I recently discovered some interesting features of the new Facebook insights. If you have a Facebook page you really can learn quite a bit by examining your insights. In the most recent version of insights you can only set the date range you want to look at by exporting the data. When you export the data, you are given an enormous amount of information broken down by day, week and month (28 days). When you have some time or some specific questions about your reach and engagement take the time to export your data. You'll be amazed what you can learn!