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The Growth of US Ecommerce (infographic)

The Growth of US Ecommerce (infographic) | Ecommerce | Scoop.it
The Growth of US Ecommerce (infographic) (The Growth of US Ecommerce (infographic) http://t.co/HAXGgSfQnn)

Via Brianna Wills
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Ecommerce Conversion Rate Optimization

Ecommerce Conversion Rate Optimization | Ecommerce | Scoop.it
Infographic from Granify's proprietary data on Ecommerce Conversion Rate Optimization by industry for Apparel, Digital Goods, Jewelry, Health and more.
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The Future of Retail [Infographic]

The Future of Retail [Infographic] | Ecommerce | Scoop.it
The Future of Retail [Infographic] - Digital Commerce (Ecommerce of 2014 - what do YOU know about your consumers?
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Alibaba Breaks Into U.S. Ecommerce Market With 11 Main

Alibaba Breaks Into U.S. Ecommerce Market With 11 Main | Ecommerce | Scoop.it
The Chinese ecommerce giant today unveiled its first major push into the U.S. market with the launch of a website that curates small boutiques. (Alibaba Breaks Into U.S.
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Shopping Cart Abandonment Infographic

Shopping Cart Abandonment Infographic | Ecommerce | Scoop.it
Granify's insight:

"Abandonment Issues" infographic about shopping cart abandonment.

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Thank You Page Optimization: How to Maximize Revenue Post-Conversion

Thank You Page Optimization: How to Maximize Revenue Post-Conversion | Ecommerce | Scoop.it
topseoscom Unveils SEOcom as the Fifth Top Conversion Rate Optimization ...
IT Business Net
topseos.com has named SEO.com the fifth best conversion optimization company for June 2014.
Granify's insight:

Here's how you can WOW customers right after they make a purchase.

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Hollow Call To Action Buttons - Should They Be Used?

Hollow Call To Action Buttons - Should They Be Used? | Ecommerce | Scoop.it
Ghost buttons are identified by having a thin border, transparent background and a simple, basic shape. This helps it to blend with the page design and seem
Granify's insight:

Hollow (ghost) CTA buttons may look modern and sleek, but are they helping with your conversion rate?

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Big Data Knows What Shoes You Wore to Work Today

Big Data Knows What Shoes You Wore to Work Today | Ecommerce | Scoop.it
In a country that prizes the individual's right to privacy, data protections are practically nonexistent.
Granify's insight:

"Big data knows your net worth. It knows that you have a dog. It knows when you're most likely to use a coupon. It knows your favorite brand of detergent. It knows your dress size. It knows about your last speeding ticket, and when you got the oil changed. It knows you have a hunting license."

But little is being done in the U.S. to regulate how much big data knows about consumers.

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Top 10 eCommerce Gamification Examples that will Revolutionize Shopping

Top 10 eCommerce Gamification Examples that will Revolutionize Shopping | Ecommerce | Scoop.it
Gamification has caused eCommerce sites to significantly increase their revenues. Here are the Top 10 eCommerce Gamification Examples from the best sites
Granify's insight:

There are some great examples here. Really digging the hide-and-seek one in #7!

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People Don't Buy Products, They Buy Better Versions of Themselves - - The Buffer Blog

People Don't Buy Products, They Buy Better Versions of Themselves - - The Buffer Blog | Ecommerce | Scoop.it
Understanding the features vs benefits phenomenon is one of the hardest things to do in product marketing. Here're some examples for features vs benefits products
Granify's insight:

Don't tell customers what your product does. Tell them how it will change/improve their lives. There are some excellent examples in this article.

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SEO In 2014: The Big Fat Guide

SEO In 2014: The Big Fat Guide | Ecommerce | Scoop.it
Definitive answers to over 80 of the most common SEO questions in 2014. A perfect starting point for anyone starting out in SEO.
Granify's insight:

Grab some popcorn and read this big, fat SEO guide! Even if you are an SEO guru, it never hurts to get back to basics.

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Most Consumers Willing to Wait If It Ships Free, UPS and comScore Survey Finds - Multichannel Merchant

Most Consumers Willing to Wait If It Ships Free, UPS and comScore Survey Finds - Multichannel Merchant | Ecommerce | Scoop.it
Today’s “flex consumer” is channel agnostic and willing to wait longer to receive items purchased online if it means free shipping, according to a new survey released today by UPS and comScore.
Granify's insight:

83% of consumers are willing to wait an extra 2 days if shipping is free.

