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Does Your Board of Directors Get SEO?

Does Your Board of Directors Get SEO? | Content Strategy |Brand Development |Organic SEO | Scoop.it
Recently, I joined my first Board of Directors at Vanderheyden, a New York family services organi...

 

According to BoardSource, the Board of Directors has ten basic responsibilities (in their case speaking primarily for non-profit boards, but we can extend the example to corporate boards as well):


1. Determine the Organization’s Mission and Purpose
2. Select the Executive
3. Support the Executive and Review His or Her Performance
4. Ensure Effective Organizational Planning
5. Ensure Adequate Resources
6. Manage Resources Effectively
7. Determine and Monitor the Organization’s Products, Services and Programs
8. Enhance the Organization’s Public Image
9. Serve as a Court of Appeal
10. Assess Its Own Performance

 

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SEO is Both Science and Art

SEO is Both Science and Art | Content Strategy |Brand Development |Organic SEO | Scoop.it
For many people who aren’t involved in search engine optimization (SEO) on a regular basis, it’s easy (or so they think). You simply create a...

 

Critical thinking, our number one tool for SEO.

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