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How to Use Google Analytics: 10 Top Tips

How to Use Google Analytics: 10 Top Tips | Content Strategy |Brand Development |Organic SEO | Scoop.it
From www.hallaminternet.com - November 5, 2012 6:20 PM
It is very likely that you have Google Analytics installed your website, but just as likely that you don't what to do with all this data. ...

 

Google Analytics is the industry leader for small business websites, with 86% of businesses choosing to use Google Analytics as their web metrics software. Analytics may be widely installed, but many businesses are failing to take advantage of the information it offers. A staggering 82% of online retailers are using Analytics incorrectly. (source: econsultancy)

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Metadata is not an Afterthought | Every Page is Page One

Metadata is not an Afterthought | Every Page is Page One | Content Strategy |Brand Development |Organic SEO | Scoop.it
From everypageispageone.com - December 14, 2011 10:24 AM

If you needed to describe the difference between structured and unstructured writing in twenty words or less, you could hardly do better than this: Structured writing means metadata first, content afterwards; unstructured writing means content first, metadata afterwards.

 

Picture credit: http://www.hannonhill.com/kb/1_files/images/tech-guides/structured-data-definitions-chart.jpg

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