Couponing, M-Couponing, E-Couponing, M-Wallet & Co.
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Couponing, M-Couponing, E-Couponing, M-Wallet & Co.
Featuring the latest Couponing Tips & News, successful Coupon Campaigns, & Couponing Solutions/Technology for Brands & Retailers
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Mastercard ushers in digital wallet service to UK

Mastercard ushers in digital wallet service to UK | Couponing, M-Couponing, E-Couponing, M-Wallet & Co. | Scoop.it

MasterPass lets users upload their payment and loyalty card details to a compatible digital wallet, which can be used on a mobile device in-store or via an online store on their desktop  to make either a payment or redeem loyalty points.


Via Màrius Garcia
sophiedesc's insight:

"The service is designed to improve the efficiency of payments in bricks and mortar outlets, as well as reduce “basket abandonment” rates on e-commerce sites by automatically providing users’ payment details when they press the MasterPass button."

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Rescooped by sophiedesc from Mobile paiement, coupons and digital wallet for loyalty cards
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PayPal destroys Google Wallet, MasterCard, Square, and Visa in digital wallet study

PayPal destroys Google Wallet, MasterCard, Square, and Visa in digital wallet study | Couponing, M-Couponing, E-Couponing, M-Wallet & Co. | Scoop.it

The good news, if you’re PayPal, is that almost three quarters of Americans know about you and your digital wallet solution. The bad news is that under half of them really understand what a digital wallet is.


Via FidMe
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