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Content Strategy |Brand Development |Organic SEO
Fresh Content is king -SEOs, copywriters & search engines.
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MediaPost Publications Understanding Content And How It Drives Site Traffic

MediaPost Publications Understanding Content And How It Drives Site Traffic | Content Strategy |Brand Development |Organic SEO | Scoop.it

Understanding Content And How It Drives Site Traffic - 04/18/2011 (ONLINE CONTENT STRATEGY…How it drives traffic to your site http://bit.ly/feQsPA #branding #contentmarketing #sm...)...

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Writing Dynamic Content, Beating Writer’s Block and Analytics Data

Writing Dynamic Content, Beating Writer’s Block and Analytics Data | Content Strategy |Brand Development |Organic SEO | Scoop.it
Web analytics is more than a bunch of numbers and graphs. Take a chance, step outside the box and turn your analytics program into a high-powered tool for writing dynamic, engaging content!
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The Art of the Landing Page | Search Engine Journal

The Art of the Landing Page | Search Engine Journal | Content Strategy |Brand Development |Organic SEO | Scoop.it
Out there in the big wide world of search engines and sites, you have ads and you have search results. Your website is getting traffic from both.
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Are you a Copywriter or a Content Strategist?

Are you a Copywriter or a Content Strategist? | Content Strategy |Brand Development |Organic SEO | Scoop.it
Search News Central - all the latest news and views in the world of search and social marketing.
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3 Questions: The Content Strategy Discipline

3 Questions: The Content Strategy Discipline | Content Strategy |Brand Development |Organic SEO | Scoop.it
Most of the content strategy literature tries to define the discipline in terms of the deliverables practitioners produce–audits, plans, style guides and other resources, UX recommendations, human resource models, tooling recommendations, process engineering flow charts, etc. This is all well and good. But it won’t help to evangelize the practice of content strategy, or help define what unifies all these activities.
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The Death of Fluff Content: Content Strategy for Businesses

The Death of Fluff Content: Content Strategy for Businesses | Content Strategy |Brand Development |Organic SEO | Scoop.it
Instead of fearing the algorithmic change, and Google view point of quality the algorithm will be applying, it's time to put your site's destiny in your own hands.
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The Psychology of Content

The Psychology of Content | Content Strategy |Brand Development |Organic SEO | Scoop.it
Click behavior, click triggers, logical impulses, common sense… it’s all part of the psychology of content. The amazing thing is how much actually goes into this psychology.
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What’s the Difference Between Content Strategy & Content Marketing? | Winning Content by Leen Jones

What’s the Difference Between Content Strategy & Content Marketing? | Winning Content by Leen Jones | Content Strategy |Brand Development |Organic SEO | Scoop.it
I pondered this question often over the past several months. Why? One reason was a blog post where Joe Pulizzi explained his take: content strategy and content marketing are essentially the same.
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