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SimCity On FIRE After Failed Launch

SimCity On FIRE After Failed Launch | Contests and Games Revolution | Scoop.it

Danger still looms over SimCity as Electronic Arts and Maxis try to right the massive wrong caused by its botched launch earlier this week. Plus, refund drama!


Via Luca Baptista
Martin (Marty) Smith's insight:

Wow, botched launch leaves even hard cord SimCity fans wondering WTF. 

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Top 10 Contests & Games Revolution Scoops All Time

Top 10 Contests & Games Revolution Scoops All Time | Contests and Games Revolution | Scoop.it

Top 10 Contests & Games Revolution Scoops

http://sco.lt/8oUphR Graphic + Post - Complete Gamification Framework | via @yukaichou  


http://sco.lt/8nXAgb Book Review, Graphic - 3 MOST Important Words In Internet Marketing? Games, Gamification and Gamify 

http://sco.lt/6Ca6VN Blog Post - Six Cool eCommerce Gamification Examples

http://sco.lt/7pDYXJ White Paper - Gamification: Winning Hearts, Minds and Loyalty Online


http://sco.lt/5rXzaz Infographic - Enterprise Gamification

http://sco.lt/8gvVXl Scoopit Post  - Big Data and Gamification's Big Bang

http://sco.lt/8Nyf9V Blog Post - Google Making Mobile Games More Social

http://sco.lt/6FbuyH Video Game Review - Hemp Tycoon Is Brilliant, Instructive, Addictive Fun


http://sco.lt/6IuABF Blog Post - Tale of the Tape: Kickstarter vs. Indigogo crowdfunding websites

Learn more about the Scoopit Top 10 Conversion Study: http://sco.lt/69HeAj




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Sporcle Asks An Interesting Question, Can ?s & Games Make A Cool Site? A: Yes

Sporcle Asks An Interesting Question, Can ?s & Games Make A Cool Site? A: Yes | Contests and Games Revolution | Scoop.it

Questions Are A Favorite Tactic
The question is a great piece of content online. Some questions we can write and then answer. Other questions we can use to promote clicks or create a daisy chain between content.

Best UGC catcher there is? Ask a question. Words like a charm on Facebook and we are proving how effective it can be with our starup Curagami on Moon-Audio.com right now (http://www.moon-audio.com/product-survey ).

Sporcle shows the power of Q&A content. What you don't see is how powerful Q&A content is behind the Google curtain. There is something about lists and Q&A that web spiders love. After a bit Sporcle becomes a tad unnerving, but as an accent to an ecommerce or content marketing site Q&A content can be a powerful engagement and UGC generating tool #usergeneratedconent,

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What the Heck is... Gamification? via @BernardMarr

What the Heck is... Gamification? via @BernardMarr | Contests and Games Revolution | Scoop.it

Marty Note
Great post here by a new to me but smart and gets it marketing author Bernard Marr on Linkedin. I posted a comment at the end sharing a link to one of my most popular Haiku Decks - Gamifying Content Marketing http://shar.es/1ag0sH.

Didn't do that to hone in as much as add in. Bernard's post shares some good examples of different gamification applications. The trend in HR and other internal departments to gamify is proving powerful.

I'm interested in the S/R curve of B2C ecommerce websites and find, especially in a connected mobile time, many places where "play" can create the tribes, support and engagement we lucky few Internet marketers crave and are finding harder and harder to create.

Great post, horrible photo (at least for me), so didn't perpetuate it here. Bernard's post is worth a read if you are new to gamification and he is a solid follow. M

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GAMIFY YOUR Content Marketing - A New @HaikuDeck by @Scenttrail

GAMIFY YOUR Content Marketing - A New @HaikuDeck by @Scenttrail | Contests and Games Revolution | Scoop.it

Successful content marketing engages over time. Engagement needs online community and a role shift from content creators to community curators and GAME creators.


How can you Gamify YOUR Content Marketing?
* Ask questions.
* Curate response.
*  Create "winnable" competitions.
* Feature, Feature, Feature.

* Curator & Creator = YOUR ROLES.

Learn to think like a video game creator. Content marketing too is a collaborative world WE (you + customers) create.

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Play a Mobile Space Game Help Cure Cancer! - Gamification Co

Play a Mobile Space Game Help Cure Cancer! - Gamification Co | Contests and Games Revolution | Scoop.it
A Serious Game Helps Analyze Complex Cancer Research Data Although serious games have many uses – employee engagement, marketing and learning among them – one area that may prove as a surprise is cancer research.

Martin (Marty) Smith's insight:

Love this! Using games and crowds to help cure cancer. Too good.

