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How to write and format a good Blog post

How to write and format a good Blog post | Content Strategy |Brand Development |Organic SEO | Scoop.it
Create Blog posts that people will want to read...

 

Also a good concept to remember is BALANCE. Don’t do nothing but pitch your products or services. Mix in some good quality content that will help people and include news updates as well. You want to balance your desire to sell with the necessity of being a good resource for people. If you don’t give them a reason to come back, they won’t!

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Content Strategy |Brand Development |Organic SEO
Fresh Content is king -SEOs, copywriters & search engines.
Curated by Level343
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Content Strategy | Brand Development | Organic SEO

Content Strategy | Brand Development | Organic SEO | Content Strategy |Brand Development |Organic SEO | Scoop.it

Organic SEO, brand development and content strategies go hand in hand. Marketing online is a mixture of all three: becoming visible with organic SEO, building your brand and doing it all with sound content strategies. Fresh Content is Kind provides links from around the Web for your enjoyment and learning, to help you market your most important asset – your brand.

 

How can we help you? Contact us and find out how... http://level343.com/

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Google’s Next Penguin Update to Happen Within “Weeks”

Google’s Next Penguin Update to Happen Within “Weeks” | Content Strategy |Brand Development |Organic SEO | Scoop.it

The next Penguin update is due to roll out within weeks. At the very latest, it should launch by the end of this quarter.

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How to Repurpose Your Content

How to Repurpose Your Content | Content Strategy |Brand Development |Organic SEO | Scoop.it

https://www.linkedin.com/pulse/how-repurpose-your-content-gabriella-sannino

Level343's insight:

If you produce a large quantity of digital content, developing fresh material can present a challenge. Repurposing is a way for you to develop content from the works you have already published. 

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How to Track Read Time: Content Marketing Analytics

How to Track Read Time: Content Marketing Analytics | Content Strategy |Brand Development |Organic SEO | Scoop.it

Simple numbers don’t give you a lot of insight on their own. Learn how you can implement basic content marketing analytics setup, and how you can expand it.

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SEO and Civil Law: Protecting Yourself from Unfortunate Client Disputes

SEO and Civil Law: Protecting Yourself from Unfortunate Client Disputes | Content Strategy |Brand Development |Organic SEO | Scoop.it

Advice on how SEOs and digital marketers can protect themselves from client disputes and fighting things out in the civil law courts.

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Conversion and Experience Optimization Techniques

Conversion and Experience Optimization Techniques | Content Strategy |Brand Development |Organic SEO | Scoop.it

More and more professionals are realizing that it's limiting to focus on just one detail. This has given rise to something called experience optimization.

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WordPress Security Update Released For Immediate Download

WordPress Security Update Released For Immediate Download | Content Strategy |Brand Development |Organic SEO | Scoop.it

A security update has been released for WordPress version 4.4 and earlier and the company recommends an immediate download.

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SEOs of the 90s Who Are Still Rockin’ It Today!

SEOs of the 90s Who Are Still Rockin’ It Today! | Content Strategy |Brand Development |Organic SEO | Scoop.it

The blog of veteran Hamilton based SEO search engine optimization specialist Jim Rudnick, a specialist with Local and National and Global SEO search programs...

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Which Comes First: SEO Strategy or Budget?

Which Comes First: SEO Strategy or Budget? | Content Strategy |Brand Development |Organic SEO | Scoop.it

Letting strategy or budget drive your SEO plan can be a recipe for disaster. Stoney deGeyter tells you where you should start instead and why.

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Four SEO Strategies Every Digital Marketer Needs to Understand

Four SEO Strategies Every Digital Marketer Needs to Understand | Content Strategy |Brand Development |Organic SEO | Scoop.it
There are several types of SEO with varying strategies. To help clarify the differences here's a breakdown with tips on how to leverage each one.
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Lotte Schacht's curator insight, December 26, 2015 4:11 AM

There is always new things to try and learn.

 

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2015 Bot Traffic Report: Humans Take Back the Web

2015 Bot Traffic Report: Humans Take Back the Web | Content Strategy |Brand Development |Organic SEO | Scoop.it
In the past, good and bad bots have always been responsible for most of the activity on our network. This year, however, we saw a changing of the guard, with humans stepping in to become the Internet’s new majority.

Via Amabaie
Level343's insight:

Why are good bots becoming less active? But, rather: Why aren’t they keeping up with the other two groups?

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Deborah Anderson's curator insight, December 10, 2015 12:33 PM

Hey, even if your focus is social media marketing, you still want to make sure everything is in order with your web site, right?  After all, if your web site has issues, the social media marketing efforts may be spent in vain.  

This report will help you to understand the difference between good bots, bad bots, and the humans visiting your site.  This is an important topic and worth the time to set aside to read this report by the folks at Incapsula.

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Need A Good Crash Course in Content Marketing? Start Here

Need A Good Crash Course in Content Marketing? Start Here | Content Strategy |Brand Development |Organic SEO | Scoop.it

http://www.forbes.com/sites/briansutter/2015/11/20/need-a-good-crash-course-in-content-marketing-start-here/

Level343's insight:

Learn the basics behind creating an effective content marketing program in just 8 minutes –  the advantages, tools and audience responses.

 

Should you believe all the hype surrounding content marketing?

There’s a lot of buzz about this “new” marketing approach that involves creating and distributing relevant content in order to get and keep customers.

