Viral content is the idea of creating online content that has the ability to spread throughout the web, via social media channels and websites, to further raise awareness to a brand.
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Scooped by Level343 onto Content Strategy |Brand Development |Organic SEO |
Viral content is the idea of creating online content that has the ability to spread throughout the web, via social media channels and websites, to further raise awareness to a brand.
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In this video interview, SEO expert Arnie Kuenn explains how content marketing strategies have changed since Google's 'Panda' update in February 2011 downgraded the rankings of many content-heavy sites, due to duplicate or poor quality content.
Ultimate, content should be to add value to your customer -- not just to boost your rankings. Just changing placenames in a real estate site won't work; it can be spotted easily as poor and lazy content. Delete the scoop?
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