Organic SEO, brand development and content strategies go hand in hand. Marketing online is a mixture of all three: becoming visible with organic SEO, building your brand and doing it all with sound content strategies. Fresh Content is Kind provides links from around the Web for your enjoyment and learning, to help you market your most important asset – your brand.
One of the implicit values in our Buffer marketing is to challenge assumptions. And one of the biggest assumptions I have about our content is that we should be publishing original articles to the blog multiple times each week.
On April 8, 2011, Blake Mycoskie, the founder of TOMS shoes, did something radical: He asked everyone to go barefoot for a day.
Storytelling in Marketing – Why Tell a Story?We’re wired to respond to stories
Everyone loves a good story. A recent study conducted by Adaptly, Facebook, and Refinery29, found that campaigns on Facebook that told a brand’s story—they call it “sequenced content” here—before asking people to buy something were far more effective than those that focused immediately on making the sale.
Do you feel like you’re constantly drowning in a sea of social media sites and online marketing trends? Nowadays when you go online it seems like the competition for your customers’ attention has become more cutthroat than it used to be.
Imagine removing all guesswork when you schedule your tweets, knowing the times that work for maximum clicks and maximum engagement. As someone who shares frequently to social media, this info would be fantastic to have!
Increase Your SEO Branding Power. In this article we discuss a few quick tips you can undertake in order to use SEO as part of your brand strategy...
using your brand and SEO is really a smart way to capture not only your readers’ attention, and the attention of the community at large, but it will also give your brand recognition and visibility in the search engines.
Solve a problem, make it personal, and go mobile - that sums up the secret of success for every landing page. Jump in to learn how you can do these! The post Is Your Landing Page Missing These Critical Conversion Factors?
No matter what industry you’re in, standing out from your competitors can be difficult. This is especially true in the realm of digital content creation, where you might have hundreds or thousands of competitors.
Late Monday afternoon, Google shook up the tech landscape by changing the name of its corporation to Alphabet. Its core advertising and media business—which includes YouTube, digital advertising, Maps and Android—will continue to be called Google.
Evergreen content gives you more use out of each piece you create. It’s relevant now and in the future.It should provide useful information to new...
Content Bent Towards the Novice Some of the best evergreen content is focused on the very new reader. Why? Because a large reason people end up on an article, blog post or other form of content is the need to know. It’s a very powerful urge. Especially now, when everyone is told to “Google it.”
An Expert Guide to Content Strategy. A well-planned content strategy is the result of considering several aspects of your business model and target...
I’m not going to lie to you – creating and implementing a content strategy is not easy. It’s hard. It’s hard to start, hard to build, hard to implement, and hard to get right. Why? Because your content strategy will guide your entire marketing effort. It’s the policy that everyone in your company will refer to when creating communications.
Instagram unveiled some improvements to its mobile apps this week, which could help marketers increase their visibility on the popular social network, which is increasingly becoming the “go-to social network” for a younger generation.
How can you stop yourself from misusing known ranking factors, and eventually prevent your website from losing organic rankings? The post The Power of Organic Ranking and How Not to Abuse It by @rankingelite appeared first on Search Engine Journal.
How to Write Good SEO Article Let your voice shine through your work; if you're funny, generously sprinkle that humor all over your content.Keeping these tips in mind whenever you write new articles for your website will help you generate a much stronger SEO ranking. Not only that, but your growing audience will continue to see your dedication and expertise in the field, which helps improve your own business. It’s a win-win situation for everyone.
If you’re a marketer, you should seriously consider implementing a retargeting campaign. The post 5 Retargeting Ad Platforms You Need To Explore Today by @lorenbaker appeared first on Search Engine Journal.
Ranking in YouTube is no different than in the SERPs. Make sure you put the sweat equity into creating the best content to reap your reward. The post The Advanced Guide to YouTube SEO by @albertcostill appeared first on Search Engine Journal.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.