With thousands of individual product detail pages and category pages, e-commerce sites have many opportunities for great SEO. But, there's some catches.
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I pondered this question often over the past several months. Why? One reason was a blog post where Joe Pulizzi explained his take: content strategy and content marketing are essentially the same.
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SEO for e-commerce websites goes far beyond installing Google Analytics and adding a keywords meta tag. It’s critical that you choose an ecommerce platform that includes the SEO features you’ll need to succeed.