Couponing, M-Coup...
Follow
Find tag "Facebook"
2.9K views | +2 today
Couponing, M-Couponing, E-Couponing, M-Wallet & Co.
Featuring the latest Couponing Tips & News, successful Coupon Campaigns, & Couponing Solutions/Technology for Brands & Retailers
Curated by sophiedesc
Your new post is loading...
Your new post is loading...
Rescooped by sophiedesc from Digital marketing in physical world
Scoop.it!

The Future of Mobility [Infographic]

The Future of Mobility [Infographic] | Couponing, M-Couponing, E-Couponing, M-Wallet & Co. | Scoop.it

An astounding 80 percent of the world’s population now has a mobile phone—and 84 percent is unwilling to go a single day without their phone. About 45 percent of Americans say they can’t go more than a few hours without checking their phones. In 2012 there were five billion mobile phones in the world—1.8 billion of these were smart phones.

 

Facebook now reaches 76 percent of the smartphone market, and it accounts for 23 percent of total time spent using apps each month.

The next five most used applications are Google apps, and they account for 10 percent of app usage time. One of the latest smartphone trends is that things are getting less touchy but more sensitive. Gestures and other non-tap inputs are on the rise. Casting a sidelong glance, for example, can pause a video. Some apps are being developed that will switch from manual to voice to text to gesture, depending on what you are doing...


Via Lauren Moss, Ubleam
sophiedesc's insight:

Mobile Commerce: 

 

> "Mobile Shopping accounted for 11% of e-commerce in the 4th quarter of 2012 (up from 3% 2 years earlier)."

> Roughly 58% of smartphone users have made purchases on their smartphones.

> These Mobile Shoppers typically use smartphones for 50 to 60% of the Shopping."

more...
Rein Hof's curator insight, July 8, 2013 12:19 PM

Voor een ieder die zich nog afvraagt waarom mobile content belangrijk is.. 

Mobile is dé manier om in cotact te blijven. En of je nu een commercieel bedrijf bent wat graag een product aan de man brengt, of je bent dienstverlener of overheid. Het maakt niet meer uit. Geen mobile ontent, geen engagement. Niet meer boeien en binden. Tja.. Wie kan zich dat nu nog permiteren? 

Christel Binnie's curator insight, July 10, 2013 10:09 PM

80 percent of the world’s population now has a mobile phone, and other interesting facts.

Katie Muirhead's curator insight, August 20, 12:17 PM

Seeking to manage our attention and avoid distraction is one thing, but first we need to be aware of where our attention is going. As smartphones are increasingly used, this infographic highlights in just what way we use our phones. 1 in 5 people check their phone every ten minutes... something tells me that the smartphone may be one of the biggest sources of modern distraction!

Scooped by sophiedesc
Scoop.it!

Social Media Marketing Trends in 2013 infographic

Social Media Marketing Trends in 2013 infographic | Couponing, M-Couponing, E-Couponing, M-Wallet & Co. | Scoop.it
Social Media Marketing Trends in 2013 Social media marketing refers to the process of gaining
sophiedesc's insight:

Marketing (r)evolution through Social Media:

 

> Earned media rather paid media

 

> Shift from monolog to dialog marketing / from siloed to omnichannel marketing campaigns

 

> Consumers as the new brand's ambassadors thanks to social incentives:

"3. Social influence moves beyond ‘like’ to incentive driven recommendations" / "5. Discounts and giveaways will incentivize social sharing of branding content"

more...
No comment yet.
Scooped by sophiedesc
Scoop.it!

Confidentiel : Cdiscount socialise son site en intégrant l'open graph

Confidentiel : Cdiscount socialise son site en intégrant l'open graph | Couponing, M-Couponing, E-Couponing, M-Wallet & Co. | Scoop.it
Le site marchand intègre un bouton "je veux" à ses fiches produit et un onglet "mon shopping social" récapitulant recommandations et articles partagés par l'internaute et ses amis.
sophiedesc's insight:

#SocialShopping: Un exemple d'intégration de l'Open Graph pour l'e-commerce - dans la lignée directe du Social Gifting et C2C/WoM... à quand l'ajout de Social Rewards/Social Coupons?

http://www.cdiscount.com/shopping-social.html ;

more...
No comment yet.
Scooped by sophiedesc
Scoop.it!

TARGET & FACEBOOK: Retail Store, Social Network Put New Spin On Couponing.

TARGET & FACEBOOK: Retail Store, Social Network Put New Spin On Couponing. | Couponing, M-Couponing, E-Couponing, M-Wallet & Co. | Scoop.it

Target has teamed up with Facebook to put a spin on saving, with the new digital saving program "Cartwheel".

In an attempt to reinvent the “couponing” wheel Target and Facebook have collaborated to launch 700 new offers with a social twist.

more...
No comment yet.
Scooped by sophiedesc
Scoop.it!

70 Percent Of People Follow Facebook Brand Pages For Special Offers | Social Media & Internet Marketing News for Business | Marketaire

70 Percent Of People Follow Facebook Brand Pages For Special Offers | Social Media & Internet Marketing News for Business | Marketaire | Couponing, M-Couponing, E-Couponing, M-Wallet & Co. | Scoop.it
This article shows that 70% of users that follow a brand on Facebook do so for Special Offers. Other reasons include shopping, brand events & feedback.
more...
No comment yet.