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Couponing, M-Couponing, E-Couponing, M-Wallet & Co.
Featuring the latest Couponing Tips & News, successful Coupon Campaigns, & Couponing Solutions/Technology for Brands & Retailers
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I’m Still Waiting for My Phone to Become My Wallet

I’m Still Waiting for My Phone to Become My Wallet | Couponing, M-Couponing, E-Couponing, M-Wallet & Co. | Scoop.it

It’s long been predicted that consumers would be able to wave their cellphones to buy everything from clothes in a department store to beers in a bar. Why isn’t it happening?

sophiedesc's insight:

“Mobile payments are trying to solve a problem that doesn’t exist for most people. You don’t hear people moaning about how hard it is to pay with their credit cards or debit cards.

The biggest problem for paying by cellphone is that so many kinds of businesses are competing to offer services. Companies as varied as phone carriers, banks, credit card companies and technology start-ups have had plans to get into the mobile payment business, but many are locking horns over who can profit the most."

A méditer...

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Benoit Boutry's curator insight, July 28, 2013 6:35 AM

Les moyens techniques sont prêts, il reste à créer l'usage.

Ce sont les commerçants qui sont en première ligne pour attirer les clients vers les solutions mobiles , avec des programmes de fidélité et une nouvelle expérience d'achat.

Rescooped by sophiedesc from Dématérialisation des services de fidélité
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Starbucks lance le programme de fidélité sur mobile

Starbucks lance le programme de fidélité sur mobile | Couponing, M-Couponing, E-Couponing, M-Wallet & Co. | Scoop.it

Les nombreux adeptes de l'enseigne Starbucks France vont être ravis. La célèbre chaîne de boissons chaudes lance sa toute première carte de fidélité version mobile. meltyFood vous en dit plus .


Via FidMe
sophiedesc's insight:

Yihaa, le rouleau compresseur Mobile / M-Fidélité / M-Couponing de Starbucks arrive en France ! 

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Rescooped by sophiedesc from Digital marketing in physical world
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The Future of Mobility [Infographic]

The Future of Mobility [Infographic] | Couponing, M-Couponing, E-Couponing, M-Wallet & Co. | Scoop.it

An astounding 80 percent of the world’s population now has a mobile phone—and 84 percent is unwilling to go a single day without their phone. About 45 percent of Americans say they can’t go more than a few hours without checking their phones. In 2012 there were five billion mobile phones in the world—1.8 billion of these were smart phones.

 

Facebook now reaches 76 percent of the smartphone market, and it accounts for 23 percent of total time spent using apps each month.

The next five most used applications are Google apps, and they account for 10 percent of app usage time. One of the latest smartphone trends is that things are getting less touchy but more sensitive. Gestures and other non-tap inputs are on the rise. Casting a sidelong glance, for example, can pause a video. Some apps are being developed that will switch from manual to voice to text to gesture, depending on what you are doing...


Via Lauren Moss, Ubleam
sophiedesc's insight:

Mobile Commerce: 

 

> "Mobile Shopping accounted for 11% of e-commerce in the 4th quarter of 2012 (up from 3% 2 years earlier)."

> Roughly 58% of smartphone users have made purchases on their smartphones.

> These Mobile Shoppers typically use smartphones for 50 to 60% of the Shopping."

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David Sohrabian's curator insight, June 24, 2013 9:40 AM

How did mobile really impacted our day-to-day life ? here are some interesting facts...

Rein Hof's curator insight, July 8, 2013 9:19 AM

Voor een ieder die zich nog afvraagt waarom mobile content belangrijk is.. 

Mobile is dé manier om in cotact te blijven. En of je nu een commercieel bedrijf bent wat graag een product aan de man brengt, of je bent dienstverlener of overheid. Het maakt niet meer uit. Geen mobile ontent, geen engagement. Niet meer boeien en binden. Tja.. Wie kan zich dat nu nog permiteren? 

Christel Binnie's curator insight, July 10, 2013 7:09 PM

80 percent of the world’s population now has a mobile phone, and other interesting facts.