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9 Tips For More Powerful Business Presentations

9 Tips For More Powerful Business Presentations | Content Strategy | Scoop.it

Via Daniel Watson
Angela Heath's insight:

Creating a great presentation is like creating great content. Start from a position of authority and build your case. Support your opinion with powerful statements and prepare for difficult questions.  This article offers some great tips for hitting your presentation out of the park everytime.

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Techstore's curator insight, November 5, 2013 11:37 AM

9 Tips For More Powerful Business Presentations

 

Adrian Fuller's curator insight, November 6, 2013 1:57 AM

PowerPoint is not dead but needs to be livened up with personal insights and powerful images.

MBA Admissions Coach's curator insight, November 8, 2013 12:37 PM

Great tips for a good presentation.  You can also apply these same principles to developming MBA admissions essays and your answers to MBA interview questions. 

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Step-by-Step Guide to Facebook Ads by Vertical Measures

Step-by-Step Guide to Facebook Ads by Vertical Measures | Content Strategy | Scoop.it
Facebook Promotion has quickly become one of the most effective marketing channels. Getting started is easy with this step-by-step, screenshot-heavy guide!
Angela Heath's insight:

This one of the least expensive promotion you can ever do.  YES, I know from experience it can be effective.  Just make sure you pinpoint your demographics precisely.

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Angela Heath's curator insight, October 10, 6:09 PM

Inexpensive and very effective -- targeting is very important

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5 Tips for Creating Content People Actually Want to Read

5 Tips for Creating Content People Actually Want to Read | Content Strategy | Scoop.it
Erica Cerulo, co-founder of online retailer Of a Kind, shares her tips on creating engaging content.
Angela Heath's insight:

Quick read.  I wish it would have said a little more about the #2 point. Information dosing is critical in this info-overload society we live in.  Dosing is best achieved by getting to the point in a conversational manner (but not the sales point), cover the most important "need to knows," and providing links to the details.

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The Absolute Beginner’s Guide to Social Media Marketing [INFOGRAPHIC] - AllTwitter

The Absolute Beginner’s Guide to Social Media Marketing [INFOGRAPHIC] - AllTwitter | Content Strategy | Scoop.it
The Absolute Beginner’s Guide to Social Media Marketing [INFOGRAPHIC]
Angela Heath's insight:

This is a great infographic that clearly explains social media marketing.

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3 Techniques That Will Double Your Social Media Content with Half the Effort

3 Techniques That Will Double Your Social Media Content with Half the Effort | Content Strategy | Scoop.it
We might as well figure out how to do more social media in less time and with less effort. The following tactical methods have been proven to produce twice the amount of social media with only half of the effort.
Angela Heath's insight:

Content is king.  Social media is queen.  Therefore we need to curate our content across a number of social platforms.  This article provides some good tips.

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Content Management Software Review 2014 | Best CMS Systems

Content Management Software Review 2014 | Best CMS Systems | Content Strategy | Scoop.it
Looking for the best and cheapest CMS system? We have expert reviews and feature comparisons of the top content management software systems.
Angela Heath's insight:

Check to see how your cms system rates.

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The Discipline of Content Strategy

The Discipline of Content Strategy | Content Strategy | Scoop.it
It's time to stop pretending content is somebody else's problem. If content strategy is all that stands between us and the next fix-it-later copy draft or beautifully polished but meaningless site launch, it’s time to take up the torch, time to make content matter. Halvorson tells how to understand, learn, practice, and plan for content strategy.
Angela Heath's insight:

This is an older post but I really like it.  It's great to go back to the basic every once in a while.

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Understanding the Life Cycle of Social Media

Understanding the Life Cycle of Social Media | Content Strategy | Scoop.it
From everything you have read and everything you have experienced, social media works because it involves human beings who interact with each other and each person reacts in some way on an emotional/human level.
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Many seniors trying to retire with a mortgage

Many seniors trying to retire with a mortgage | Content Strategy | Scoop.it
When Tom Greco bought his four-bedroom home three decades ago, he assumed he'd pay off the mortgage before retirement — just as his parents did.
Angela Heath's insight:

Baby Boomers should not retire carrying mortgage debt.  It's slavery that most likely will drag them down with limited income.  Many will need to keep working or learn to make money on the side.  A soon to be released book, Jobs for Baby Boomers? How to Make Money While You Look for a Job might help. www.tkcincorporated.com.

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A Business Owner's Guide to Taking Calculated Risks


Via Daniel Watson
Angela Heath's insight:

All business equals risks.  This article provides insights into risks that are worth taking.

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Alfonso Gomez's curator insight, September 25, 1:28 AM

Business is anywhere, risks are the hyde event to accur, you must be awake

Asian ProSource's curator insight, October 15, 12:37 PM

Risk taking is part of the entrepreneurial process, but that doesn't mean you can't go in with a plan. 

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WORKSHEETS - The Super Awesome Content Strategy Worksheet

WORKSHEETS - The Super Awesome Content Strategy Worksheet | Content Strategy | Scoop.it

 

This content strategy templates will be very helpful.


Via Peg Corwin
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Peg Corwin's curator insight, October 29, 2013 9:35 PM

See multiple worksheets formated to help you organize and implement a CONTENT MARKETING STRATEGY.  Downloads too.


If you like this scoop, please consider a thumbs up or share.

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A Counterpoint: Less Content, Not More, in 2014

A Counterpoint: Less Content, Not More, in 2014 | Content Strategy | Scoop.it
The average enterprise brand uses 17 different tactics to distribute original content for marketing purposes…and that number is growing by the minute. Blogs, enewsletters, white papers, podcasts,

Via Eva Sanagustin, bContext
Angela Heath's insight:

Interesting!  My personal belief is that when you first start out with limited time and money, you do your research and find out where your audience hangs out.  Then you target about 3 popular watering holes and you provide valuable content there -- dominate.  Once you dominate there, you move to additional channels as time and money permit.

