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New content and better access = content curation

New content and better access = content curation | Contentmanagement | Scoop.it
It seems that the latest buzzword around the web is 'content curation'. There are literally millions of posts about this already, and new tools and new marketing strategies are being deployed to me...
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Contentmanagement
Alles over content: bronnen, curatie, strategie, planning, schrijven, publiceren, delen, cms
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Product Storytellers | TightWind

Product Storytellers | TightWind | Contentmanagement | Scoop.it
Sarah Doody: A product is more than an idea, it's more than a website, and it's more than a transaction or list of functionalities.
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How to Write Call-to-Action Copy That Gets Visitors Clicking

How to Write Call-to-Action Copy That Gets Visitors Clicking | Contentmanagement | Scoop.it
Learn about what makes up a successful call-to-action, from the part of speech you use to where you place your verbs in the design of a CTA button.
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The Pros and Cons of Form-Free Content (And Which to Choose)

The Pros and Cons of Form-Free Content (And Which to Choose) | Contentmanagement | Scoop.it
Be a part of the debate on whether content should live behind a form, or should be form-free for all to consume.
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How to Customize Your Social Updates for Facebook and Twitter

How to Customize Your Social Updates for Facebook and Twitter | Contentmanagement | Scoop.it
Learn the difference between crafting Facebook updates and Twitter updates, and how a few tweaks can make your social media updates more effective.
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Hoe krijg ik draagvlak voor een Content Marketing Strategie » B2B Social Media Marketing, Strategie en Implementatie

Hoe krijg ik draagvlak voor een Content Marketing Strategie » B2B Social Media Marketing, Strategie en Implementatie | Contentmanagement | Scoop.it
Met een Content Marketing strategie kunnen bedrijven zich focussen op klanten en zich onderscheiden van concurrenten.
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Content Marketing Plan Development: Bricks vs. Feathers | Convince & Convert | Blogging and Content Creation | Social Media Consulting - Convince & Convert

Content Marketing Plan Development: Bricks vs. Feathers | Convince & Convert | Blogging and Content Creation | Social Media Consulting - Convince & Convert | Contentmanagement | Scoop.it
Determine whether to rely on content productions or a steady stream of posts when promoting your brand to your audience. Content marketing infographic included.
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The History of Content Marketing [Infographic] - Corporate Storytelling is Not New

The History of Content Marketing [Infographic] - Corporate Storytelling is Not New | Contentmanagement | Scoop.it
An infographic detailing the history of content marketing in timeline form.
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Content Marketing in 6 Steps | Social Media Today

Most marketers have realised by now that they have to swap from the classic communication approach of sending & advertising to an approach based on content. But for most people the exact meaning of that is rather intangible.
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The Content Strategy Burger [Infographic] | Social Media Explorer

The Content Strategy Burger [Infographic] | Social Media Explorer | Contentmanagement | Scoop.it
A good content marketing plan contains a number of different elements including theme, audience, tone, publishing channel, etc. But how do all of these components come together to form a cohesive strategy?
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The 10 Commandments of Social Media Content Marketing | Jeffbullas's Blog

The 10 Commandments of Social Media Content Marketing | Jeffbullas's Blog | Contentmanagement | Scoop.it
What is the secret behind social media content marketing that takes content and publishes and promotes it on social networks including Blogs, Facebook, Twitter and LinkedIn? What are the 10 fundamental principles that will help make it effective?
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Our Conversation Management Top Stories 2011 | The Conversation Manager

Our Conversation Management Top Stories 2011 | The Conversation Manager | Contentmanagement | Scoop.it
The years go by so fast, let’s hope the next, beats the last.  An even more positive end-of-year wish by Smith&Burrows when comparing with A Long...
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Curating Information & Making Sense of Data Is a Key Skill for the Future [Research]

Curating Information & Making Sense of Data Is a Key Skill for the Future [Research] | Contentmanagement | Scoop.it

Robin Good: The Institute for the Future and the University of Phoenix have teamed up to produce, this past spring, an interesting report entitled Future Work Skills 2020.

 

By looking at the set of emerging skills that this research identifies as vital for future workers, I can't avoid but recognize the very skillset needed by any professional curator or newsmaster.

 

It should only come as a limited surprise to realize that in an information economy, the most valuable skills are those that can harness that primary resource, "information", in new, and immediately useful ways.

 

And being the nature of information like water, which can adapt and flow depending on context, the task of the curator is one of seeing beyond the water,

to the unique rare fish swimming through it.

 

The curator's key talent being the one of recognizing that depending on who you are fishing for, the kind of fish you and other curators could see within the same water pool, may be very different. 

 

 

Here the skills that information-fishermen of the future will need the most:

 

1) Sense-making:

ability to determine the deeper meaning or significance of what is being expressed

 

2) Social intelligence:

ability to connect to others in a deep and direct way, to sense and stimulate reactions and desired interactions

 

3) Novel and adaptive thinking:

proficiency at thinking and coming up with solutions and responses beyond that which is rote or rule-based

 

4) Cross-cultural competency:

ability to operate in different cultural settings

 

5) Computational thinking:

ability to translate vast amounts of data into abstract concepts and to understand data-based reasoning

 

6) New media literacy:

ability to critically assess and develop content that uses new media forms, and to leverage these media for persuasive communication

 

7) Transdisciplinarity:

literacy in and ability to understand concepts across multiple disciplines

 

8) Design mindset:

ability to represent and develop tasks and work processes for desired outcomes

 

9) Cognitive load management:

ability to discriminate and filter information for importance, and to understand how to maximize cognitive functioning using a variety of tools and techniques

 

10) Virtual collaboration:

ability to work productively, drive engagement, and demonstrate presence as a member of a virtual team

 

