Corporate, Employ...
Follow
Find tag "listening"
621 views | +0 today
Corporate, Employee and Marketing Communication
Trends in messaging, building your brand, engaging employees and customers
Curated by Barb Lack
Your new post is loading...
Your new post is loading...
Rescooped by Barb Lack from Just Story It Biz Storytelling
Scoop.it!

How to Really Understand Someone Else's Point of View

How to Really Understand Someone Else's Point of View | Corporate, Employee and Marketing Communication | Scoop.it
It's a necessary prerequisite for persuasion. (Good post on how to understand another's point of view.

Via Karen Dietz
more...
SooJin-Stella Lee's comment, April 30, 2013 7:08 AM
Thank you ^^ I definitely need these sort of information. And I learend lots of things from your strategies to do well in scoop.it.
Karen Dietz's comment, April 30, 2013 11:47 AM
My pleasure Soo-Jin. Keep up the good work!
Alison D. Gilbert's curator insight, May 2, 2013 4:24 PM

Put yourself in the other person's shoes.

Rescooped by Barb Lack from Just Story It Biz Storytelling
Scoop.it!

Robert Munsch's Storytelling Lessons for Content Marketers

Robert Munsch's Storytelling Lessons for Content Marketers | Corporate, Employee and Marketing Communication | Scoop.it
Content marketers can learn about audience building & engagement from renowned author Robert Munsch. Improve your strategy with tips from a storytelling master!

Via Karen Dietz
more...
Janine Lloyd's curator insight, February 5, 2013 12:24 AM

A must read about storytelling for Content Marketers

Laurence Roelants's curator insight, February 5, 2013 2:47 AM

Magnifique leçon qui nécessite une évolution des mentalités des marketers traditionnels: offrir de la valeur avant de penser à vendre quoi que ce soit ....et garder l'enthousiasme intact!

Two Pens's curator insight, February 5, 2013 12:00 PM

Munsch immersed himself in the world of his industry and audience. It takes more effort to do it but pays off in the long term because you understand the context and what people are interested in better.