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How Technology Is Shaping The Future Of Language

How Technology Is Shaping The Future Of Language | Copywriting | Scoop.it
Over time, languages naturally change. In the past, cultural collisions caused by slavery, exploration, and war have pushed them even further, says Columbia University linguist John McWhorter. Today, new forces are at play. Languages are transformed by technological advances that transcend borders and redefine how we communicate—and with whom.
In his own words:
Today there are six or seven thousand languages worldwide. Over the course of the next century, there are going to be only about six or seven hundred. The more-common languages will eat up the ones that are geographically isolated or spoken by only a few people.
Technology and globalization play a big role in this shake-up. The amount of media that we can listen to and watch nowadays was unthinkable 50 years ago.
Increasingly, instead of attempting to learn foreign languages from guidebooks or asking strangers for help, we’ll use instant-translation apps. We’ll talk into devices that spit out translations to listeners. But technology goes only so far. People will want to communicate more spontaneously than any machine is ever going to be capable of.
“English is not going to eat up all the world’s languages, but it will have the status of lingua franca.”
When we do converse, the universal language won’t be an artificial one like Esperanto. And it won’t be Chinese. It’s going to be this weird language that originated from tribes drinking blood out of skulls somewhere in Denmark a very long time ago. That’s what we’re speaking now. The Chinese will be running the world, but they’ll be doing it in English, simply because English “called it.” It got there first and circled the globe with the Internet.
English already infiltrates texting with shorthand like “LOL.” And that brings up another point: Simplified versions of language are inevitably going to arise on smartphones. You’re tempted to leave out a lot when you’re writing with your thumbs. I think emoji, with those cute little faces, are fun. They make the way people write with their fingers richer.
In the future, language is going to be less formal—more loose-limbed and creative. That’s not necessarily a bad thing. All language changes all the time, like in a game of telephone. It can’t help it."
820: Number of living lan­guages in Papua New Guinea, the most of any country
This article was originally published in the December 2015 issue of Popular Science, under the title, "John McWhorter On The Future Of Language".

Via Charles Tiayon
Ofelia Alberti's insight:

Or there could be more bilinguals in the world as more people use English (or a new version of it) as lingua franca communicating through technology and their own native language in real life. This is what I hope, at least.

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Serge AWONO's curator insight, November 18, 2015 12:11 AM

How Technology Is Shaping The Future Of Language

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How Much Do Quality Copywriting Services Cost? | Business 2 Community

How Much Do Quality Copywriting Services Cost? | Business 2 Community | Copywriting | Scoop.it
Content marketing is serious business. Over 90% of marketers are currently using custom content to generate leads, and sales, according to research by the (How Much Do Quality Copywriting Services Cost?
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Good points to include in a client proposal when they ask you how much your copywriting services cost.

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Expert Press Release writer required | Academic Writing | Articles | Copywriting | Press Releases | Technical Writing

Expert Press Release writer required | Academic Writing | Articles | Copywriting | Press Releases | Technical Writing | Copywriting | Scoop.it
nada/UK only)

You are required to write 5 press releases (350-450 words) that I will submit to newswire.net and several free PR sites.
You must be very experienced in PR writing with exceptional English.
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Job post for native English copywriters...

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A Short Guide to Writing Good Copy

A Short Guide to Writing Good Copy | Copywriting | Scoop.it
The term "style" is thrown around a lot by writers, but it's a misnomer for copywriters because "style" doesn't work in the extremely short attention econom
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A Few Excellent Tips For Writing Successful Ad Copywriting

A Few Excellent Tips For Writing Successful Ad Copywriting | Copywriting | Scoop.it

Want to get the advantage over your competition? These effective ad copywriting guidelines can make it easier to make more revenue in your business.


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How Does the Act of Writing Affect Your Brain? - Visual News

How Does the Act of Writing Affect Your Brain? - Visual News | Copywriting | Scoop.it
Each day we write things down - maybe a grocery list, something memorable in a journal or if we're feeling really creative, even a story. But, how ofte (#Creative Daily: How Does the Act of Writing Affect Your Brain?
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8 Disgusting Words To Avoid In Your Content Marketing Strategy | Business 2 Community

8 Disgusting Words To Avoid In Your Content Marketing Strategy | Business 2 Community | Copywriting | Scoop.it
Words We All Loathe Word aversion is the feeling of discomfort or even disgust triggered in people by a certain word—not because it was used incorrectly, (8 disgusting #words to avoid in your content marketing http://t.co/RG3JlPVIVu...
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Funny and true list of English words to avoid when writing on the web

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SEO & Content Marketing: Two Sides of the Same Coin

SEO & Content Marketing: Two Sides of the Same Coin | Copywriting | Scoop.it
This shift of focus on quality content has created a misconception in the minds of the website owners that just because they have a blog or they publish content regularly their SEO is taken care of. Though interrelated, each has unique tasks.
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Persuasive Copywriting: 4 Tips for Higher Converting Websites - Business 2 Community

Persuasive Copywriting: 4 Tips for Higher Converting Websites - Business 2 Community | Copywriting | Scoop.it
Persuasive Copywriting: 4 Tips for Higher Converting Websites
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Persuasive Copywriting: 4 Tips for Higher Converting Websites image add to cart red With customers getting smarter by the day, subtlety is the key to success.
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