "You have to be totally cooled down in chess coming out of the boxing round. The adrenaline is the problem." He won because he could toggle more efficiently between two opposed brain functions: fight-or-flight and prefrontal cortex cognitive processing. Sure, he was good with his fists and his pieces, but his brain moves were the ticket.

 

The sport is already being considered beyond the ring. With big followings in London and Berlin, it has been mooted as a preventive treatment for maladaptive and antisocial behaviors. Writing for Scientific American, Andrea Kuszewski has pointed out its potential value in education. As a behavior therapist working in schools, she suggests that the skill of task-switching might help with emotion regulation and could be used to counter bullying. And in the United States, the Hip-Hop Chess Federation advocates combining chess and martial arts as a way to teach kids the importance of strategy and nonviolence. But why stop there?

 

(...)

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Frog Creates An Open-Source Guide To Design Thinking

Frog Creates An Open-Source Guide To Design Thinking | Creative Feeds | Scoop.it

Brainstorming, whether you believe in it or shun it, is a fantastic neologism. But as Frog Principal Designer David Sherwin has found, it’s also a very American word--one that doesn’t exist in every language. “We were in Bangladesh, trying to translate the idea into Bengali,” says Sherwin, remembering a recent trip his team spent working with teenage girls on community issues. “One of the translators on our team wrote up on the board, brain + storm. It couldn’t be translated.”

 

Sherwin’s experience touches on a crucial problem for many NGOs and foundations attempting to transpose Western methods of social innovation to other cultures. “These [NGOs] are organizations focused on how to crowdsource design,” says Robert Fabricant, vice president of creative at Frog. “Yet most of the people they’re trying to reach don’t have any pattern for how to collectively approach a problem.”

 

Today, Frog will release the Collective Action Toolkit, a free, 72-page booklet that seeks to develop a universal framework for people of all ages and cultural backgrounds to tackle big problems in their communities. Developed over the past year, the CAT contains nary a mention of design (or brainstorming). Instead, it relies on a simple vocabulary to describe skills like building a team, carrying out research, and developing solutions. Want to figure out a way to help people in your community eat healthier? Have an idea for a small business? The CAT offers templates for activities to help get the idea off the ground.

 

(...)

 

http://www.frogdesign.com/collective-action-toolkit

 

 

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Pinterest Introduces Secret Boards For Private Sharing

Pinterest Introduces Secret Boards For Private Sharing | Creative Feeds | Scoop.it

In a major update, Pinterest is offering the option to make any new board a “secret board.” Any new collection can be for your eyes only, or it can be shared with a few close people.

 

http://blog.pinterest.com/post/35270081794/announcing-secret-boards-for-the-holidays

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Need Branding That Transcends Cultures? Invent Your Own Language

Need Branding That Transcends Cultures? Invent Your Own Language | Creative Feeds | Scoop.it

Oxford University’s Clinical Research Unit is an 11-year-old network of groups that cooperate to track and prevent infectious diseases, from Dengue fever to HIV and AIDS. Though it’s affiliated with Oxford, OUCRU is based in Vietnam and works with partners in Thailand, Indonesia, and Nepal.

 

So when Ho Chi Minh City-based graphic designer Scott Lambert was invited to develop a brand for the center, it was immediately clear that any identity would need to read clearly across multiple nations and cultures. Lambert, who has worked across Southeast Asia on projects like this brand for Cambodia’s tourism ministry, responded by focusing on the glue that binds any community: language.

Each element of the new identity can be read as a kind of translation. Whenever an English word appears--from an office placard to the OUCRU logo--it also appears as a system of color-coded shapes, each representing a specific letter. The colors were assigned randomly, while the length of the cells depend on whether the letter is a vowel or consonant.

Lambert chose the rounded rectangle--a shape that vaguely references medicine--as the shell for his language. The cells are “purposely ambiguous,” he writes. “They can be viewed as a sequence of chromosomes, a course of medical treatment, or a group of bacteria, even people. They may simply be a colorful respite in a sterile environment.”

