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The Little Blue Book of Social Transformation

Now is the time to get serious about social and put your business fully on the path to becoming a socially connected enterprise. This free ebook will show you how to get there with 20 short—but impactful—principles, like: 

- Laying the groundwork for social success 
- Turning weak ties into strong connections 
- Creating a social listening center 
Attracting new fans with social experiences 

Soon you’ll be on the road to forging deeper relationships with customers and employees and greater relevance with social and traditional customers alike.


Via Brian Yanish - MarketingHits.com
MONICA LOPEZ SIEBEN's insight:

Transformación social, una misión de las empresas. Una buena guía para conseguirlo.

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massimo scalzo's curator insight, August 16, 10:48 AM

That's required reading...

 

Ron Baker's curator insight, August 17, 5:50 PM

A solid primer for social media integration in your company

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Creando Impacto en la sociedad a través de la Formación
Cómo la formación puede ayudar crear riqueza sustentable en la sociedad
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Rescooped by MONICA LOPEZ SIEBEN from Tecnologías y Pedagogías Emergentes
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Sintetia » Las 4 palancas para construir una cultura innovadora

Sintetia  » Las 4 palancas para construir una cultura innovadora | Creando Impacto en la sociedad a través de la Formación | Scoop.it
Si convenimos que una cultura es aquello que la gente hace en su organización  cuando nadie la ve, una cultura innovadora es la que fluye de un modo natural a la hora de resolver problemas...

Via Ramiro Aduviri Velasco
MONICA LOPEZ SIEBEN's insight:

Muy interesante sobre cómo vivir y sobrevivir en un contexto en contante cambio.

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Carlos Rodrigues Cadre's curator insight, October 13, 12:39 PM

adicionar a sua visão ...

Rescooped by MONICA LOPEZ SIEBEN from APRENDIZAJE
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PROFESIONALES PARA UN NUEVO PARADIGMA EDUCATIVO

PROFESIONALES PARA UN NUEVO PARADIGMA EDUCATIVO | Creando Impacto en la sociedad a través de la Formación | Scoop.it

Muy Profesionales para un nuevo paradigma educativo


Via Marta Torán
MONICA LOPEZ SIEBEN's insight:

El cambio de paradigma educativo no es sólo cambiar las metodologías didácticas. Un interesante post de Ignacio Andrío.

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Marta Torán's curator insight, July 20, 6:52 AM

Muy interesante el artículo de Ignacio Andrío sobre el reto que supone el nuevo paradigma educativo. Profesionales preparados para asumirlo y conducirlo.

 

En INED21.

juandoming's curator insight, July 20, 6:55 AM

add your insight...

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15 Storytelling Techniques for Writing a Better Brand Story | Inbound & Content Marketing Hub

15 Storytelling Techniques for Writing a Better Brand Story | Inbound & Content Marketing Hub | Creando Impacto en la sociedad a través de la Formación | Scoop.it
Create a powerful brand story that grabs prospects’ attention like a great movie with these 15 brand storytelling techniques.

Via José Carlos
MONICA LOPEZ SIEBEN's insight:

Utiliza el storytelling para presentar tu empresa. Crea una apasionante historia que atrape el interés de los clientes como si de una película se tratara.

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Minna Kilpeläinen's curator insight, March 20, 4:07 PM

Learning from Aristotle. The Hero´s Journey captivates always.

Marta Torán's curator insight, April 3, 2:02 PM

Contar historias siempre ha sido la mejor manera de comunicar

Nacho Vega's curator insight, April 5, 3:49 PM

"Marketing is no longer about the stuff you make,
but about the stories you tell" #SethGodin

Rescooped by MONICA LOPEZ SIEBEN from Digital Presentations in Education
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Resonate - present visual stories

Resonate - present visual stories | Creando Impacto en la sociedad a través de la Formación | Scoop.it

Present visual stories that transform audiences.


Via Baiba Svenca
MONICA LOPEZ SIEBEN's insight:

Estupendo contenido y vídeo libro sobre cómo presentar historias que transforman.

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Belinda Suvaal's curator insight, November 13, 2013 12:58 AM

Complete guide to storytelling. Resonate with your audiciences, how its done. Very useful, informative and entertaining #bookmark!

