Creative & Engaging Brand Content
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The Dos and Don’ts for Brand Content

The Dos and Don’ts for Brand Content | Creative & Engaging Brand Content | Scoop.it
Content is easier said than done. We asked brands and publishers to share their tips on how to best go about it.
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Make Content Marketing Work: 3 Tips to Activate Your Top Influencers - Search Engine Watch

Make Content Marketing Work: 3 Tips to Activate Your Top Influencers - Search Engine Watch | Creative & Engaging Brand Content | Scoop.it
Business 2 Community Make Content Marketing Work: 3 Tips to Activate Your Top Influencers Search Engine Watch That's pretty incredible, considering these "super influencers" drive an even higher share of conversions — on average influencing 30...
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Content Marketing with Instagram: 5 Takeaways From a Brand to Watch | CMI

Content Marketing with Instagram: 5 Takeaways From a Brand to Watch | CMI | Creative & Engaging Brand Content | Scoop.it

As a fashion retailer that’s built its brand on aesthetics, Anthropologie is a company to watch on social media. With more than 250,000 followers on Instagram (not to mention 250,000 followers on Pinterest, 664,000 followers on Facebook, and 370,000 followers onTwitter), Anthropologie demonstrates by example how fashion retailers — and other brands —can generate strong communities online.

 

Here’s a look at what the brand is doing well, along with ways you can follow its example to leverage Instagram to meet your content marketing goals. ...


Via Jeff Domansky
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Jeff Domansky's curator insight, February 14, 2013 10:29 PM

Six social marketing tactics that work for retailer Anthropologie.

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7 Brand Storytelling Lessons Straight Out of Hollywood - Content ...

7 Brand Storytelling Lessons Straight Out of Hollywood - Content ... | Creative & Engaging Brand Content | Scoop.it
A big name in movies and TV is validating brand storytelling in an extraordinary way. Find out what content marketers can learn from 7 of Ron Howard's projects.
Eric Van De Valle's insight:

happy days for communication professionnals !

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Brand Journalism or Content Marketing? - Business 2 Community

Brand Journalism or Content Marketing? - Business 2 Community | Creative & Engaging Brand Content | Scoop.it
Business 2 Community
Brand Journalism or Content Marketing?
Business 2 Community
Brand Journalism or Content Marketing?
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