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Content Strategy |Brand Development |Organic SEO
Fresh Content is king -SEOs, copywriters & search engines.
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How to Develop a Social Media Content Strategy | Social Media Examiner

How to Develop a Social Media Content Strategy | Social Media Examiner | Content Strategy |Brand Development |Organic SEO | Scoop.it
Why businesses need a content strategy before a social media strategy and how to create one to engage audiences and build strong communities.
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Reusing Your Old Content In New Ways

Reusing Your Old Content In New Ways | Content Strategy |Brand Development |Organic SEO | Scoop.it
Repurposing existing content is an efficient way to produce additional content to help grow your business online. While coming up with new, compelling content ideas is a daunting task; there is nothing wrong with offsetting new content development with repurposed and repackaged content.
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3 Questions: The Content Strategy Discipline

3 Questions: The Content Strategy Discipline | Content Strategy |Brand Development |Organic SEO | Scoop.it
Most of the content strategy literature tries to define the discipline in terms of the deliverables practitioners produce–audits, plans, style guides and other resources, UX recommendations, human resource models, tooling recommendations, process engineering flow charts, etc. This is all well and good. But it won’t help to evangelize the practice of content strategy, or help define what unifies all these activities.
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The Death of Fluff Content: Content Strategy for Businesses

The Death of Fluff Content: Content Strategy for Businesses | Content Strategy |Brand Development |Organic SEO | Scoop.it
Instead of fearing the algorithmic change, and Google view point of quality the algorithm will be applying, it's time to put your site's destiny in your own hands.
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The Art of the Landing Page | Search Engine Journal

The Art of the Landing Page | Search Engine Journal | Content Strategy |Brand Development |Organic SEO | Scoop.it
Out there in the big wide world of search engines and sites, you have ads and you have search results. Your website is getting traffic from both.
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Are you a Copywriter or a Content Strategist?

Are you a Copywriter or a Content Strategist? | Content Strategy |Brand Development |Organic SEO | Scoop.it
Search News Central - all the latest news and views in the world of search and social marketing.
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What’s the Difference Between Content Strategy & Content Marketing? | Winning Content by Leen Jones

What’s the Difference Between Content Strategy & Content Marketing? | Winning Content by Leen Jones | Content Strategy |Brand Development |Organic SEO | Scoop.it
I pondered this question often over the past several months. Why? One reason was a blog post where Joe Pulizzi explained his take: content strategy and content marketing are essentially the same.
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Reduce, Reuse, Repurpose your Content | Vertical Measures

Reduce, Reuse, Repurpose your Content | Vertical Measures | Content Strategy |Brand Development |Organic SEO | Scoop.it
With Earth Month coming to a close, spend the last days of the month recycling something other than your garbage, and instead, recycle your content!
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MediaPost Publications Understanding Content And How It Drives Site Traffic

MediaPost Publications Understanding Content And How It Drives Site Traffic | Content Strategy |Brand Development |Organic SEO | Scoop.it

Understanding Content And How It Drives Site Traffic - 04/18/2011 (ONLINE CONTENT STRATEGY…How it drives traffic to your site http://bit.ly/feQsPA #branding #contentmarketing #sm...)...

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Writing Dynamic Content, Beating Writer’s Block and Analytics Data

Writing Dynamic Content, Beating Writer’s Block and Analytics Data | Content Strategy |Brand Development |Organic SEO | Scoop.it
Web analytics is more than a bunch of numbers and graphs. Take a chance, step outside the box and turn your analytics program into a high-powered tool for writing dynamic, engaging content!
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Reading About SEO & Social Media vs. Putting It Together

Reading About SEO & Social Media vs. Putting It Together | Content Strategy |Brand Development |Organic SEO | Scoop.it

Sometimes talking about a topic and actually doing the work is like night & day. Only hard data can save you...

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The Psychology of Content

The Psychology of Content | Content Strategy |Brand Development |Organic SEO | Scoop.it
Click behavior, click triggers, logical impulses, common sense… it’s all part of the psychology of content. The amazing thing is how much actually goes into this psychology.
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Eye-Tracking Study: Everybody Looks At Organic Listings, But Most Ignore Paid Ads On Right

Eye-Tracking Study: Everybody Looks At Organic Listings, But Most Ignore Paid Ads On Right | Content Strategy |Brand Development |Organic SEO | Scoop.it
Interesting new data about searcher behavior from a recent User Centric eye-tracking study: Whether using Google or Bing, all 24 participants looked at the (More reason to invest in good SEO!
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