 

Richard Baxter's curator insight, November 15, 2013 4:47 AM

Really thought provoking stuff for Medical communications - the age old problem of how to make your presentations memorable

Judih Weinstein Haggai's curator insight, December 7, 2013 10:20 PM

love this book. and check it out

Rescooped by MONICA LOPEZ SIEBEN from Business Brainpower with the Human Touch
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The Real Neuroscience of Creativity

The Real Neuroscience of Creativity | Creando Impacto en la sociedad a través de la Formación | Scoop.it

Thoughtful cognitive neuroscientists such as Rex Jung, Darya Zabelina, Andreas Fink, John Kounios, Mark Beeman, Kalina Christoff, Oshin Vartanian, Jeremy Gray, Hikaru Takeuchi and others are on the forefront of investigating what actually happens in the brain during the creative process. And their findings are overturning conventional notions surrounding the neuroscience of creativity.

The latest findings from the real neuroscience of creativity suggest that the right brain/left brain distinction is not the right one when it comes to understanding how creativity is implemented in the brain. Creativity does not involve a single brain region or single side of the brain.


Via Vicki Kossoff @ The Learning Factor
MONICA LOPEZ SIEBEN's insight:

Desmontando el mito de que la creatividad es sólo debido a nuestro hemisferio derecho de la mente.

Scientific American nos acercan las últimas investigaciones en neuriociencia sobre el proceso de la creatividad

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Cris Popp's curator insight, August 29, 2013 6:35 PM

Finally, we can get away from this right/left brain nonsense.  It's your whole brain.

Tracey Vickery's curator insight, September 8, 8:07 PM

Definitely like everything else in the brain...it takes multiple areas/processes to prompt a response/outcome.   Why would creativity be any different?  

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11 Simple Tips For Having Great Meetings From Some Of The World's Most Productive People

11 Simple Tips For Having Great Meetings From Some Of The World's Most Productive People | Creando Impacto en la sociedad a través de la Formación | Scoop.it
Mark Zuckerberg Richard Branson Nilofer Merchant Clay Shirky Valentina Rice Guy Kawasaki and others know about getting things done being productive...
MONICA LOPEZ SIEBEN's insight:

Normalmente nos dicen que para tener reuniones productivas es necesario prepararlas bien, tener un líder, un orden del día con hora de comienzo y de finalización y elaborar al final unas líneas de conclusiones y plan de acción.

Pero para el gran número de horas que gastamos en reuniones necesitamos algunas ideas más impactantes.

Camille Sweeney nos recopila 10+1 estrategias motivadoras de la mano de grandes gurús de la productividad. Aire fresco!

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Rescooped by MONICA LOPEZ SIEBEN from ALFA-TRALL
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Educar para toda la vida, el reto de las universidades - Universidad del Norte

Educar para toda la vida, el reto de las universidades - Universidad del Norte | Creando Impacto en la sociedad a través de la Formación | Scoop.it

Via TRALL
MONICA LOPEZ SIEBEN's insight:

Para Maurizio Betti las instituciones de educación superior deberían enfrentar el desafío de dar respuesta a las necesidades y oportunidades de aprendizaje; lo cual no se logra si la educación mantiene en una lógica tradicional en la que solo se preocupan por entregar un título, sin responder a la necesidad de actualización.

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Infographic: Hackers Create An Amazing, Illegal Portrait Of The Internet

Infographic: Hackers Create An Amazing, Illegal Portrait Of The Internet | Creando Impacto en la sociedad a través de la Formación | Scoop.it
It wasn’t malicious. The file itself was the size of a small JPEG. It was given the absolute lowest priority. And it was set to self-destruct if anything went wrong.
MONICA LOPEZ SIEBEN's insight:

Intreresante gráfico "vivo" sobre las constumbres diurnas y nocturnas del usos de internet creado por un hacker con buenos propósitos.

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Rescooped by MONICA LOPEZ SIEBEN from Corporate "Social" Responsibility – #CSR #Sustainability #SocioEconomic #Community #Brands #Environment
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ENOUGHNESS: Restoring Balance to the Economy

How we see the world determines how we act. Western thought sees us at war with each other over resources. Indigenous philosophy, we are all related as individuals in balance wih nature...


Via pdjmoo
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Eli Levine's curator insight, April 30, 8:07 AM

What's it going to be rich people?

Your health?

Or your financial wealth?

 

Think carefully, because I honestly think that you all don't.

 

Silly brains.

