Contests and Games Revolution
18.3K views | +0 today
Follow
Contests and Games Revolution
Contests and Games Online and Mobile Revolution.
Your new post is loading...
Your new post is loading...
Scooped by Martin (Marty) Smith
Scoop.it!

The History of Gamification Shows A Bright Future Ahead [Infographic]

The History of Gamification Shows A Bright Future Ahead [Infographic] | Contests and Games Revolution | Scoop.it
Gamification may appear to be a new trend, but its history stretches back to the 1800s. See the most important moments in its technological evolution.
Martin (Marty) Smith's insight:

The future of gamification is bright because it works. I've read the Gartner report saying 80% will fail and I agree, Failure is a big part of being an Internet marketer. Helpful to see the scope of gamifications' timeline in this infographic.

more...
No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

Andrea Kuszewski This Is your BRAIN on Gamification [Video]

Andrea Kuszewski This Is your BRAIN on Gamification [Video] | Contests and Games Revolution | Scoop.it
What makes receiving a badge for completing a task so exciting? Why does seeing a progress bar almost full make us itch until we finish it?
Martin (Marty) Smith's insight:

We Can't Help Playing, And Thats Good
I am a big believer in making marketing FUN and engaging. The Internet allows marketers to understand how to reward, share, gamify and use the art and science of Internet marketing to appeal to human instincts such as:

* Our desire to learn.

* Tribal formation and inclusion.

* Need To Connect. 

* The need to mark progress in some material way (Badges).


 

more...
No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

Why Badges Matter - Librarian Creates Site for Teachers to Earn Digital Badges

Why Badges Matter - Librarian Creates Site for Teachers to Earn Digital Badges | Contests and Games Revolution | Scoop.it
Even teachers need a little acknowledgment for learning new skills, according to library media specialist Laura Fleming.
Martin (Marty) Smith's insight:

Chaos Means Brands Matter, Brands Mean Badges Matter
As chaos, or the perception of chaos, increases we pattern seeking humans look for signposts, maps and ways out of the forest. Many say they despise social media badging with a, "Badges, we don't need no stinking badges," attitude.

Badges are meaningful icons, icons with a story of legitimacy behind them. Badges are earned, competed for and so cherished. This post shares how Librarian created badges to help define digital expertise among teachers.

When you learn something new you've worked hard. Everyone knows we are in the "constant learning" world. Luckily it is easier to learn new skills, but it can be hard to identify those new skills on your LinkedIn profile.

Badges like the ones Librarian created are great examples of how to create meaningful icons that help define personal branding and makes a conversation about who knows what easier and more universal.

So who needs some "stinking badges"? Chances are you do :). M

more...
No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

Why You Do Need Some "Stinkin' Badges" - The Gamification Economy

Why You Do Need Some "Stinkin' Badges" - The Gamification Economy | Contests and Games Revolution | Scoop.it
Martin (Marty) Smith's insight:

Great post on the psychology of badging. The Facebook feature seems dead, the article was posted in 2010, but the mechanics of badging is covered well. 

more...
No comment yet.