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Rescooped by Corinne Chauffrut Werner from Propriété Intellectuelle et Numérique
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Les 50 objets connectés qui ont marqué l'année 2014 I Geoffray

Les 50 objets connectés qui ont marqué l'année 2014 I Geoffray | Le Zinc de Co | Scoop.it
L’année 2014 aura été une année charnière pour les objets connectés. Les innovations ont été extrêmement nombreuses et toutes les conditions sont désormais réunies pour une adoption massive de technologies issues de l’internet des objets.

Via Pascale_Masson
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Rescooped by Corinne Chauffrut Werner from Designing service
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The Evolution of Retail: What Brands Need to Know [Infographic]

The Evolution of Retail: What Brands Need to Know [Infographic] | Le Zinc de Co | Scoop.it

The retail environment is changing faster than many brands realise. The evolution of retail is developing and brands need to embrace these new trends.

 

Back at the turn-of-the-century (I just love saying that) I was in retail management. Dance music retail to be specific. The stores that I ran pioneered cutting edge dance music and thanks to DJ culture, good old analogue 12” vinyl was actually experiencing sales and usage growth. Oh, how quickly things can change. It was around that same time that iTunes launched and changed the way that we purchase, manage and play our music forever. That was one of the first signs of the evolution of retail.

Fast forward 14 years and that sector of retail has changed so radically that now DJ’s can purchase music live on their smartphone in the middle of a playing a gig. According to data from Baynote the retail industry is forecast to experience more change over the course of the next five years than it has during the past one hundred years. News Corp CTO Tom Quinnrecently told CeBIT attendees that consumers are now innovating faster than businesses. Dynamic brands are capitalising on some emerging retail trends, however businesses that ignore the evolution of retail could be left behind.

In this article you will learn:

How innovative use of digital media can help win businessFive trends that are transforming the retail industryQuick fix digital media solutions to cover the basicsImportant things to know about retail in 2014 with a helpful Infographic


Via Russ Merz, Ph.D., massimo facchinetti, malek, Edward Chenard, Fred Zimny
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Orlando Delgado's curator insight, June 17, 2014 9:15 AM

Retail as a sector needs to adapt to new market forces...

Sue Walsh's curator insight, June 23, 2014 5:32 AM

Another beauty. Make sure you read your way to the info graphic ...

corneja's curator insight, July 6, 2014 2:08 PM

42 % of consumers expect a reply from the brand within an hour! This data has surprised me.  The infographic shows a lot of useful information about retail.