Content Strategy |Brand Development |Organic SEO
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Keyword Research for SEO

Keyword Research for SEO | Content Strategy |Brand Development |Organic SEO | Scoop.it
Keyword research is quite possibly the most important part of SEO.
Level343's insight:

Keyword research is the practice of identifying which phrases are used on search engines when people are looking for information, and usually includes finding both the search volume and relative competitiveness of the terms.

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Content Strategy |Brand Development |Organic SEO
Fresh Content is king -SEOs, copywriters & search engines.
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Content Strategy | Brand Development | Organic SEO

Content Strategy | Brand Development | Organic SEO | Content Strategy |Brand Development |Organic SEO | Scoop.it

Organic SEO, brand development and content strategies go hand in hand. Marketing online is a mixture of all three: becoming visible with organic SEO, building your brand and doing it all with sound content strategies. Fresh Content is Kind provides links from around the Web for your enjoyment and learning, to help you market your most important asset – your brand.

 

How can we help you? Contact us and find out how... http://level343.com/

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Global SEO Strategizing 2016: An Interview with Motoko Hunt

Global SEO Strategizing 2016: An Interview with Motoko Hunt | Content Strategy |Brand Development |Organic SEO | Scoop.it
This exclusive interview with Motoko Hunt covers multiple topics relating to global SEO strategies.
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Optimize Your Site Navigation Using These 4 Steps | SEJ

Optimize Your Site Navigation Using These 4 Steps | SEJ | Content Strategy |Brand Development |Organic SEO | Scoop.it
It is essential to consider users' navigational needs when designing your site. Follow these steps to improve visitors experience and conversions.
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Marketing: Just Another Word For Manipulation?

Marketing: Just Another Word For Manipulation? | Content Strategy |Brand Development |Organic SEO | Scoop.it
Manipulation in Marketing, what does that mean? For those of you who feel like all marketing is manipulation – and therefore choose t
Level343's insight:
What is Manipulation, Really? 

 Firstly, when was the last time you looked up what “manipulation” meant? Did you know there were two different meanings? Did you know that only one of them is negative? 

 The first meaning is to handle or control, typically in a skillful manner. Therefore, one can manipulate a robotic arm or remote control car. 

 The second meaning is to control or influence cleverly, unfairly or unscrupulously. This is the meaning most often applied to marketing. As Arth says, it’s the implied word behind marketing. As if, simply by being a marketer or by participating in the act of marketing, you are unscrupulous.
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The evolution of SEO

The evolution of SEO | Content Strategy |Brand Development |Organic SEO | Scoop.it
Columnist Winston Burton reflects on how search engine optimization (SEO) has changed over the years. Where might things go from here?
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6 Copywriting Tactics to Boost Your Conversion Rates | SEJ

6 Copywriting Tactics to Boost Your Conversion Rates | SEJ | Content Strategy |Brand Development |Organic SEO | Scoop.it
Do you want to boost your conversion rates? Try these clever copywriting tactics and get more sales right now.
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Local marketing: What is the true local web?

Local marketing: What is the true local web? | Content Strategy |Brand Development |Organic SEO | Scoop.it
Columnist Garrett French explains how local businesses can improve their online visibility by becoming a part of the local ecosystem, both online and off.
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3 Ways to Reoptimize Underperforming Content

3 Ways to Reoptimize Underperforming Content | Content Strategy |Brand Development |Organic SEO | Scoop.it
Instead of solving your underperforming content problem with more content, why not tweak them? Here are three ways to reoptimize underperforming content.
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Organic Rankings Now Affect Local, Google Says

Organic Rankings Now Affect Local, Google Says | Content Strategy |Brand Development |Organic SEO | Scoop.it
Google has updated its document on local ranking signals to include more traditional ranking signals we’ve grown accustomed to in organic search. These inc
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What You Need to Know About User Experience Design

What You Need to Know About User Experience Design | Content Strategy |Brand Development |Organic SEO | Scoop.it
User experience is crucial in today's competitive digital marketplace. Make sure your message is heard by developing an impactful user experience.
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Content Marketing: Engaging Content

Content Marketing: Engaging Content | Content Strategy |Brand Development |Organic SEO | Scoop.it
If you can find a way to connect with your audience, they WILL listen. Writing engaging content is your hol
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17 Ways to Get Localized Search Results

17 Ways to Get Localized Search Results | Content Strategy |Brand Development |Organic SEO | Scoop.it
After Google pulled the plug to its location settings, thought leaders have come up with a variety of creative solutions to get localized search result.
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Google Ranking Restaurant Searches by “Best” and “Cheapest” - Search Engine Journal