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Gamers Are Different: SILENT HILL & del Toro Tell A Story (Nerdist News)

Norman Reedus, Guillermo Del Toro & Hideo Kojima collabing on a new SILENT HILL… are we in video game heaven (or hell) right now? How well do Hollywood/Video Game combos do anyway? Plus Dan's...
Martin (Marty) Smith's insight:

Terrifying storytelling game...heck you had me at the strange tumble Jessica Chobot demonstrates :). M

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Why CONTESTS Are KING: Crowdsource Content & Build Community & Work Great on Social via @HomesDotCom

Erica Campbell Byrum - Homes.com, Social Fresh EAST 2014
Erica Byrum takes a bit to get rolling, you can begin watching at 1:41, but what she is saying about crowdsourcing content via contests is valuable so hang with it.

The real diamond is how contests unearth your 1% Contributors and 9% supporters. Homes.com was smart enough to immediately give thier 1% a mission and I love and plan to steal the "Blogger Ambassador Program" great name add a Social Media Ambassador and you have two sticks you can rub together to create fire.

Stay with this video to hear about the power of serendipitous content their content unearthed, content Homes.com was smart enough to double down on. The Contest was a flop, they thought until they stumbled over the single piece of content that "continues to give back to us this day fast forwarding 3 years later".

Homes.com doesn't do what I would suggest - create a page with a clear Call To Action (an ask) to join the Blogger Ambassador program. Instead they surface their 1% Contributors via contests:  http://blog.homes.com/category/contests/

I like the dedicated page that explains benefits, shares why you created the program and how your Blogger Ambassadors program. Inside of some things I don't agree with (cash is always a powerful incentive) are great tips I do agree with (surprise works, double down on what works, give 1% Contributors a job, use no more than 2 social nets at once). So more GOOD advice than BAD here.

"Contests create gifts that keep on giving" says Eric Campbell Byrum from Homes.com.

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Are You A Scrum Hero? FIEA Makes Agile Development Fun with Gamification via Gamification.co

Are You A Scrum Hero? FIEA Makes Agile Development Fun with Gamification via Gamification.co | Contests and Games Revolution | Scoop.it
Florida Interactive Entertainment Academy's (FIEA) head of marketing, Todd Deery discusses how Scrum Hero gamifies the Agile software development process.

Martin (Marty) Smith's insight:

Cool idea we should apply to gamifying Agile Marketing too.

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Easily Add Live Streaming Events To Your Crowdfunding Ask via @Tubestart

Easily Add Live Streaming Events To Your Crowdfunding Ask via @Tubestart | Contests and Games Revolution | Scoop.it
Live streaming events are an extremely powerful part of many successful crowdfunding projects either to kick off or boost projects on Google+ or Ustream. People love live events but the problem has


Martin (Marty) Smith's insight:

Crowdfunding = Biggest, Best Online Contest / Game
Tubestart just made it easier to connect a streaming event to a crowdfunding campaign. That idea could significantly help the key 1st week when we know campaigns with 25% in are 80% likely to be successful. Cool addition.

The other reason this could be a cool addition, one that may make TubeStart better for many companies than Kickstarter or IndieGoGo, is we know 80% of successful crowdfunding funds come from the sponsoring entrepreneur's network.

Since MOST of the money comes from YOU anyway crowdfunding is a movable feast. You should use the tool that fits you and your campaign best. The ability to easily add a streaming events puts https://www.tubestart.com/  ahead of the pack.


Closer your campaign is to real time more money it will make (and that assumption is something we wish Mollick studied directly...closest he came is noting how important updates were to a project's fund raising success). 

Read Josef Holm's post about adding easy streaming on LinkedIn
http://www.linkedin.com/today/post/article/20140722215935-106019654-live-streaming-event-on-crowdfunding-page

Read Ethan Mollick's Dynamics of Crowdfunding for more interesting stats.


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Live the Beats, Love the Games for Nanjing 2014 Mobile Phone Sponsor Samsung

Live the Beats, Love the Games for Nanjing 2014 Mobile Phone Sponsor Samsung | Contests and Games Revolution | Scoop.it

New Samsung Music, Sports & Mobile Phone Campaign


The campaign will allow fans to enjoy musical performances with popular artists starting in July. There will be a five city tour through China, which will use the Galaxy S5 to capture and share their experiences.

Samsung is also providing mobile devices to the Young Ambassadors and Young Reporters Program in order to allow them to communicate with the athletes competing.