 

Of course, calling a color system a “language” is slightly misleading, in the sense that it’s not truly intended to be “read.” But Lambert explains that language is the keystone of learning and cooperation. Developing a OUCRU-specific syntax was a symbolic gesture--a nod to the center’s mission of multinational scientific cooperation. “What the sequence does represent is the process of searching for answers, making sense out of something that at first has none,” he writes. “It represents problem solving and offers rewards to those that do.”

 

http://design-positive.blogspot.sg/2012/10/oxford-university-clinical-research-unit.html

 

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Acoustic Barcodes

Barcodes voortaan ook akoestisch

 

 

NIEUWS - 17 oktober 2012 13:00 Jan Libbenga

 

Of het in de praktijk echt gebruikt gaat worden, moet nog worden afgewacht, maar de technologie is er: akoestische barcodes.

Onderzoekers aan de Carnegie Mellon University hebben een manier gevonden om geluidstrillingen om te zetten in informatie. De onderzoekers hebben de code verwerkt in een streepjespatroon dat op hout of plastic wordt aangebracht. Als men daar met zijn vinger of met de telefoon overheen gaat, kan een computer of smartphone het geluid aan de hand van de golfvorm decoderen.

Het voordeel ten opzichte van visuele barcodes is dat er geen scanners meer aan te pas komen, maar de bezwaren liggen voor de hand: echt prettig is het niet om je smartphone of vingernagels te beschadigen.

 

 

Via;

http://www.emerce.nl/nieuws/barcodes-voortaan-akoestisch

 

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NYC Metrocard Gets Its First Ad

NYC Metrocard Gets Its First Ad | Creative Feeds | Scoop.it
New York’s Metropolitan Transportation Authority (MTA) has rolled out its first MetroCard ads.

Contrary to the iconic yellow MetroCards, the new card that is being sold, is blue, advertises The Gap, and reads “Be Bright NYC”. Its back is yellow and advertises a store discount.

The new blue cards went on sale this weekend, at 10 Manhattan stations.

The move by MTA is part of a new initiative to increase revenue, by offering commercial ad space on one of New York’s more familiar objects.

The Gap was the first to buy space on the card’s front, to promote its remodeled flagship store on 24th Street and Broadway.

Commuters get a 20% discount when they present the card at NYC Gap shops, until 18 November.

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Kickstarting: A 3-D Printer For Designers, By Designers

Kickstarting: A 3-D Printer For Designers, By Designers | Creative Feeds | Scoop.it

FastCoDesign

By Kyle VanHemert

 

The cover of this month’s Wired magazine shows Makerbot’s founder, Bre Pettis, holding the Replicator 2, the company’s slick new 3-D printer. A few lines of accompanying text make a bold pronouncement: "This machine will change the world." The article itself hedges that bet a bit. The gist is that even if the Replicator 2 isn’t the 3-D printer that finds its way into the home of John Q. Public, its polished build and ease of use signal an important step toward that future. But if we’re being honest, your average person probably hasn’t even heard of 3-D printing, and if he has, he probably doesn’t have much of an idea what it could do for him. Unless, that is, that person happens to work in one of the many fields in which rapid prototyping is an increasingly indispensable part of the design process. These are the people that Formlabs, a new outfit started by an alum from MIT’s Media Lab, is targeting with their first piece of hardware, the Form 1. Essentially, it’s a 3-D printer for designers, by designers.

 

(...)

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Paper Record Player

This is a wedding invitation for my friends Karen and Mike.

BY KELLI ANDERSON

 

SOURCE;

http://designenvy.aiga.org/a-paper-record-player-kelli-anderson/

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Top Facebook Advertisers - 846,103 likes

Top Facebook Advertisers - 846,103 likes | Creative Feeds | Scoop.it

September 27, 2012Business

 

Please don’t get salty at me, Facebook. I’m not calling you out on this one. Facebook made over $3.5 billion in revenues last year, most of what came from straight advertising. However, drop of Facebook shares was so significant in previous months that it will have to do a lot better in order to go back to famous $38/share what Mr. Zuckerberg sold them for at the beginning. Here, is Business Insiders list of Facebook most loyal customers in pure revenue.

