Content Strategy |Brand Development |Organic SEO
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Fresh Content is king -SEOs, copywriters & search engines.
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Content Development and Marketing: Why Are You Guest Blogging?

Content Development and Marketing: Why Are You Guest Blogging? | Content Strategy |Brand Development |Organic SEO | Scoop.it
What would you say if you were told that the secret to your blog’s (and company’s) success might lie in your ability to write—for someone else?
Level343's comment, January 19, 2012 4:13 PM
Wayne you are so kind for taking the time out to thank me... unlike others... :) lolol
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How Images Can Boost Your Conversion Rate

How Images Can Boost Your Conversion Rate | Content Strategy |Brand Development |Organic SEO | Scoop.it

Images on blog posts


I couldn’t find any conversion research on this, but I am sure of it: using quality images in your blog posts makes you sell more of your stuff. Why?

Images improve readability and general user experience (breaks patterns, catches attention, eye candy, worth 1000 words etc). Posts without images are boring, and lead to less reading.

 

The more people read your stuff, the more they like you, the more they develop a relationship with you, the more they trust you and that all moves them further along in your sales funnel (doesn’t even matter what the funnel is like).

 

My advice: always use images in your blog posts.

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How Search is Changing the Online Purchasing Process

How Search is Changing the Online Purchasing Process | Content Strategy |Brand Development |Organic SEO | Scoop.it
Search is changing the way consumers make choices. Understanding this is crucial to the success of every business.
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