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Content Marketing Tips
All aspect's of content marketing are covered, content creation, distribution, syndication, event's and more. Join our curation site http://www.internetbillboards.net
Curated by Tom George
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How To Use Color Psychology In Your Marketing – Social Media

How To Use Color Psychology In Your Marketing – Social Media | Content Marketing Tips | Scoop.it
Color Psychology refers to the fact that colors can evoke specific emotions in individuals. Many people underestimate the effects that these colors can have on them. The truth is that you can actually use colors to influence how people feel about what you are saying. You can even use colors to gently prompt people to take the action you want them to. By using a more appealing color next to less appealing colors in, say, a price table, you can gently prompt people to choose the option you most want them to. - See more at: http://socialmedia.internetbillboards.net/2014/03/03/how-to-use-color-psychology-in-your-marketing/#sthash.6MXxEmWw.dpuf
Tom George's insight:

Colors are important so good insight from Tabitha Naylor here.

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The Core Strengths Of Content Curation are Consumption Context and Collaboration | Internet Billboards

The Core Strengths Of Content Curation are Consumption Context and Collaboration | Internet Billboards | Content Marketing Tips | Scoop.it

 

We are well into 2014 and there continues to be an abundance of great posts about content curation. If you are not familiar with the term, as it relates to digital content (not a museum curator) it’s when an actual person finds, organizes and shares the best content they can find on a topic with their audience. Hopefully they have an

- See more at: http://www.internetbillboards.net/2014/03/03/the-core-strengths-of-content-curation-are-consumption-context-and-collaboration/#sthash.jVQRRONi.dpufWe

 

 

Tom George's insight:

I wrote the article.

We are well into 2014 and there continues to be an abundance of great posts about content curation. If you are not familiar with the term, as it relates to digital content (not a museum curator) it’s when an actual person finds, organizes and shares the best content they can find on a topic with their audience. Hopefully they have an audience but we will get to that later.

- See more at: http://www.internetbillboards.net/2014/03/03/the-core-strengths-of-content-curation-are-consumption-context-and-collaboration/#sthash.jVQRRONi.dpuf

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Tools for Bloggers, Writers, Publishers and Designers | Internet Billboards

Tools for Bloggers, Writers, Publishers and Designers | Internet Billboards | Content Marketing Tips | Scoop.it

Great list of tools for online creatives from the CopyPress Community

Great list of tools for online creatives from the CopyPress Community … and you may notice a familiar name listed under “Favorite Podcasts!” - See more at: http://www.internetbillboards.net/2014/02/tools-for-bloggers-writers-publishers-and-designers/#sthash.TDfeQQea.dpufGreat list of tools for online creatives from the CopyPress Community … and you may notice a familiar name listed under “Favorite Podcasts!” - See more at: http://www.internetbillboards.net/2014/02/tools-for-bloggers-writers-publishers-and-designers/#sthash.TDfeQQea.dpuf
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Great Writing Should Be Easy To Understand And Comprehend Not Academia | Internet Billboards

Great Writing Should Be Easy To Understand And Comprehend Not Academia | Internet Billboards | Content Marketing Tips | Scoop.it
I like to think I'm a good writer. After all, I've been paid professionally for it for over twenty-five years.
Tom George's insight:

I just loved reading this article today from Debbie Elicksen. Some very valuable advice on content marketing. Keep it simple, so the reader can understand and connect with your content. 

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You Can Get A Lot More Pinterest Followers Using Pinwoot | Internet Billboards

You Can Get A Lot More Pinterest Followers Using Pinwoot | Internet Billboards | Content Marketing Tips | Scoop.it
Gain up to 50% percent more followers on Pinterest by using this fantastic Pinterest Social media tool called Pinwoot
Tom George's insight:

Getting more Pinterest traffic is easy with Pinwoot!

The registration is seamless and fast. Basically you get what are called seeds, which allow you to get more Pinterest activity from other users. You can earn seeds by doing simple things like following a Pinner, or you can even purchase some seeds if you like for a small price. - See more at: http://www.internetbillboards.net/?p=281336&preview=true#sthash.NkcPwB08.dpuf

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Is Your Content Marketing Ready for 2014? | Internet Billboards

Is Your Content Marketing Ready for 2014? | Internet Billboards | Content Marketing Tips | Scoop.it
A handy checklist of questions to make sure you've covered in your content marketing plan as we launch into 2014.
Tom George's insight:

Rachel Parker of Resonance Content provides a great checklist to see if your content marketing is ready in 2014.