 

1. Zynga

2. Fab.com

3. Electronic Arts

4. Procter & Gamble

5. AT & T

6. American Express

7. Experian

8. Groupon

9. Wallmart

10. Microsoft

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Creative Review - Information is Beautiful Awards results

Creative Review - Information is Beautiful Awards results | Creative Feeds | Scoop.it

Posted by Mark Sinclair, 27 September 2012, 22:01

 

[Imasge: Silver: Envisioning Emerging Technology by Michell Zappa / Envisioning Tech.]

 

Earlier this evening the ICA in London staged the inaugural Information is Beautiful Awards, a celebration of the best work in data visualisation and infographics. Here are the winning projects from the night...

 

http://www.creativereview.co.uk/cr-blog/2012/september/information-is-beautiful-awards-results

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Levi’s Launches ‘Made-To-Order’ Jeans

Levi’s Launches ‘Made-To-Order’ Jeans | Creative Feeds | Scoop.it

TAXI - 21 Sep 2012

 

Levi’s has launched its first ever 'made-to-order’ jeans project, at its New York City’s Meatpacking District Store, that allows customers to design and customize their very own pair of denim.
According to Complex, customers will be involved in the entire jeans-making process—from selecting the materials and customizing the fit.

 

They can even create their own signature design using a variety of different threads, rivets and stitching patterns.
Master tailor Ryan Grant-Hays, will be in-charge of putting together your dream denim—making each pair from scratch in the store’s basement sewing room.

 

The final product will take one to two months to complete and will probably set you back by at least US$750.
But hey, how often do you own a pair of denim designed for you and by you?

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The Daily Abuse | The Inspiration Room

The Daily Abuse | The Inspiration Room | Creative Feeds | Scoop.it

International Day on Prevention of Child Abuse

 

UNESCO founded organisation Innocence in Danger recently published “The Daily Abuse”, a newspaper filled entirely with the names of children, symbolising the 250,000 children who are victims of abuse every day. The paper, distributed in public places in Berlin, Hamburg and Munich, Germany, marked the International Day on Prevention of Child Abuse, November 19. “The Daily Abuse” indicates that child abuse is not just a problem, but an epidemic that penetrates every level of society, regardless of colour, education or religious beliefs. Innocence in Danger hopes to encourage members of the public to join forces in the fight against child abuse.

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SanomaVentures investeert in Peerby

SanomaVentures investeert in Peerby | Creative Feeds | Scoop.it

SanomaVentures gaat investeren in Peerby. Peerby is een nieuw Nederlands initiatief waarmee je online en via mobiele en sociale media kanalen spullen kunt lenen of huren van mensen in de buurt. Het speelt daarmee in op de deelgebruik trend, waarbij toegang tot goederen belangrijker is dan het daadwerkelijke bezit.

 

Peerby is in augustus 2012 gelanceerd in Amsterdam en verwelkomt sinds kort ook actieve gebruikers in andere delen van het land. In september won Peerby de tweede prijs bij de prestigieuze Green Challenge van de Postcodeloterij.

 

http://www.peerby.nl/

 

 

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Coca-Cola Unveils Fashion Line at Fashion Rio

Coca-Cola Unveils Fashion Line at Fashion Rio | Creative Feeds | Scoop.it

International beverage company Coca-Cola has unveiled a clothing collection for Autumn/Winter 2013.

Unveiled at Fashion Rio, the collection is sports inspired and incorporates modern synthetic fabrics such as mesh, nylon and neoprene.

With ambitious use of color, Coke’s Fall/Winter 2013 collection features sweatshirts, patterned jerseys and other unconventional designs.

According to HUH. Magazine, this isn’t the first time the soft drinks manufacturer has ventured into the world of fashion.

In 2008, in partnership with designer Trais Rossiter, the company debuted The Coca-Cola Clothing label in Rio—but it wasn’t welcomed very positively.

Whether or not its newest collection will be available to public still remains uncertain.