 

Think about it.

pdjmoo's curator insight, September 18, 7:22 PM

             ------------------------------RESOURCES-------------------------------

 

▶FOREST PEOPLES PROGRAMME http://www.forestpeoples.org/

 ▶INTER PRESS SERVICE - INDIGENOUS RIGHTS http://www.ipsnews.net/news/human-rights/indigenous-rights/

 ▶VIA SURVIVAL INTERNATIONAL http://www.survivalinternational.org/news/8626

 ▶LA VIA CAMPESINA - The International Peasants Voice http://viacampesina.org/en/

 ▶INDIGENOUS PEOPLES ISSUES AND RESOURCES  http://indigenouspeoplesissues.com/

 ▶INTERNATIONAL CRY MAGAZINE - Essential News and Film On World's Indigenous People

http://intercontinentalcry.org/

 ▶INDIGENOUS ENVIRONMENTAL NETWORK  http://www.ienearth.org/

 ▶SCIDEV.NET

Indigenous for global development news & analysis http://www.scidev.net/global/governance/indigenous/

pdjmoo's curator insight, October 15, 3:42 AM

 

                                                 RESOURCES

 

▶FOREST PEOPLES PROGRAMME http://www.forestpeoples.org/

 

▶INTER PRESS SERVICE - INDIGENOUS RIGHTS http://www.ipsnews.net/news/human-rights/indigenous-rights/

 

▶VIA SURVIVAL INTERNATIONAL http://www.survivalinternational.org/news/8626

 

▶LA VIA CAMPESINA - The International Peasants Voice http://viacampesina.org/en/

 

▶INDIGENOUS PEOPLES ISSUES AND RESOURCES  http://indigenouspeoplesissues.com/

 

▶INTERNATIONAL CRY MAGAZINE - Essential News and Film On World's Indigenous People

http://intercontinentalcry.org/

 

▶INDIGENOUS ENVIRONMENTAL NETWORK  http://www.ienearth.org/

 

▶SCIDEV.NET

Indigenous for global development news & analysis http://www.scidev.net/global/governance/indigenous/

Rescooped by MONICA LOPEZ SIEBEN from Educational Technology News
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MOOCs challenge higher education’s business models

MOOCs challenge higher education’s business models | Creando Impacto en la sociedad a través de la Formación | Scoop.it

"Elite universities with global brands – and those with at least national prominence – will be least affected by the sudden onset of massive open online courses or MOOCs, because they will always have markets for people willing to pay for the elite model of education, says a new report by the Observatory on Borderless Higher Education."


Via EDTC@UTB
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Rescooped by MONICA LOPEZ SIEBEN from Educational Technology News
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A new higher education online business model: Open and non-profit

A new higher education online business model: Open and non-profit | Creando Impacto en la sociedad a través de la Formación | Scoop.it
Online higher education 2.0 has arrived. It is open source, open enrollment and often provided by non-profit colleges. It has the potential to greatly expand access to higher education and to rapidly improve the knowledge base of global citizens.

Via EDTC@UTB
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Rescooped by MONICA LOPEZ SIEBEN from Peer2Politics
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Massive open online courses challenge higher education's business models

Massive open online courses challenge higher education's business models | Creando Impacto en la sociedad a través de la Formación | Scoop.it

Elite universities with global brands — and those with at least national prominence — will be least affected by the sudden onset of "massive open online courses" (MOOCs), because they will always have markets for people willing to pay for the elite model of education, says a new report by the Observatory on Borderless Higher Education.


Via jean lievens
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Rescooped by MONICA LOPEZ SIEBEN from Digital Delights
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Role of University in a Global Society-The Chronicle of Higher Education-

Role of University in a Global Society-The Chronicle of Higher Education- | Creando Impacto en la sociedad a través de la Formación | Scoop.it

Via Ana Cristina Pratas
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Rescooped by MONICA LOPEZ SIEBEN from MarketingHits
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The Little Blue Book of Social Transformation

Now is the time to get serious about social and put your business fully on the path to becoming a socially connected enterprise. This free ebook will show you how to get there with 20 short—but impactful—principles, like: 

- Laying the groundwork for social success 
- Turning weak ties into strong connections 
- Creating a social listening center 
Attracting new fans with social experiences 

Soon you’ll be on the road to forging deeper relationships with customers and employees and greater relevance with social and traditional customers alike.


Via Brian Yanish - MarketingHits.com
MONICA LOPEZ SIEBEN's insight:

Transformación social, una misión de las empresas. Una buena guía para conseguirlo.

more...
massimo scalzo's curator insight, August 16, 10:48 AM

That's required reading...