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The Future of Content Marketing: 50 Experts Share Their 2014 Predictions | Internet Billboards

The Future of Content Marketing: 50 Experts Share Their 2014 Predictions | Internet Billboards | Content Marketing Tips | Scoop.it
We asked experts and practitioners of Content Marketing to share their insights and predictions on the future, and various trends that companies should focus on in the upcoming year.
Tom George's insight:

If you read any article this week on content marketing be sure to read this one. Tons of expert predictions on where content marketing is going in 2014.

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Content Marketing in 2014 | Social Media Today

Content Marketing in 2014 | Social Media Today | Content Marketing Tips | Scoop.it
The following infographic from Uberflip gives a concise view of what the trends will be like in content marketing in 2014.
Tom George's insight:

Fantastic infographic to view about where content marketing is headed in 2014.

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Create Your Own Free Animated Intro Video In 90 Minutes | Internet Billboards

Create Your Own Free Animated Intro Video In 90 Minutes | Internet Billboards | Content Marketing Tips | Scoop.it

Video is an important part of any great content marketing plan, especially an animated intro video.

I find watching a short two minute video about a company or the product really helps me to understand what the objective is. So naturally when I saw this post I had to share it. Creating a free animated short intro video, and doing it in around 90 minutes is great. I am going to try it out and do a video for us, and I will be sure to let you know how it goes.

- See more at: http://www.internetbillboards.net/2013/11/create-your-own-free-animated-intro-video-in-90-minutes/#sthash.lTYDVjbh.dpuf

Tom George's insight:

Video is an important part of any great content marketing plan, especially an animated intro video.

I find watching a short two minute video about a company or the product really helps me to understand what the objective is. So naturally when I saw this post I had to share it. Creating a free animated short intro video, and doing it in around 90 minutes is great. I am going to try it out and do a video for us, and I will be sure to let you know how it goes.
- See more at: http://www.internetbillboards.net/2013/11/create-your-own-free-animated-intro-video-in-90-minutes/#sthash.lTYDVjbh.dpuf

 

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Companies Revitalizing Their Brands through Killer Content Marketing Strategies | Internet Billboards

Companies Revitalizing Their Brands through Killer Content Marketing Strategies | Internet Billboards | Content Marketing Tips | Scoop.it
How to empower your brand through killer content marketing
Tom George's insight:

So what exactly is killer content marketing? The new book from Joe Pulizzi

Image by None via CrunchBase

titled, “Epic Content Marketing“, weaves a great story on the topic, and can help you create a winning content marketing strategy.

Many companies are totally revitalizing their brands through unleashing killer content marketing strategies, but like a professional athlete, if you want to develop that killer content instinct and intuition you need to train, implement, and measure your result’s.

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The Ultimate Newbie Blogging Guide: What The Experts Don’t Tell You! | Internet Billboards

The Ultimate Newbie Blogging Guide: What The Experts Don’t Tell You! | Internet Billboards | Content Marketing Tips | Scoop.it

“We want to start a blog.”

“OK, great. Why?”

“Umm, ’cause it’s good for SEO and … um, our competitor has one … and …”

It’s distressing how often I have this conversation with clients and prospects. The reason most blogs fail (and most do) is that the blogger (individual or organization) failed to answer some key questions before getting started.

Tom George's insight:

Great piece shared from Rachel Parker of Resonance content

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How Boxing Makes Me a Better Content Marketer | Internet Billboards

How Boxing Makes Me a Better Content Marketer | Internet Billboards | Content Marketing Tips | Scoop.it
For just over 2 years I've been learning the sweet science of boxing, and today I share my top 3 lessons that have carried over into content marketing.
Tom George's insight:

A great post from Rachel Parker of Resonance content marketing.