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The Complete List of Google Ranking Factors [Infographic]

The Complete List of Google Ranking Factors [Infographic] | Ecommerce | Scoop.it
The Complete List of Google Ranking Factors [Infographic] - infographic SEO, SEO
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2014 FIFA World Cup Puts Spotlight on Social Media Marketing

2014 FIFA World Cup Puts Spotlight on Social Media Marketing | Ecommerce | Scoop.it
Brands will fight it out in social media marketing channels during the World Cup. Origami Logic provides an innovative way to analyze social media activity.
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Android's App Engagement Higher Than iOS But Apple Drives Higher ... - Forbes

Android's App Engagement Higher Than iOS But Apple Drives Higher ... - Forbes | Ecommerce | Scoop.it
Android's App Engagement Higher Than iOS But Apple Drives Higher ...
Forbes
Localytics tracks how often an app is used on Android and Apple's iOS devices. It ranks app retention by how often an app is used ranging from once to 11 times or more.
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Shopify Guide to Dropshipping [infographic]

Shopify Guide to Dropshipping [infographic] | Ecommerce | Scoop.it
Dropshipping is a popular method of selling online, but it's often associated with scams, ripoffs and get rich quick schemes.
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Machine Learning is not Black-Box Magic.

Machine Learning is not Black-Box Magic. | Ecommerce | Scoop.it
Machine learning is not magic, it's not AI and it doesn't really learn like humans. Instead, it's a very powerful set of tools that can help you gain insights and build predictive systems if you kn...
Granify's insight:

Don't let machine learning intimidate you!

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Using the Goal-Directed Design Process to Improve Customer Experience - Granify

Using the Goal-Directed Design Process to Improve Customer Experience - Granify | Ecommerce | Scoop.it
Customer experience is paramount in today’s online marketplace. Because online shoppers have limitless product options and the ability to compare items instantaneously, it’s not enough to make a flashy site and fill it with high-quality products. You have to make your site’s design and processes all about the customer. In his book Delivering Happiness, Tony
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Survey says shoppers want 'more personal, less personalization'

Survey says shoppers want 'more personal, less personalization' | Ecommerce | Scoop.it
A new "Truth About Shopping" study explores global consumer attitudes and behavior related to all areas of shopping today, including online, mobile and in-store purchasing, views about data and privacy, and preferences about the shopping environment and experience. Conducted by...
Granify's insight:

'25% of people globally believe it is acceptable to leave a meeting or dinner in order to go to an online sale'

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14 Free Responsive Design Tools - Granify

14 Free Responsive Design Tools - Granify | Ecommerce | Scoop.it
To continue our ongoing series of responsive web design articles here is a collection of 14 free tools. Enjoy! Wirefy A tool that helps you with everything you need to create wireframes. The biggest difference between Wirefy and other wireframe tools is that it helps you create functional responsive wireframe by focusing on the importance of
Granify's insight:

What would you add to the list to make it more comprehensive? Have you ever used any of these tools?

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5 Ways to Provide Killer Customer Support - Granify

5 Ways to Provide Killer Customer Support - Granify | Ecommerce | Scoop.it
Learn the top 5 ways to provide shoppers with the support they need - otherwise they might take their questions (and business) elsewhere.
Granify's insight:

Are you making it more difficult for customers to contact you?

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Five Innovations That Will Transform Ecommerce In The Next 10 Years

Five Innovations That Will Transform Ecommerce In The Next 10 Years | Ecommerce | Scoop.it
I recently spoke to etail expert Michael Ross, chief scientist at eCommera, the software-as-a-service and big data company, about how ecommerce will evolve in the next decade. The changes will be subtle, but marked; here’s what he had to say: 1) Big data will be better used and businesses will be [...]
Granify's insight:

"The best answer for the customer is ‘yes’, and ecommerce firms who can’t deliver this answer in the now will fall behind." 

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Consumer Shopping Behavior Has Changed, Yet the E-Commerce Infrastructure Has Not.

Consumer Shopping Behavior Has Changed, Yet the E-Commerce Infrastructure Has Not. | Ecommerce | Scoop.it
If you walked through the bazaars and open marketplaces any time over the last 2,000 years, you’d be bombarded with sellers trying to get you to buy their merchandise. Not much has changed in that
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