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5 Ways to Use Content Curation for Marketing and Tools to Do It - Forbes | Content & Curation Marketing Today

5 Ways to Use Content Curation for Marketing and Tools to Do It - Forbes | Content & Curation Marketing Today | Content Strategy | Scoop.it

Learn how and why businesses should use content curation in their content marketing strategies and tools to get started now. This article contains five tips on how to use curation as a business-building and marketing tool.


Via Lars Damgaard Jensen
Angela Heath's insight:

Make your content strategy soar by using the right tools.  This article provides some good nuggets.

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5 Steps to Repurposing Killer Online Content from a Webinar - Business 2 Community

5 Steps to Repurposing Killer Online Content from a Webinar - Business 2 Community | Content Strategy | Scoop.it

Via Bruce McDuffee
Angela Heath's insight:

Repurposing is an art form that every content marketer MUST master.

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Bruce McDuffee's curator insight, February 7, 10:49 AM
Good ideas about scaling content or repurposing if you prefer.
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Is Blogging an Outdated Content Marketing Tactic? - ClickZ

Is Blogging an Outdated Content Marketing Tactic? - ClickZ | Content Strategy | Scoop.it
There is a shift happening away from long-form blog articles in favor of social media postings. But is this really the best strategy?
Angela Heath's insight:

Yes, it's true our society is becoming more "micro-ed" and less patient.  HOWEVER, we do need longer posts to learn something.

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Taking the fear factor out of social media

Taking the fear factor out of social media | Content Strategy | Scoop.it
Dan Kelly: In the past few years, though, I’ve learned that social media can be a highly effective networking tool which has some associated risks, but also unexpected benefits
Angela Heath's insight:

Yes, social media can be tamed.  Many people fear it.  Believe it will take too much time.  This article will help you get past the fear and get going.

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How To Find and Engage With Social Media Influencers

How To Find and Engage With Social Media Influencers | Content Strategy | Scoop.it
With the rise of influence marketing it’s important to know who social media influencers are. This blog post explains how to find social media influencers.
Angela Heath's insight:

One influencer can take you light years ahead.  Learn some valuable tips for identifying and connecting with social influencers

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6 Ways to Make Visitors Love Your Website

6 Ways to Make Visitors Love Your Website | Content Strategy | Scoop.it

Via Daniel Watson
Angela Heath's insight:

Very important article on making your website more engaging.  A good read.

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José Antônio Carlos - O Professor Pepe's curator insight, October 3, 7:46 AM

Dicas precisas e concisas.

Progressive training's curator insight, October 3, 10:27 AM

6 Ways to Make Visitors Love Your Website

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Infographics: Everything You Need to Know |

Infographics: Everything You Need to Know | | Content Strategy | Scoop.it
Are you ready to use infographics in your social media marketing? This article shows how to create and promote the infographics you can use in social media.
Angela Heath's insight:

Lovin it!! Increasingly, people's attention span is getting shorter and shorter.  This article explains the value of infographics to gain attention from our target audiences

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What is the Best Social Media Platform for Business?

What is the Best Social Media Platform for Business? | Content Strategy | Scoop.it
In a little over eight months I have successfully taken my own Twitter account from just a few followers to over 50,000 active followers, to prove this (RT @FX_Digital: What is the Best Social Media Platform for Business?
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Celebrity baby boomers attend 'American Masters: The Boomer List' premiere

Celebrity baby boomers attend 'American Masters: The Boomer List' premiere | Content Strategy | Scoop.it
Celebrities, historians, filmmakers, and activists came to The Paley Center for Media on Thursday to attend a private premiere screening of the upcoming PBS fil
Angela Heath's insight:

Don't miss this PBS series starting on 9/23/14!!

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Online users spend 8 seconds on one piece of content

Speakers at social media summit discuss ways to captivate audiences
Angela Heath's insight:

If your audience is only spending 8 seconds looking at your content, what does that mean for your content strategy.  This article offers some international perspective.

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Content Strategy for the Web Professional | lucid plot

Content Strategy for the Web Professional | lucid plot | Content Strategy | Scoop.it

Content is king.  This article provides an important content strategy perspective.  Basically, your content strategy must be integrated into your web strategy.

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MediaPost Publications Megamillion-Dollar Sponsorships: My Two Cents 03/14/2014

Megamillion-Dollar Sponsorships: My Two Cents - 03/14/2014
Angela Heath's insight:

YES, content is still king as proven by the $20 million selfie at the Oscars...read more

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Rescooped by Angela Heath from ContentCuration
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How PR People Are Destroying Social Media | Search Engine Journal

How PR People Are Destroying Social Media | Search Engine Journal | Content Strategy | Scoop.it

This is by definition a controversial post and a bit of a rant. So I want to be clear what I'm saying, and who towards - and who I'm not talking about.


Via Internet Exposure
Angela Heath's insight:

This is a rant worth paying attention to.

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A POEM for Content Marketing - Business 2 Community

A POEM for Content Marketing - Business 2 Community | Content Strategy | Scoop.it
MarketingProfs.com (subscription)
A POEM for Content Marketing
Business 2 Community
The number of digital channels available to marketers seems to increase every day, and it can be a challenge for content marketers to create an effective media mix.

Via Bruce McDuffee
Angela Heath's insight:

THis is a clear, simple must read for understanding the different channels involved in content marketing.  Great summary.

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