 

Ron Baker's curator insight, August 17, 5:50 PM

A solid primer for social media integration in your company

Rescooped by MONICA LOPEZ SIEBEN from Aprendizaje online
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Aprendizaje permanente y entornos personales de aprendizaje (PLEs)

Presentación de Jordi Adell para una sesión del Curso "Innovaciones en la formación continuada y herramientas 2.0", Escuela Andaluza de Salud Pública, Granada, España.


Via Net-Learning
MONICA LOPEZ SIEBEN's insight:

Una clara, didáctica e impactante presentación de los PLE's de Jordi Adell. Muy bueno!

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Susana Trabaldo's comment, July 31, 2013 12:19 PM
El Personal Learning Environment (PLE: Ambiente de Aprendizaje Personal) no es una novedad, siempre existió. Sin embargo gracias a las tecnologías en red y las posibilidades de acceso desde cualquier lugar y momento (ubicuidad), podemos enunciar este concepto de un modo muy diferente y potenciado por las conexiones que estas tecnologías permiten. ¿Has pensado cuál es tu PLE? ¡Te sorprenderás! Y cuando lo hagas, incluye todos los lugares donde aprendes (incluyendo la escuela / universidad). Tal vez puedas dibujarlo como un mapa. Puedes inspirarte viendo algunos aquí : http://edtechpost.wikispaces.com/PLE+Diagrams
María Dolores Díaz Noguera's curator insight, July 9, 1:43 PM

Aprendizaje permanente y entornos personales de aprendizaje (PLEs)

Tutor virtual's curator insight, July 12, 8:55 AM

PLE...!!!

Rescooped by MONICA LOPEZ SIEBEN from educación líquida
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Elogio de la desconexión consciente (SlowTech)

Elogio de la desconexión consciente (SlowTech) | Creando Impacto en la sociedad a través de la Formación | Scoop.it

Me encanta estar conectado. Necesito mi dosis diaria de conexión. Me gusta tener conexión plena, permanente e ininterrumpida de forma me sienta un sujeto ubicuo. Sin embargo, la hiperconectividad satura y, en ocasiones, genera problemas. Por ello, es muy relevante y necesario aprender a seleccionar los tiempos de desconexión. Puede parecer fácil, pero en los tiempos actuales no lo es.  La desconexión significa renunciar a dar prioridad a la comunicación digital. Significa otorgar a la máquina un papel secundario respecto a las personas con las que estamos presencialmente. Y casi nunca lo hacemos.


Via manuel area
MONICA LOPEZ SIEBEN's insight:

Me gusta este post. A mí también me encanta estar conectada pero necesitamos encontrar esos momentos concientes de desconexión para ver "otro mundo" a "otro ritmo".

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Juan Manuel Sánchez Vargas's curator insight, January 26, 1:18 AM

La desconexión rompe la procrastinación.

Rescooped by MONICA LOPEZ SIEBEN from Amazing Science
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MIT: 10 Breakthrough Technologies 2013 you should know about

MIT: 10 Breakthrough Technologies 2013 you should know about | Creando Impacto en la sociedad a través de la Formación | Scoop.it

MIT's definition of a breakthrough is simple: an advance that gives people powerful new ways to use technology. It could be an intuitive design that provides a useful interface (e.g., “Smart Watches”) or experimental devices that could allow people who have suffered brain damage to once again form memories (“Memory Implants”). Some could be key to sustainable economic growth (“Additive Manufacturing” and “Supergrids”), while others could change how we communicate (“Temporary Social Media”) or think about the unborn (“Prenatal DNA Sequencing”). Some are brilliant feats of engineering (“Baxter”), whereas others stem from attempts to rethink longstanding problems in their fields (“Deep Learning” and “Ultra-Efficient Solar Power”). As a whole, this annual list not only tells you which technologies you need to know about, but also celebrates the creativity that produced them.

 


Via Dr. Stefan Gruenwald
MONICA LOPEZ SIEBEN's insight:

MIT Technology Review nos acerca las 10 tecnologías más rompedoras que nos afectarán en los próximos años. Muy interesante!

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Jean HAGUET's curator insight, August 30, 2013 9:56 AM

Very eclectic and enlightening!

