Your blog may be the next big content rock star but it’s going to be pointless without establishing a huge fan base. Success in the blogging business, while it calls for skill and content quality, also needs a strategy to attract readers.
You don’t want to put your efforts to waste by maintaining a blog whose reach only extends up to your officemates and friends. At kickoff, your blog must become popular to at least one or two market areas just to keep your site going. Boosting your site traffic, therefore, is a vital ingredient in blog popularity. In the initial stages of blogging, the goal must always include how to generate publicity, one way or another. And there are several ways to gain that kind of attention:
Via Brian Yanish - MarketingHits.com