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Vine Is Watching YOU - Monitors Trending Loops For Popularity - Siliconrepublic.com

Vine Is Watching YOU - Monitors Trending Loops For Popularity - Siliconrepublic.com | Contests and Games Revolution | Scoop.it
Siliconrepublic.com
Vine introduces monitoring of loops to trend popularity
Siliconrepublic.com
The team also hopes the app will soon become a way for users to create popularity contests and rank themselves highest in terms of vine loops.
Martin (Marty) Smith's insight:

Not sure I understand this. Going to read again in the am. M

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How to gamify your crowdfunding campaign like a Boss - Crowd Funding Soft Launch

How to gamify your crowdfunding campaign like a Boss - Crowd Funding Soft Launch | Contests and Games Revolution | Scoop.it
Our unique and powerful CrowdFunding preview platform helps, acquires,incubates, and accelerates CrowdFunding at its early stage.
Martin (Marty) Smith's insight:

Gamification, contests and games go hand in hand with the "new marketing". Contests and games makes content FUN and MOBILE> Gamification helps keep customers engaged. Crowdfunding is like what email used to be - content so interesting we WANT to share and support it. Willing to check out any platform that might help with all of these key "new marketing" dimensions and ideas.

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Top 5 Android Games: May 2014 - Droid Life

Top 5 Android Games: May 2014 - Droid Life | Contests and Games Revolution | Scoop.it
Top 5 Android Games: May 2014
Droid Life
Here we find ourselves on the eve of a brand new month. Let us commemorate the achievement of the passing of another 31 days with a list of the best Android games from last month.
Martin (Marty) Smith's insight:

Mobile Games are eating the planet.

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6 Gamification Ideas Win Hearts, Minds and Engagement - Game On!

6 Gamification Ideas Win Hearts, Minds and Engagement - Game On! | Contests and Games Revolution | Scoop.it

You've worked hard to promote your site, and you've assembled some really useful and important information, but your users are leaving after just a few minutes. The content is simply too complicated, long and too much work to get through.

6 Gamification Ideas
* Quizzes.

* Board Games.

* Choose Your Own Adventure.

* Puzzles.

* TV Game Shows.

* Animated Games.


Marty Note
Love this gamification post because it is a "ditch digging" post. Most gamification posts are steeped in theory. Not this post. This post breaks down the A B C of how to use gamification to create online engagement. Use any two of these ideas and your site wins hearts, minds, loyalty and traffic. Traffic is another form of money, so win some, lose some, play some :).M

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The 10 Most Beautiful Mobile Games

The 10 Most Beautiful Mobile Games | Contests and Games Revolution | Scoop.it
Great graphics don't necessarily make a beautiful mobile game. Check out these 10 games that focus on more than reality.

Martin (Marty) Smith's insight:

Breaking my rule about big sites again and doing so on design again. Mobile games are BLOWING UP thanks to the ubiquitous smartphone that rarely wanders more than 10 feet from our every waking moment. Our Curagami co-founder Phil Buckley blames smartphones for the death of free time.

An easy to observe phenomenon. Look at any queue these days and count the number of people head down and staring at their phone. They are probably staring at one of these 10 most beautiful games via Mashable.

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Summer HiFi Headphone Setup Contest

Summer HiFi Headphone Setup Contest | Contests and Games Revolution | Scoop.it

Last week to Win A Dragon
Moon Audio, creators of the best audio cables in the world (I have their Silver Dragons on my Shure SE earphones and love 'em) want to give their magical cables ($300 value) to someone with the coolest headphone / music setup. Easy to enter. Take a picture of your setup and tweet @Moon_Audio.

Good luck and let the best summer setup WIN!

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Snapchat Coming Soon: Brands, Commercials, Contests & Games - Fast Company

Snapchat Coming Soon: Brands, Commercials, Contests & Games - Fast Company | Contests and Games Revolution | Scoop.it
Fast Company
Coming Soon To Snapchat: Commercials
Fast Company
Social media-savvy brands like Taco Bell, McDonald's, and Heineken are already experimenting with Snapchat to hold contests and offer promotions.

Martin (Marty) Smith's insight:

MUST get on the SnapChat wagon here soon. M

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6 Facebook Contests WITHOUT a Like-Gate That Crush It!

6 Facebook Contests WITHOUT a Like-Gate That Crush It! | Contests and Games Revolution | Scoop.it
Struggling to come up with Facebook contest ideas now that the Like-gate is banned? I'm here to help. Rock your next contest with these 6 tips! (Instead of one prize for the winner why not offer a HUGE discount to ANYONE who enters your FB contest?
Martin (Marty) Smith's insight:

Wow, just goes to show you - there are always a million ways to do anything. At our startup @Curagami we like to say anything is easy with instructions (like origami). Here are great instructions on how to create wonderful Facebook contests.

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A Concept Called Play, Learning & Internet Marketing

A Concept Called Play, Learning & Internet Marketing | Contests and Games Revolution | Scoop.it

Stay with this post as it definition of "play" as "containing something novel" will broaden your thinking about Internet marketing.

