Copywriting for t...
Follow
Find
18 views | +0 today
 
Scooped by Richard Hussey
onto Copywriting for the Web
Scoop.it!

7 Scientifically-Backed Copywriting Tips | Copyblogger

7 Scientifically-Backed Copywriting Tips | Copyblogger | Copywriting for the Web | Scoop.it
While great writing is truly an art, those looking to improve their craft as a copywriter can find a a lot of help from behavioral psychology and neuroscience studies.
more...
No comment yet.

From around the web

Copywriting for the Web
Effective website copywriting is part art and part science. Tips and techniques to get noticed, engage and convert.
Curated by Richard Hussey
Your new post is loading...
Your new post is loading...
Scooped by Richard Hussey
Scoop.it!

Website content - questions to ask before you write yours

Website content - questions to ask before you write yours | Copywriting for the Web | Scoop.it

Website content determines whether your site will drive sales growth or just sits there hoping somebody will find it. 

more...
No comment yet.
Scooped by Richard Hussey
Scoop.it!

Bad SEO Copywriting Flow & Why SEO Is Good For Humans | sassywebwords.com

Bad SEO Copywriting Flow & Why SEO Is Good For Humans | sassywebwords.com | Copywriting for the Web | Scoop.it
Bad SEO copywriting flow could be ruining your online business. SEO not only benefits search engines, it also helps your readers too. Having a good SEO pathway will help you to attract more of your ideal clients to your website.
more...
No comment yet.
Rescooped by Richard Hussey from Modern Marketer
Scoop.it!

6 Ways Social Media Marketing Is Changing (For the Better)

6 Ways Social Media Marketing Is Changing (For the Better) | Copywriting for the Web | Scoop.it
Six trends that are changing the way we use social media in marketing and sales.

Via The Fish Firm
Richard Hussey's insight:

This is one of the most helpful summaries of where social media is heading that I have seen.

more...
Stanley Garland's curator insight, February 4, 2013 12:13 AM

These are some insightful trends that are worth a read for anyone concerned about internet marketing.

Ivon Prefontaine's curator insight, February 4, 2013 6:43 PM

In today's day and age, this is vital for organizations to include in their planning.

Mirjana Podvorac's curator insight, February 5, 2013 5:49 AM

Developing really useful and attractive apps will (or has) become crucial.

Scooped by Richard Hussey
Scoop.it!

Words! They Really Do Matter – a Bit of Copywriting Advice

Words! They Really Do Matter – a Bit of Copywriting Advice | Copywriting for the Web | Scoop.it


A bit of positivity goes a long way

more...
No comment yet.
Scooped by Richard Hussey
Scoop.it!

How To Create Website Content That Google Likes And Your ...

How do you create content that Google likes? Answer the following six questions posed in this Daily Egg article.
Richard Hussey's insight:

Google is getting better at rewarding rich, informative and valued content. Focus on what your customers want to know, sprinkle over a little keyword magic and you're away.

more...
No comment yet.
Scooped by Richard Hussey
Scoop.it!

Leveraging The Long Tail: SEO Copywriting For Small Businesses ...

Leveraging The Long Tail: SEO Copywriting For Small Businesses ... | Copywriting for the Web | Scoop.it
LEVERAGING THE LONG TAIL: SEO COPYWRITING FOR SMALL BUSINESSES. The search engine results page (SERP) is one place where your business can be just as successful as the big guys. Though you might not be ...
Richard Hussey's insight:

For smaller businesses targeting the 'big money' keywords is often futile. But a bit of research and your understanding of your customers can pay dividends with targetd search traffic

more...
No comment yet.
Scooped by Richard Hussey
Scoop.it!

Website Content and the art of persuasion

Website Content and the art of persuasion | Copywriting for the Web | Scoop.it
Website content needs to be persuasive. How do you create content that makes people do the things you want them to do?
more...
No comment yet.
Scooped by Richard Hussey
Scoop.it!

7 Scientifically-Backed Copywriting Tips | Copyblogger

7 Scientifically-Backed Copywriting Tips | Copyblogger | Copywriting for the Web | Scoop.it
While great writing is truly an art, those looking to improve their craft as a copywriter can find a a lot of help from behavioral psychology and neuroscience studies.
more...
No comment yet.
Scooped by Richard Hussey
Scoop.it!

4 Forgotten Facts in the Age of Social Media and Web Marketing – Ogilvy

4 Forgotten Facts in the Age of Social Media and Web Marketing – Ogilvy | Copywriting for the Web | Scoop.it
From Ogilvy On Advertising, one of the ad world's most famous texts.
Richard Hussey's insight:

So true. In the dash for traffic companies often don't pay enough attention to what happens when people get to the content.

more...
No comment yet.
Scooped by Richard Hussey
Scoop.it!

Using Content Marketing To Improve SEO, PPC, Affiliate Marketing - Business 2 Community

Using Content Marketing To Improve SEO, PPC, Affiliate Marketing - Business 2 Community | Copywriting for the Web | Scoop.it
Using Content Marketing To Improve SEO, PPC, Affiliate MarketingBusiness 2 CommunityWebsite content is, or should be, at the very heart of virtually all forms of online marketing.
more...
No comment yet.
Scooped by Richard Hussey
Scoop.it!

Meta titles, keyword density and green coats: getting to grips with SEO content - Internet Marketing News

Meta titles, keyword density and green coats: getting to grips with SEO content - Internet Marketing News | Copywriting for the Web | Scoop.it
Meta titles, keyword density and green coats: getting to grips with SEO contentInternet Marketing NewsWriting web content is a markedly different discipline to creative writing or news reporting. The ClickThrough ...
more...
No comment yet.