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Giant Shoes Made Of Pots & Pans - DesignTAXI.com

Giant Shoes Made Of Pots & Pans - DesignTAXI.com | Creative Feeds | Scoop.it

Paris-born, Lisbon-based artist Joana Vasconcelos constructs humongous replicas of fashionable high-heel shoes from shiny pots and pans.

This visually arresting, larger-than-life sculptural installation series—aptly entitled ‘Shoes’—have showed all over the world, including Seoul and the Château de Versailles.

Much more than just stunning ornaments, these giant shoes make a powerful statement about women’s persisting traditional roles in modern society and symbolizes the dichotomous private-public life that many women lead today.

Check out more of the artist’s work at her website.

 

http://www.joanavasconcelos.com

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LEGO Goes High-Fashion, Becomes A Chanel Bag

LEGO Goes High-Fashion, Becomes A Chanel Bag | Creative Feeds | Scoop.it

The world has gone crazy over the children's toy, LEGO, even fashion designer Karl Lagerfeld.

For the inner geek in you, Lagerfeld debuted a selection of LEGO-inspired handbags for Chanel’s Spring/Summer 2013 collection.

As if taking inspiration form everyone’s childhood, the cute yet whimsical, clunky clutches feature an outer hard shell reminiscent of the squarish toy blocks.

Chanel’s LEGO clutches come in four bright colors of yellow, green, red and pink, and each come with attachable straps.

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Alto Sewing Machine by Sarah Dickins » Yanko Design

Alto Sewing Machine by Sarah Dickins » Yanko Design | Creative Feeds | Scoop.it

 

Making ‘Make Do and Mend’ Fashionable

 

I have my moments of fighting the needle and thread, trying to mend some ripped clothes, but they always seem to get the better of me. Simply put, I HATE mending clothes and much rather replace them with new than pick an odd stitch. I know its wasteful, but unless someone makes it easy for me…simple as the Alto Sewing Machine, I ain’t fixing another ripped stitch!

As the designer explains, “to simplify threading, a metal guide runs from reel to needle for the user to follow. Speed is controlled by pressing with the fingers through the fabric and the patented force sensor technology in a rubber foot underneath the machine allows the beginner to control speed from whichever hand position they find most comfortable. A flexible drive shaft replaces the traditional pulley system to form Alto’s distinctive arch, increasing room for the fabric and improving visibility of the sewing area.”

Designer: Sarah Dickins

 

Read more at http://www.yankodesign.com/2012/08/29/making-make-do-and-mend-fashionable/#WPgxXtIyorHQzKBX.99

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Haagen-Dazs Turns To A Design Studio To Reinvent The Ice Cream Bar

Haagen-Dazs Turns To A Design Studio To Reinvent The Ice Cream Bar | Creative Feeds | Scoop.it

[Image: Nipa Doshi and Jonathan Levien created a series of Ice Moons in collaboration with the ice cream experts at Haagen-Dazs.]

 

Ice cream is an indulgence when you’re sitting on a sofa in sweat pants eating it with a spoon straight out of the pint container, but the treat can be so, so much more decadent. When Nipa Doshi and Jonathan Levien of London-based office Doshi Levien were approached by Haagen-Dazs about a unique collaboration, the opportunity to experiment with the frozen dessert was too sweet to resist. “I thought the meeting place between material technology and food culture was really interesting,” Levien tells Co.Design. “So we accepted.”

 

(...)

 

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Matching Good Designers With the Greater Good

Matching Good Designers With the Greater Good | Creative Feeds | Scoop.it

Oct 4 2012

 

Three years ago, a dozen New York designers, architects, and journalists were summoned to a morning meeting at ESI Design's spacious boardroom overlooking the rooftops on lower Fifth Ave. There was no fiddler on these roofs, but there were matchmakers in attendance, brainstorming on how best to match-up New York's best designers with worthy urban improvement projects that needed good design to propel them forward."Our goal was to get great design integrated into nonprofit organizations, helping them to succeed and helping designers be able to use their skills in socially productive projects," says Edwin Schlossberg, principal of ESI, who along with Wendy Goodman, New York magazine's design editor, conceived of the meeting. The resulting group of volunteers, calling themselves desigNYC, have made dozens of matches between nonprofits and designers, resulting in everything from logos and identity systems to re-conceived street malls and educational outdoor displays for children.