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Don't Just Gamify Your Sales Funnel, Gamify Your Employees Too

Don't Just Gamify Your Sales Funnel, Gamify Your Employees Too | Contests and Games Revolution | Scoop.it
GamEffective is a next generation gamification company focusing on rich graphical narratives to drive skillful change in organizations. It works across enterprise applications and requires no coding for integration.
Martin (Marty) Smith's insight:

We think this is great advice. The more inclusive and imersive the game environment the more fun and complete the experience. Really love the Ambassadors layer. 

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Wrong ? Asked In Wrong Way: Making Survey's Digital & Mobile | Qualtrics Survey Software

Wrong ? Asked In Wrong Way: Making Survey's Digital & Mobile | Qualtrics Survey Software | Contests and Games Revolution | Scoop.it
Qualtrics sophisticated online survey software solutions make creating online surveys easy. Learn more about Research Suite and get a free account today. (@NardyVitor Reminder: Are games like Call of Duty realistic?

Martin (Marty) Smith's insight:

Survey Tools Exploding, Need Social Survey
Survey tools seem to be exploding which is interesting since surveys feel old and out of touch. We don't need a tool to help make a boring task, taking someone's survey, digital we need a tool to make surveys more like playing a game.

Social Survey / Game Tool Needed
The tool we need masks the survey, something WE marketers need, inside something our customers want such as an entertaining game, or a social competition or a gamified Q&A so well disguised customers and survey takers don't feel like we are doing the back breaking work of digging some company's ditch.

Who digs ditches anymore? Isn't there a "ditchwich" or something for that? Why then is there an explosion of survey tools? I suspect two reasons:

* Big Data makes knowing anything HARD.
* Its easy as the functional spec seems half written - move our survey's online, make paper surveys digital and mobile-friendly.

Classic case of answering the wrong question in the wrong way. Smarter to ask how social media is changing what a "survey" is. Is the request and then actual use of a #hashtag a surve? Our answer at Cuaragami (http://www.Curagami.com ) would be a definitive YES.

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Gamifying The Gym - Tech X

Gamifying The Gym - Tech X | Contests and Games Revolution | Scoop.it
FitRPG is taking gamification to the next level (and the next, and the next as you can keep levelling up) by ‘Gamifying Fitbit’.

Martin (Marty) Smith's insight:

The gym and working out has always been a rich area for gamification. We know working out is the right thing to do, but creating incentive is the key to actually doing it (lol). Lots to learn from these "work out" gamification examples.

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Curagami Logo Contest via Curagami

Curagami Logo Contest via Curagami | Contests and Games Revolution | Scoop.it

If you can doodle, you can win.



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Summer Headphones & Hifi Setup Contest by @Moon_Audio | Listly List

Tweet Your Summer HiFi Setup Pics to @Moon_Audio

What are you listening to this summer? Share pics of your gear and you might win a custom Black Dragon V2 headphone cable!

Entering is easy!

1. Take a picture of your hifi music set up.
2. Tweet your setup pic to @Moon_Audio.

3. Our expert panel will review submissions and select their favorites.

4. Our expert panel’s favorite will win a customized 5′ Black Dragon V2 headphone cable – valued at up to $299

Enter & Vote Now! | Fostex TH-900 + Fiio X5, Portable HiFi Studio - Buenos Aires, Denon 2000 & Westone W3 In Ear Monitor, @Audeze LCD-X & @ChordAudio Hugo. Lovely!, Phil's #Summersetup #lowfi, Sennheiser HD 700 with Black Dragon V2 headphone cable, and Silver Dragon V1 IEM + JH Audio JH-16 + Sony PHA-1
Martin (Marty) Smith's insight:

Just entered my music setup in Moon Audio's Summer Setup Contest. Some great pictures coming in of music gear from around the world.

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Apple Moves To Own App Discovery: Rejects Apps Offering Rewards, Social Shares | TechCrunch

Apple Moves To Own App Discovery: Rejects Apps Offering Rewards, Social Shares | TechCrunch | Contests and Games Revolution | Scoop.it
Apple has begun to crack down on tools that app developers use to monetize and grow their applications, including incentivized video viewing and rewarded..
Martin (Marty) Smith's insight:

Predictable but limiting. Ultimately iOS is THEIR platform not YOURS as Apple is reminding developers once again.

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Yu-kai Chou Got Game: The #Gamification Daily Paper.li Rocks via @yukaichou

Yu-kai Chou Got Game: The #Gamification Daily Paper.li Rocks via @yukaichou | Contests and Games Revolution | Scoop.it

Marty Note
Yu-Kai Chou has more than just the colest name I can't pronounce, Chou's got GAME. You want game to, trust me you do, then follow @youkaichou on the bird and find his great Gamification Daily Paper.li here: paper.li/yukaichou/cool-peeps

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