Google Ranking Restaurant Searches by “Best” and “Cheapest” - Search Engine Journal | Content Strategy |Brand Development |Organic SEO | Scoop.it
SEOs have been noticing when conducting searches for local places that modifiers like “best” and “cheapest” are being taken into consideration.
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3 Monetization Strategies

3 Monetization Strategies | Content Strategy |Brand Development |Organic SEO | Scoop.it
Starting up a blog is a very interesting hobby. If you follow the right steps, it is completely possible to turn it into a full-time job that brings stable income. Luckily, as the whole online world has dramatically evolved in terms of providing quality information, there are numerous useful sources rich with tips for beginner bloggers.
Level343's insight:
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23 brilliant non-SEO tools to boost your agency’s productivity

23 brilliant non-SEO tools to boost your agency’s productivity | Content Strategy |Brand Development |Organic SEO | Scoop.it
Irina Nica talked to experts in the SEO industry to find out what tools they use to optimise their productivity
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Google Adjusts the Impact of Ad Rank Formats - Search Engine Journal

Google Adjusts the Impact of Ad Rank Formats - Search Engine Journal | Content Strategy |Brand Development |Organic SEO | Scoop.it
Google has done away with the archaic and confusing formula for displaying ad extensions with the introduction of a new policy.
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Keyword research: a key element of SEO & content marketing

Keyword research: a key element of SEO & content marketing | Content Strategy |Brand Development |Organic SEO | Scoop.it
Many business owners see SEO and content marketing as separate, but columnist Trond Lyngbø argues that solid keyword research can and should be used to inform content marketing strategy.
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Don’t trust Google to structure your local data

Don’t trust Google to structure your local data | Content Strategy |Brand Development |Organic SEO | Scoop.it
As Google increasingly incorporates direct answers and other types of featured snippets into search results pages, columnist Andrew Shotland points out that businesses may want to get smarter about marking up their pages.
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MARKETING TO THE “WHY”

MARKETING TO THE “WHY” | Content Strategy |Brand Development |Organic SEO | Scoop.it
MARKETING TO THE “WHY” ; Tapping into the Psychology of Buying. Psychology is the study of the mind and, especially, behavior.
Level343's insight:
If you’re having problems with sales – if your conversions aren’t what you want them to be -, it could very well be that you aren’t reaching the right part of your consumer. For example, they may want something purple, but it isn’t the purple socks you’re selling. In short, you’re having a problem with inspiration.
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Google Blogger vs. WordPress

Google Blogger vs. WordPress | Content Strategy |Brand Development |Organic SEO | Scoop.it
Trying to find the right CMS system can be overwhelming. You can go with either Google Blogger or WordPress.com. Here's why.
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5 Reasons to Build a Newsletter Email List That Doesn’t Focus on Making Money

5 Reasons to Build a Newsletter Email List That Doesn’t Focus on Making Money | Content Strategy |Brand Development |Organic SEO | Scoop.it
Why building an email newsletter mailing list can go beyond growing revenue.
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SEO Jobs and Salaries Down in 2016, But Why?

SEO Jobs and Salaries Down in 2016, But Why? | Content Strategy |Brand Development |Organic SEO | Scoop.it
A study released this week reveals the amount of inbound marketing jobs are expected to drop for the first time in 4 years.
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Will Facebook Instant Articles Affect SEO | SEJ

Will Facebook Instant Articles Affect SEO | SEJ | Content Strategy |Brand Development |Organic SEO | Scoop.it
Let's explore Facebook Instant Articles: how they work, what changes publishers have to make, and how those changes could affect SEO for their website.
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SEO Audit: 13 Steps to a Better Website

SEO Audit: 13 Steps to a Better Website | Content Strategy |Brand Development |Organic SEO | Scoop.it
Ready to take over search engine rankings and get into the top positions for specific search terms? Not so fast. Before you start optimizing your website,
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Strategies From Google's Quality Rating Guidelines 

Strategies From Google's Quality Rating Guidelines  | Content Strategy |Brand Development |Organic SEO | Scoop.it
Hidden within Google's search quality rating guidelines are five important insights into the kinds of sites Google aspires to rank.
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Boost Your Online Marketing Campaigns

Boost Your Online Marketing Campaigns | Content Strategy |Brand Development |Organic SEO | Scoop.it
When assessing your online marketing campaigns, don’t ever look at advice in a blog and just take it at face value...
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