 

(...)

 

http://www.designyc.org

 

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Can a typeface reduce driver distraction?

Monotype and MIT AgeLab Study Links Type Style with Reduced Driver Distraction Risk

 

 

Results are on the last frame of the video, but to encapsulate here, glance time between the two typeface designs was virtually equivalent among women in the first study. Women in the second study showed a 3.3 percent improvement on glance time with the humanist style over the square grotesque typeface.

 

 

Source;

http://www.computerarts.co.uk/blog/right-type-road-123364

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‘570-Megapixel Dark Energy’ Camera Captures First Images

‘570-Megapixel Dark Energy’ Camera Captures First Images | Creative Feeds | Scoop.it

01 Oct 2012

 

The most powerful camera in the world, Fermilab’s Dark Energy 570-megapixel Camera, located on a mountaintop in Chile, has captured and recorded its first images on 12 September.

Its first light capture was of the southern sky.

The Dark Energy Camera is able to see light from over 100,000 galaxies up to 8 billion light years away.

It took scientists, engineers and technicians eight years to plan and construct the instrument; of which, is composed of an array of 62 charged-coupled devices that is sensitive to very red light.

 

(...)

 

http://www.fnal.gov/pub/presspass/press_releases/2012/DES-DECam-201209.html

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Pentagram And New York City Attempt To Redesign Pedestrian Behavior

Pentagram And New York City Attempt To Redesign Pedestrian Behavior | Creative Feeds | Scoop.it

Last week, Sadik-Khan and her federal counterpart, Ray LaHood, unrolled a design-savvy campaign that sends a simple message to New Yorkers: LOOK! Installed on crosswalks all over the city and plastered to buses, the bold Helvetica slogan (complete with googly eyes) attempts grab the attention of smartphone-gazing, chicken-playing pedestrians. Sticker versions of the message will also be installed on the inside of all 13,000 New York City cabs, warning passengers to check if they’re about to door a cyclist (similar stickers have been the standard in other cities for years). A print campaign shows snippets of eyes (DOT and Pentagram employees, actually) looking left and right. ”Mom was right. Look before you cross the street.”

 


The ads were designed by a Pentagram team led by partner Michael Bierut, who spoke to Co.Design about the challenging design problem of affecting deeply ingrained behaviors with only a split second to work with.

 

http://new.pentagram.com/2012/09/new-work-look

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Kellogg's #brand first to use social currency #tweetshop

Kellogg's #brand first to use social currency #tweetshop | Creative Feeds | Scoop.it

Posted by Sheila Shayon on September 27, 2012 05:05 PM

 

Kellogg’s is crossing two bridges at once, bringing its successful Special K Cracker Chips across the pond to the UK, where they're called (in local parlance) Special K Cracker Crisps, and using social currency in the form of tweets to pay for the savory treats.
Special K’s London pop-up, The Tweet Shop (a play on the classic British "sweet shop") is seeking tweets with the Twitter hashtag #tweetshop in return for a box of its new Cracker Crisps. That's what Kellogg's UK is billing as its ‘healthy brand of crisps (potato chips) that don't use potatoes’ and come in three flavors: sea salt and balsamic vinegar, sweet chilli and sour cream and onion and usually sell for $1 a pack.

 

(...)

 

The pop-up store, open for only four days, closes on Friday Sept. 28, but the idea will have legs back in the U.S., too. As FastCoCreate puts it, “If Kim Kardashian can earn $10,000 for tweeting about a company, perhaps the rest of us schmoes at least deserve to earn a bag of chips for the same. Well, now we can…These free chips will be sure to tide Twitterers over this week when they’re not smacking a political candidate or trying to win an Audi.”

 

See also; 

http://www.fastcocreate.com/1681666/kelloggs-tweet-shop-lets-you-pay-for-food-with-social-currency

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