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For this month's Net2 Think Tank, we asked you to share your tips, resources, and ideas about curating content at your organization or enterprise. Below, read the curated list of the community responses we received - and share your own tips in the comments!
Topic: What are your best practices for curating content? Share your tips, tactics, tools, and techniques for effectively curating to serve your audience. And, if you've written about curation in the past, share the link with us!
Here's a quick working definition to get us started: Content curation focuses on using the web to highlight important information in situations where information overload may be a problem. Many organizations today are writing on the web regularly to communicate with their audience. At the same time, information pollution is an increasing problem for the consumers of that content. As Will Coley explains, "when organizations offer clarity amidst the noise, they build trust among supporters"
Via janlgordon, Robin Good
Margot Bloomstein, a content strategist talks about how to combine curation to your content strategy by showcasing lessons she has adopted from museum curators and so much more.
What caught my attention:
**She talks about copywriting issues. Because a curator goes way beyond aggregating which is just gathering content, they arrange it in order of relevance, point out what you should pay attention to and many other important things. It takes a lot of thought to assemble pieces in a cohesive manner, add context to it, ad take it to the next level.
**It is appropiate to give the curator credit if you're going to repost or use it in any manner.
Margie Clayman discusses the 12 Most Easy Traps To Fall Into When Curating Content.
Last week we talked about reasons why a person (like me) who is curating content may not include certain kind of posts. This week I want to talk about some of the traps one can fall into when working on curating content. Having fallen into most of them, this is something I know a lot about. Or, like Han Solo famously said, “Hey, trust me.”
Here's what caught my attention:
Gathering posts that are all from the same perspective
If you are doing a lot of curating, you’ll notice something that is not all that surprising. You’re going to gravitate toward posts you agree with. It’s nice to have validation of your views, and we just naturally move towards people who think like we do. When you’re curating content though, you’re responsible (I believe) for offering a variety of perspectives to show the spectrum of what’s out there. I’m doing the best I can to offer a wide range of perspectives at The Blog Library because I don’t want any visitor to feel like they are not represented or welcome there.