Copywriting and Marketing Tips
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Headlines That Work: Has Science Finally Settled the Geek/Nerd Debate?

The first installment of Headlines That Work explains how a headline about geeks and nerds works by being irresistible to its target audience.
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Get this Marketing Cornerstone Right … Or Go Home

Get this Marketing Cornerstone Right … Or Go Home | Copywriting and Marketing Tips | Scoop.it
If you're marketing a product or service, there's one thing you absolutely need to get right. Your writing voice might not be that awesome. Your call to
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7 Things the Great Copywriters Wish You Knew

7 Things the Great Copywriters Wish You Knew | Copywriting and Marketing Tips | Scoop.it
We sometimes talk about web copy and content like they're the same, but they aren't -- they complement each other, but they also serve two distinct purposes
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A scientific guide to writing great headlines on Twitter, Facebook and your Blog - - The Buffer Blog

A scientific guide to writing great headlines on Twitter, Facebook and your Blog - - The Buffer Blog | Copywriting and Marketing Tips | Scoop.it
What does it take to write great headlines for your blog, Twitter, Facebook and more? We've dug into the science behind writing great headlines with today's
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The Answers to Last Week’s Content Marketing Quiz …

The Answers to Last Week’s Content Marketing Quiz … | Copywriting and Marketing Tips | Scoop.it
Last week we published a 10-question quiz to test your content marketing chops. If you missed it, go back and take the test before reading this! Belo
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10 David Ogilvy Quotes that Could Revolutionize Your Blogging : @ProBlogger

10 David Ogilvy Quotes that Could Revolutionize Your Blogging : @ProBlogger | Copywriting and Marketing Tips | Scoop.it
This week, I've been reading The King of Madison Avenue—an interesting biography of ad man David Ogilvy (aff). I've always ...
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The 5 Stages of Writing Irresistible Landing Page Copy

The 5 Stages of Writing Irresistible Landing Page Copy | Copywriting and Marketing Tips | Scoop.it
Landing pages are remarkably powerful conversion and SEO tools that turn traffic into money. They force readers to focus on one thing -- and one thing on
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The Single Most Effective Way For Authors To Use Social Media Successfully | Bestseller Labs

The Single Most Effective Way For Authors To Use Social Media Successfully | Bestseller Labs | Copywriting and Marketing Tips | Scoop.it
The best possible way writers can use Twitter, Facebook and other social media to successfully promote their books and increase sales.
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3 Ways to Get What You Want by Giving People What They Want

3 Ways to Get What You Want by Giving People What They Want | Copywriting and Marketing Tips | Scoop.it
We all long for something. Love that will last. The ability to influence people. Scenic vacations. Financial, political, or psychological indepe
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Is This The Most Important Factor Of Working Online

Is This The Most Important Factor Of Working Online | Copywriting and Marketing Tips | Scoop.it
When we start working online there are many aspects of Internet Marketing to focus on. Building relationships with like minded people is a priority.
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Do Pop-Up Forms Really Work?

Do Pop-Up Forms Really Work? | Copywriting and Marketing Tips | Scoop.it
What's your reaction to a pop-up box that appears over a blog post or article you're trying to read? In my opinion, there are few things in the online wo
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I hate pop-up forms, so this post was music to my ears - if you're using one on your blog, check it out - it might not be such a great idea after all....

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5 Tips To Writing Irresistibly Clickable Blog Titles : @ProBlogger

5 Tips To Writing Irresistibly Clickable Blog Titles : @ProBlogger | Copywriting and Marketing Tips | Scoop.it
This is a guest contribution from Jackson Nwachukwu, lead blogger at DailyTipsDiary.com. You’ve just been inspired and you’re ready to write ...
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Great headline writing tips

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Content Curation for Inspiration: Tips for Marketers

Content Curation for Inspiration: Tips for Marketers | Copywriting and Marketing Tips | Scoop.it

Wondering how content curation fits into your marketing mix? Check out these tips and tools to help you curate wisely...

Rebel Mouse is a newer contender in the field, and makes curating and sharing easy.

