Creating new possibilities
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Rescooped by Sushma Sharma from Transmedia: Storytelling for the Digital Age
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For Success In Social Media, Conversation Is Not Enough--You Need Narrative

For Success In Social Media, Conversation Is Not Enough--You Need Narrative | Creating new possibilities | Scoop.it

Via siobhan-o-flynn, The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, December 27, 2014 1:06 PM


"Cognitive anthropologist Bob Deutsch argues that brands seeking connections with people should be looking to enter their self-narratives, not their conversations."

Charlotte Catteeuw's curator insight, December 29, 2014 7:15 AM

Ask yourself: how can your brand connect with your target group's identity?

imaginetsa's curator insight, December 30, 2014 5:35 AM

For Success In Social Media, Conversation Is Not Enough--You Need Narrative

Rescooped by Sushma Sharma from Transmedia: Storytelling for the Digital Age
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3 Ways Documentary Filmmakers Are Making Webisodes Work

3 Ways Documentary Filmmakers Are Making Webisodes Work | Creating new possibilities | Scoop.it

Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, September 19, 2013 3:11 PM


Abigail Maravalli:  "Whether webisodes are released before a film, as follow-up to a finished film, or as a standalone project, they are becoming a viable way of starting and continuing public discourse. Here are three ways filmmakers are utilizing webisodes."

Rescooped by Sushma Sharma from Transmedia: Storytelling for the Digital Age
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Documentary filmmaker explores the new visual language of virtual reality

Documentary filmmaker explores the new visual language of virtual reality | Creating new possibilities | Scoop.it

Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, April 9, 2014 3:59 PM


Stephen Kleckner:  "It’s alluring to see this 360-degree medium as limitless, but this borderless world is not as free of structure as it first appears. Artists face a new set of rules to play by if they intend on creating an intentional, visual, virtual-reality composition."

i-Docs's curator insight, April 10, 2014 6:19 AM

“All we know is that traditional rules of filmmaking no longer apply,” Danfung said. “We’re focused on the technical aspect to begin with as there are still big challenges in the capture, workflow, and playback … but I think the even bigger challenge is the new visual language that is going to emerge.”