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Why Google+ is an Essential Part of Your Social Strategy | Socialnomics | Internet Billboards

Why Google+ is an Essential Part of Your Social Strategy | Socialnomics | Internet Billboards | Content Marketing Tips | Scoop.it

I have personally had a great experience using Google Plus. I am just about to reach 1000 people who have been nice enough to circle me, and I have to say the quality of engagement has been much better. I like to have intelligent conversations, and Google Plus is  a great place to have them. The functionality with such things as Hangout’s, along with the importance of social signals playing an increasingly more important role in search makes Google Plus a must for any serious business today. This is a great article on the social network.

Tom George's insight:

Great piece on Google Plus.

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The Relationship Between Social Media and SEO | Internet Billboards

The Relationship Between Social Media and SEO | Internet Billboards | Content Marketing Tips | Scoop.it
There’s no doubt about it…social media and SEO fit together like a hand in a glove. You and your brand can tap into either social media or SEO for content creation and distribution. Of course, each has enough power to benefit your brand’s online presence. When their powers are combined. however, the opportunities for your brands content are even greater. - See more at: http://www.internetbillboards.net/2014/03/02/the-relationship-between-social-media-and-seo/#sthash.ZARDfuYX.dpuf
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How Content Marketing Affects Search Engine Rankings [Infographic]

How Content Marketing Affects Search Engine Rankings [Infographic] | Content Marketing Tips | Scoop.it

To help explain the importance of content marketing, Neil Patel has put together an infographic to show you how content marketing impacts search engine rankings and how you can use it to help grow your business.

 

 

 


Via Antonino Militello, Gerrit Bes
Tom George's insight:

Neil Patel is a great authority on search engine optimization.

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Phoenix SEO Services's curator insight, February 14, 2014 2:16 PM


Scottsdale Arizona SEO search engine firm Webspand is a great Phoenix digital marketing agency that offers international S.E.O. services as well as Dubai, NYC, Phoenix, and Las Vegas website design.  Our media buying strategists will manage all of your social media marketing campaigns and your inbound SEO optimization strategies.  We build authority websites based on content marketing and link building.

Parmveer Singh's curator insight, February 16, 2014 12:01 AM

3 Content Marketing Tips from Neil Patel.

 

Andrew Taylor's curator insight, February 17, 2014 11:34 AM

Just the kind if information to help you grow your business.

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53 Tips To Make Your Google On Air Hangout A Smashing Success | Internet Billboards

53 Tips To Make Your Google On Air Hangout A Smashing Success | Internet Billboards | Content Marketing Tips | Scoop.it
Andy Nathan has written a super article listing 53 amazing tips and ideas to market your next Google Hangout. Get ready for your Google Hangout on Air.
Tom George's insight:

I added my commentary in the post. This is a mucst read for people looking to cash in on using Google Hangouts on Air.

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Why Advertising Is Not Dead … but “Just Create Compelling Content” Is | Internet Billboards

Why Advertising Is Not Dead … but “Just Create Compelling Content” Is | Internet Billboards | Content Marketing Tips | Scoop.it
The marketing landscape is changing, and the new rules are starting to look a lot like the old ones.
Tom George's insight:

A really article which makes some excellent points about content marketing. @Resonance @resonancecontent

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These Words Elicit The Best Response On Twitter, Facebook, and Blog Posts | Internet Billboards

These Words Elicit The Best Response On Twitter, Facebook, and Blog Posts | Internet Billboards | Content Marketing Tips | Scoop.it
Tom George's insight:

Socially Stacked has put together a great study and infographic on the best words to use to get the best responses on Twitter, Facebook, and your blog posts.

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Why Content Curation Will Truthfully Democratize The Web | Internet Billboards

Why Content Curation Will Truthfully Democratize The Web | Internet Billboards | Content Marketing Tips | Scoop.it
Content Curation and curating will Truthfully Democratize The Web.
Tom George's insight:

My latest article on curation

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Why Podcasting is a Huge Content Marketing Opportunity | Internet Billboards

Why Podcasting is a Huge Content Marketing Opportunity | Internet Billboards | Content Marketing Tips | Scoop.it

Chris Brogan recently chatted with Clare McDermott on the Business 2 Community blog about why podcasting is the hottest thing going in content marketing. -

