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Social media strategies, trends & ideas with a focus on content
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Facebook's real "market value" as determined on a number of fronts-celebrity FB pages, user value and more. Any way you cut it, it's a very valuable property as we move deeper into the new digital age. Delete the scoop?
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According to the Content Marketing Institute (CMI) and MarketingProfs 2012 report on B2B Content Marketing, 90% of organizations are marketing with content! But what goes into good content, and what is the price of bad content? Delete the scoop?
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Learn how to capture the market share of the largest growing consumer group in the US through user generated content. Delete the scoop?
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Does your content bore your audience to death? Now the's time to take action... Delete the scoop?
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Some top notch books on content strategy, great reading for the marketing and social media manager Delete the scoop?
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The goal of this article is to explore the differences and similarities between small and large businesses sharing the same industry. In particular, what can the small-business marketer learn from its large-business counterparts. Delete the scoop?
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In the rush to join the content marketing revolution, are we focusing too much on the marketing and not enough on the content? Here's how to "taste-test" your content to make sure it gets traction Delete the scoop?
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Just creating dynamite content is not enough-it requires community, persistance and more...Here's how one blogger broke through. Delete the scoop?
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Jay Baer shares 9 of the social media tips and tricks he puts into practice daily. You'll definitely discover new ideas in this post. Delete the scoop?
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New infographic takes viewers on a trip through time as Hannibal, Genghis Khan and other conquerors use status updates from Post Planner's database to engage with fans. Informative, creative....and funny Delete the scoop?
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Don't let all the hearts and flowers floating around on Pinterest fool you. Behind all that beauty, Pinterest is fast becoming a heavy hitting marketing tool. Here's some great tips for any level Delete the scoop?
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Pinterest is a slam dunk for consumer facing companies. But it's more of a challenge for B2B companies. Here's how B2B companies can leverage Pinterest for marketing. Delete the scoop?
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Content marketers would do well to employ lessons learned from traditional publishers -- and then stop thinking like a publisher and go on to do much, much more. Here are three lessons to get you started. Delete the scoop?
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The new Facebook timeline for pages has provided a bigger canvas for business and organisations to exhibit the essence of their brand. Here's some great example of timeline cover pics Delete the scoop?
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Humor is serious business when it comes to social media-here are five good tips to help you connect with audiences...through a smile and maybe even a few laughs Delete the scoop?
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Warning to SEO-driven websites-Google may soon penalize "over-optimized" content. Learn about the implications of the newest Google algorithm updates, coming to a screen near you (HubSpot) Delete the scoop?
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What do you do at a time when paid-for media is neither reliable nor scalable, earned media is super-competitve and owned media properties require constant investment to engage your visitors?
We believe you should do one thing, first and foremost; invest in the very best branded content that you can afford to create, seed and syndicate. Via Ken Horst Delete the scoop?
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Yes there are differences. Ex-Facebook users are more likely than Twitter users to use social media to counteract loneliness, a study finds. Which camp are you in? Via Sara Duane-Gladden Delete the scoop?
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Facebook's emphasis when unveiling new platform changes recently was for brands and marketers to focus on one thing: content. Here's why that's important Delete the scoop?
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Learn about the launch of Facebook's Interest Lists, and how marketers can leverage it in their social media marketing. Delete the scoop?
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New tools like the Kindle have led to an explosion of self-published books, but that has meant more competition for existing authors. How do they make money now? Writer Seth Godin says they first have to give up the idea that they deserve to be paid. Delete the scoop?
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StumbleUpon is a social media bookmarking site that allows users to “like” websites and add them to their profile. StumbleUpon boasts more than 30 million users. Here's some tips on using it for business. Delete the scoop?
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Nice infographic-methods, techniques tips on coming up with compelling content when the well is runnnig dry, a constant battle for most marketers, social media types and even writers. Delete the scoop?
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An infographic detailing the history of content marketing in timeline form. Delete the scoop?
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