It’s currently free and showcases a number of ways it can be used by individuals, bloggers, marketers, brands and for promoting events. One of its best features is the ability to use more than one account and to delete items you have shared that you don’t want to appear on your start page.

This tool is still being developed, but this recent review on Basic Blog Tips shows what’s possible.


Via Ileane Smith
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Ileane Smith's comment, September 5, 2013 4:45 PM
Good for you @treathyl_fox
Treathyl Fox's comment, September 5, 2013 5:51 PM
Hello Ms. Smith. You're been very busy here on Scoop.it as well. I'm slow but I'm gonna catch up with you one of these days!! :)
Ileane Smith's comment, September 6, 2013 4:53 AM
Sounds good!!
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6 Proven Ways to Boost the Conversion Rates of Your Call-to-Action Buttons

6 Proven Ways to Boost the Conversion Rates of Your Call-to-Action Buttons | Copywriting and Marketing Tips | Scoop.it
Editor's Note: We are very pleased to announce that Joanna Wiebe will be speaking at Authority Intensive -- Copyblogger's first large-scale live event in Ma
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On a Blog or In the Boardroom, This is Still the Most Powerful Way to Persuade

On a Blog or In the Boardroom, This is Still the Most Powerful Way to Persuade | Copywriting and Marketing Tips | Scoop.it
He'd been on the job just two short weeks. Two weeks at the most prestigious publication in his industry, and he was already on the brink of bringing The
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How to Write Better Headlines

How to Write Better Headlines | Copywriting and Marketing Tips | Scoop.it
Headlines are extremely hard to craft. Here are some best practices for writing better headlines that inspire action.
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7 Ways To Run An Unsuccessful Mobile Email Campaign

7 Ways To Run An Unsuccessful Mobile Email Campaign | Copywriting and Marketing Tips | Scoop.it
Want to know 7 ways to run an unsuccessful email campaign? Remember that a lot of your subscribers read your newsletter on their mobile devices.
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7 Types of Headline Headaches

Throughout the history of journalism, headlines have evolved as a method for distilling the content of an article into a handful of words that will draw readers into the piece, and they serve that function for other types of informative content...
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Content Marketing: A Truly Winning Difference

Content Marketing: A Truly Winning Difference | Copywriting and Marketing Tips | Scoop.it
In the 1920s, Schlitz beer went from 5th in the market to a tie for first. All because a sharp copywriter named Claude Hopkins highlighted their water purif
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Exactly how one author sells 70-75 books a day.

Exactly how one author sells 70-75 books a day. | Copywriting and Marketing Tips | Scoop.it
"... I have broken a certain barrier and have been able to lift the Trilogy into a meaningful level of visibility."  This is an email I received from a former student of my online book marketing cl...
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What Do You Do When Someone Unsubscribes?

What Do You Do When Someone Unsubscribes? | Copywriting and Marketing Tips | Scoop.it
Don't worry when someone unsubscribes from your list. It's inevitable. Think about how you can be even more amazing for those subscribers who stayed!
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7 Ways to Survive Gmail’s New Promotions Tab

7 Ways to Survive Gmail’s New Promotions Tab | Copywriting and Marketing Tips | Scoop.it
So I'm going to guess you've heard about the new Gmail Promotions tab. Not least because a bunch of smart content marketers have probably emailed you in
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10 Proven Persuasive Techniques For Bloggers & Writers

10 Proven Persuasive Techniques For Bloggers & Writers | Copywriting and Marketing Tips | Scoop.it
Are you using persuasive techniques when blogging and writing? In other words, do your blog posts, articles or guest posts persuade people to do what you wan
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5 Quick Things You Can Do This Week to Fix Your Marketing

5 Quick Things You Can Do This Week to Fix Your Marketing | Copywriting and Marketing Tips | Scoop.it
Most of the time, "quick fixes" are bogus. Magic systems to make $100K a year in five minutes a day? Bogus. Eating plans to lose 20 pounds this week?
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Do any of these need fixing on YOUR website or blog?

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