Chris Brogan recently chatted with Clare McDermott on the Business 2 Community blog about why podcasting is the hottest thing going in content marketing. - See more at: http://www.internetbillboards.net/2013/12/why-podcasting-is-a-huge-content-marketing-opportunity/#sthash.OpPikjTl.dpuf
Tom George's insight:

Special thanks to Rachel Parker of Resonance content for dicovering this great article. Rachel has an amazing content marketing Podcast, where she interviews thought leaders each week. You can find more information at http://www.resonancecontent.com

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Transmedia Storytellers and Virtual News Makers will take over Social Media | Internet Billboards

Transmedia Storytellers and Virtual News Makers will take over Social Media | Internet Billboards | Content Marketing Tips | Scoop.it
The evolution of social media is trans media storytelling and virtual newsmaking.
Tom George's insight:

A big thank you to Cynthia Seymour and Debbie Elicksen for having me on their show, Virtual News Makers. This is an important concept to understand for sure.

We are hearing it everyday. The latest updates about social media. It’s in the news, it’s everywhere you look, in virtually all the headlines.

With the advent of all the social media tools at our disposal, we are scrambling to learn how to use them, and vast fortunes are being made. Let’s fast forward and for argument’s sake, just say you have mastered them all.

You are an expert in Facebook, Youtube, Twitter, LinkedIn Google Plus, Pinterest, and Instagram. I might of even missed one or two. The question is what will you do with your new shiny set of social media tools? How will you use them?

- See more at: http://www.internetbillboards.net/2013/11/moving-beyond-social-media-to-trans-media-storytellers-and-virtual-newsmakers/#sthash.Wm4Zy0Rs.7KjPyvtc.dpuf

We are hearing it everyday. The latest updates about social media. It’s in the news, it’s everywhere you look, in virtually all the headlines.

With the advent of all the social media tools at our disposal, we are scrambling to learn how to use them, and vast fortunes are being made. Let’s fast forward and for argument’s sake, just say you have mastered them all.

You are an expert in Facebook, Youtube, Twitter, LinkedIn Google Plus, Pinterest, and Instagram. I might of even missed one or two. The question is what will you do with your new shiny set of social media tools? How will you use them?

- See more at: http://www.internetbillboards.net/2013/11/moving-beyond-social-media-to-trans-media-storytellers-and-virtual-newsmakers/#sthash.Wm4Zy0Rs.7KjPyvtc.dpuf
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FTQ: How Are Businesses Using Vine in Content Marketing?

FTQ: How Are Businesses Using Vine in Content Marketing? | Content Marketing Tips | Scoop.it
Vine's 6-second looping videos can play a vital role in your content marketing program -- and we've got 3 examples to prove it.
Tom George's insight:

Hey a picture is still worth a thousand words.

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Gary Vaynerchuk Talks “Jab, Jab, Jab, Right Hook” on the Content Marketing Podcast | Internet Billboards

Gary Vaynerchuk Talks “Jab, Jab, Jab, Right Hook” on the Content Marketing Podcast | Internet Billboards | Content Marketing Tips | Scoop.it

This week we’re delighted to welcome Gary Vaynerchuk to the Content Marketing Podcast for a chat about his latest book, Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy, Social World.

Tom George's insight:

Be sure to listen to Rachel Parker of Resonance Content interview one of the best minds in social media and content marketing, Gary Vaynerchuk.

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21 of the Best #Hashtag Tools | Internet Billboards

21 of the Best #Hashtag Tools | Internet Billboards | Content Marketing Tips | Scoop.it

Hashtags are extremely useful social media tools that can help you get more exposure, improve your social media reach and create successful social media campaigns.

However, coming up with great hashtags and then tracking them is not always as easy as it seems. Here is a list of some of the best hashtag tools on the market:

Tom George's insight:

Just  a great post from Lilach Bullock

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Creating Awesome Blog Titles | Internet Billboards

Creating Awesome Blog Titles | Internet Billboards | Content Marketing Tips | Scoop.it

Most bloggers I know (including myself) find the toughest part of blogging is coming up with catchy titles. Often, the title is the most important piece of the blog post – it’s the critical piece that either draws in your readers or turns them away.  You want to make sure the title entices, but without making promises it just cannot deliver upon.

Tom George's insight:

Great piece curated by Jennifer Hanford

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