 

Critical to understand the future ahead. 9/10

 

Curated by Robin Good

 

Executive Summary of the Report: https://docs.google.com/viewer?url=http%3A%2F%2Fapolloresearchinstitute.com%2Fsites%2Fdefault%2Ffiles%2Ffuture-work-skills-executive-summary.pdf 

 

Download a PDF copy of Future Work Skills 2020: https://docs.google.com/viewer?url=http%3A%2F%2Fapolloresearchinstitute.com%2Fsites%2Fdefault%2Ffiles%2Ffuture-skills-2020-research-report.pdf  


Via Robin Good, janlgordon
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Beth Kanter's comment, December 20, 2011 7:34 PM
Thanks for sharing this from Robin's stream. These skills sets could form the basis of a self-assessment for would-be curators, although they're more conceptual - than practical/tactical. Thanks for sharing and must go rescoop it with a credit you and Robin of course
janlgordon's comment, December 20, 2011 7:56 PM
Beth Kanter
Agreed. It's also one of the articles I told you about....good info to build on:-)
Nevermore Sithole's curator insight, September 4, 2:34 AM

Curating Information and Data Sense-Making Is The Key Skill for the Future [Research]

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The Anatomy of Content Marketing: the heart of online success | Visual.ly

The Anatomy of Content Marketing: the heart of online success | Visual.ly | Contentmanagement | Scoop.it
Content marketing is a way of creating and sharing content to promote ideas, engage targeted audiences and encourage them to take action.
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How To Use White Papers In Your Content Marketing Strategy — SocialMouths

How To Use White Papers In Your Content Marketing Strategy — SocialMouths | Contentmanagement | Scoop.it
A simple guide on how small business can benefit by integrating white papers into their content marketing strategy.
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Why Every Business Blog Needs Evergreen Content

Why Every Business Blog Needs Evergreen Content | Contentmanagement | Scoop.it
Learn how to use evergreen content in your business blogging strategy to generate more leads and drive more traffic to your site.
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22 Ways to Create Compelling Content When You Don’t Have a Clue [Infographic] | Copyblogger

22 Ways to Create Compelling Content When You Don’t Have a Clue [Infographic] | Copyblogger | Contentmanagement | Scoop.it
If you've been with us since the beginning, you know we like to practice what we preach. This (our first) infographic is no different.
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5 Advantages & Tips for Purchasing Content

5 Advantages & Tips for Purchasing Content | Contentmanagement | Scoop.it
This week, we asked our visitors using Zoomerang if they would ever buy content to supplement their blog or website:

30% said Never!
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Memes Point to Growth in Visual Content Marketing | Content Marketing Institute

Memes Point to Growth in Visual Content Marketing | Content Marketing Institute | Contentmanagement | Scoop.it
What do memes have to do with content marketing? With digital media increasingly emphasizing the visual . . . Everything. Gerry Praysman, “Buzz Marketer” at Brainshark explains why, in an interview with CMI News reporter Christine Dunn.
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22 Ways to Create Compelling Content When You Don’t Have a Clue [Infographic] | Copyblogger

22 Ways to Create Compelling Content When You Don’t Have a Clue [Infographic] | Copyblogger | Contentmanagement | Scoop.it
If you've been with us since the beginning, you know we like to practice what we preach. This (our first) infographic is no different.
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6 Layers of Social Media Content Strategy « Radian6 - Social Media Monitoring and Engagement

6 Layers of Social Media Content Strategy « Radian6 - Social Media Monitoring and Engagement | Contentmanagement | Scoop.it
Content creators are often inspired by their surroundings when developing ideas for their social media profiles, but their content strategy is the guiding principle that makes it all work. Maybe that...
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Content - Create Content for Each Stage of the B2B Buying Journey : MarketingProfs Article

Content - Create Content for Each Stage of the B2B Buying Journey : MarketingProfs Article | Contentmanagement | Scoop.it
Content - Create Content for Each Stage of the B2B Buying Journey...
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You are what you curate: why Pinterest is hawt

You are what you curate: why Pinterest is hawt | Contentmanagement | Scoop.it
Pinterest is one of the hottest startups around these days and represents the latest buzzword in the Valley: curation.
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The demise of quality content on the web

The demise of quality content on the web | Contentmanagement | Scoop.it

This a great blog post from Rian van der Merwe , describing the noise you can find on the web now, and especially content just created for SEO purposes or advertisers. As many, Rian is tired of it.

 

"I used to believe that if you write with passion and clarity about a topic you know well (or want to know more about), you will find and build an audience. I believed that maybe, if you’re smart about it, you could find a way for some part of that audience to pay you money to sustain whatever obsession drove you to self-publishing"

 

The Scoop.it team can't agree more with this vision...


Via axelletess
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Karen Dietz's comment, December 4, 2011 12:23 PM
Great post and comments Jan! Looking forward to 2012.
janlgordon's comment, December 4, 2011 2:59 PM
@Karen Dietz

Thanks Karen! 2012 is going to be an amazing year for all of us!!
Gust MEES's curator insight, February 14, 2013 7:39 AM

Quality Matters!

A MUST read!!!

Check also:

http://www.scoop.it/webwizard

http://www.scoop.it/t/the-scoop-it-spotlight

http://blog.scoop.it/en/2011/11/30/lord-of-curation-series-gust-mees/

 

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How to Create Content that Ignites Reader Conversation | Content Marketing Institute

How to Create Content that Ignites Reader Conversation | Content Marketing Institute | Contentmanagement | Scoop.it
Creating a two-way conversation dynamic with your readers is not difficult or beyond your marketing budget: two examples from Google and Etsy demonstrate how you can spark reader interest and ignite dialog by appealing to their inherent curiousity...
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