Sieg Holle's curator insight, August 30, 2013 11:28 AM

technology - the great equalizer 

wallemac's comment, August 30, 2013 5:08 PM
great to see two solar verticles included in the top 10 - PV Solar and Supergrids
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MOOC: ¿el abismo de la desilusión? | edu & tec

MOOC: ¿el abismo de la desilusión? | edu & tec | Creando Impacto en la sociedad a través de la Formación | Scoop.it

Via Marta Torán
MONICA LOPEZ SIEBEN's insight:

Cifras reales de los resultados de finalización y aprendizaje a través de los MOOC después de la explosión inicial.

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Marta Torán's curator insight, July 21, 2013 6:26 PM

 

Muy interesante el artículo de Jordi Adell sobre los MOOC,  una vez superado el entusiasmo y la " explosión" inicial. Malos resultados de finalización. Escasa participación. ¿Y el Aprendizaje? Una gran conclusión... Falta Pedagogía.

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Cómo hacer funcionar la Web Social estratégicamente

Cómo hacer funcionar la Web Social estratégicamente | Creando Impacto en la sociedad a través de la Formación | Scoop.it
Esta es la presentación que realicé en mi intervención para #Weberyday, sobre cómo hacer funcionar la web social estratégicamente.
MONICA LOPEZ SIEBEN's insight:

Excelente presentación de Isra García sobre cómo hacer funcionar la web social estratégivcamente.

Estupenda en diseño y estupenda en contenido.

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Aprender más, aprender siempre, participar, las 3 claves de la formación de hoy

Aprender más, aprender siempre, participar, las 3 claves de la formación de hoy | Creando Impacto en la sociedad a través de la Formación | Scoop.it
Me preguntaban hace nada sobre competencias y  aprendizajes en un mundo globalizado, sobre qué aspectos consideraba más importantes en cuanto a la formación en en mundo de hoy.
MONICA LOPEZ SIEBEN's insight:

Dolors Reig nos brinda su reflexión en este post destacando los tres aspectos  fundamentales de la formación en un mindo de hoy:

 

1.- Aprender a aprender durante toda la vida

2.- Aprendizaje aumentado

3.- Aprendizaje para la acción

 

En mi opinión, este último es el más relevante.

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The Center for Interactive Research on Sustainability at the University of British Columbia

The Center for Interactive Research on Sustainability at the University of British Columbia | Creando Impacto en la sociedad a través de la Formación | Scoop.it

Located on a dense site next to ‘Sustainability Street’ at the University of British Columbia, the Centre for Interactive Research on Sustainability [CIRS] houses 200 researchers from private, public, and NGO sectors, who work together with the common mission of accelerating sustainability.

The 5,675m2 ‘living lab’ is organized around two four-story wings linked by a central atrium. The atrium serves as a building lobby and entry to a daylit auditorium, and as a social and educational space from which all of the project’s sustainable strategies are visible.

The CIRS building has embraced the ambitious sustainability goals of the Living Building Challenge, including those of net zero water consumption; waste water treatment on site; net zero energy consumption, and construction and operational carbon neutrality...


Via Lauren Moss
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The Corporatization of Higher Education – Business Models for Academia | ResourcesForLife.com

The Corporatization of Higher Education – Business Models for Academia | ResourcesForLife.com | Creando Impacto en la sociedad a través de la Formación | Scoop.it

 The partnership between corporations and higher education can be problematic. 


Via Dr Vangelis Tsiligiris
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Rescooped by MONICA LOPEZ SIEBEN from Open Educational Resources (OER)
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The Impact of New Business Models for Higher Education on Student Financing

The Impact of New Business Models for Higher Education on Student Financing | Creando Impacto en la sociedad a través de la Formación | Scoop.it

OER university (OERu) suggested as a new business model for higher Ed by COL and UNESCO


Via Andreas Link
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MOOCs challenge higher education's business models - University World News

MOOCs challenge higher education's business models - University World News | Creando Impacto en la sociedad a través de la Formación | Scoop.it
Elite universities with global brands – and those with at least national prominence – will be least affected by the sudden onset of massive open online courses or MOOCs, because they will always have markets for people willing to pay for the elite model of education, says a new report by the Observatory on Borderless Higher Education.

Via jean lievens
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Rescooped by MONICA LOPEZ SIEBEN from Higher Education News - Abroad
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Student groups have vital role to play in universities and society - University World News

Student groups have vital role to play in universities and society - University World News | Creando Impacto en la sociedad a través de la Formación | Scoop.it

Via Kavita Gurumayum
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