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Twitter Hearts: What the Change From Favorites to Likes Could Mean for Your Engagement

Twitter Hearts: What the Change From Favorites to Likes Could Mean for Your Engagement | Content Strategy |Brand Development |Organic SEO | Scoop.it
Twitter favorites are changing to Twitter likes.
The star is switching to a heart.
What might it mean for marketers?
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No One Will Read Your Blog, Unless You Do These 4 Things | Level343

No One Will Read Your Blog, Unless You Do These 4 Things | Level343 | Content Strategy |Brand Development |Organic SEO | Scoop.it

No One Will Read Your Blog, Unless You Do These 4 Things.  But writing compelling, high-quality content is only half the battle.

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Display Advertising to Overtake Search Advertising in 2016

Display Advertising to Overtake Search Advertising in 2016 | Content Strategy |Brand Development |Organic SEO | Scoop.it

Display advertising is going to eclipse search advertising this year, for the first time ever in the US.

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Google Confirms No Loss in Link Authority on HTTPS Implementation

Google Confirms No Loss in Link Authority on HTTPS Implementation | Content Strategy |Brand Development |Organic SEO | Scoop.it

Google’s John Mueller has confirmed via a comment on Google+ there’s no loss in link signals when moving from HTTP to HTTPS.

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6 Key Lessons Content Marketers Could Learn From Journalists

6 Key Lessons Content Marketers Could Learn From Journalists | Content Strategy |Brand Development |Organic SEO | Scoop.it

Content Marketing has become a popular form of digital communication over the last decade, meaning that new material finds itself in a far more competitive marketplace than ever before. Jack Telford shows us how we can make our content stand out.

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Marco Favero's curator insight, January 9, 6:22 AM

aggiungere la vostra comprensione ...

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How to Create Profitable Content for 2016

How to Create Profitable Content for 2016 | Content Strategy |Brand Development |Organic SEO | Scoop.it

Getting set up correctly, figuring out what works, and employing some new creation techniques should put you on the road to more profitable content in 2016.

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The Weird and Wonderful Ways to Use Landing Pages

The Weird and Wonderful Ways to Use Landing Pages | Content Strategy |Brand Development |Organic SEO | Scoop.it

In this post, we’ll go over some unusual landing page use cases along with examples for each. Let’s dig in.

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WordPress SEO 101: 4 Things You Can’t Afford to Miss

WordPress SEO 101: 4 Things You Can’t Afford to Miss | Content Strategy |Brand Development |Organic SEO | Scoop.it
WordPress SEO 101: 4 Things You Can’t Afford to Miss Each of these you can set where no one knows you even have them: you’re little WordPress secret.
Level343's insight:
All’s Well that Posts Well

There are many excellent plugins; adding a few to your WordPress site can greatly enhance its functionality, offering a much more pleasant, interactive experience. However, when it comes to WordPress optimization, it’s not the plugin so much as how you use it.

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WebDev 101: Website Speed Optimization Hacks

WebDev 101: Website Speed Optimization Hacks | Content Strategy |Brand Development |Organic SEO | Scoop.it

There are important reasons why you should include speed optimization in your digital marketing mix. Here are five ways to get it done.

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Content Standards by Google Search Guidelines

Content Standards by Google Search Guidelines | Content Strategy |Brand Development |Organic SEO | Scoop.it

In November 2015, Google released its 160-page search guidelines. Julia McCoy discusses the two main acronyms Google now uses to rate content quality.

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Content Curation: Things to Consider to Nail a Winning Strategy

Content Curation: Things to Consider to Nail a Winning Strategy | Content Strategy |Brand Development |Organic SEO | Scoop.it
Content curation is not just for people in marketing. The folks of this field know to create a hub of information regardless of the type of your niche.
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Securing High Performance Applications and Networks with BGP and Direct Connection

Securing High Performance Applications and Networks with BGP and Direct Connection | Content Strategy |Brand Development |Organic SEO | Scoop.it
Have you considered using faster, more reliable direct connection for your applications, servers or network infrastructure? Our newly formed partnership with Equinix opens up a whole new range of architectural possibilities.
Level343's insight:

Date: Wednesday, December 2, 2015
Time: 10:00 a.m. PDT | 1:00 p.m. EDT
Duration: 45 minutes plus live Q&A

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Psychology and #Marketing: What Influences Our Decisions by @olgasemrush

Psychology and #Marketing: What Influences Our Decisions by @olgasemrush | Content Strategy |Brand Development |Organic SEO | Scoop.it
Psychology can provide the insight you need to better understand what makes your audience click, signup or buy.
The post Psychology and #Marketing: What Influences Our Decisions by @olgasemrush appeared first on Search Engine Journal.
Level343's insight:

Science Of Persuasion

 

1. Reciprocity. We are obliged to give if we have been given something.
2. Scarcity. If it's scarce, we want it more. Use this by highlighting the Benefits, Uniqueness and Possible Loss.
3. Authority. We are more likely to comply with a request if it is coming from a perceived authority/expert. 
4. Consistency. We want to be consistent with our past commitments, even if the initial commitment is much smaller.
5. Liking. We like people who are similar, who give us compliments and who co-operate with us.
6. Consensus. If others (especially similar others) are doing it, then we are more likely to do it ourselves.

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10 Remarketing Facts to Make You Rethink Your Entire PPC Strategy

10 Remarketing Facts to Make You Rethink Your Entire PPC Strategy | Content Strategy |Brand Development |Organic SEO | Scoop.it
I think advertisers who are scared of remarketing are either using remarketing all wrong, or have a poor understanding of the awesome power of remarketing.
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