Content Strategy & Start-Ups
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User-Centric Content Strategy

User-Centric Content Strategy | Content Strategy & Start-Ups | Scoop.it
Content should exist because there is a target set of audience - people who will read, watch, and/or look at your stuff.
Sophie Syed's insight:

Aim to hit your target audience. 

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The Epic List of Content Strategy Resources

The Epic List of Content Strategy Resources | Content Strategy & Start-Ups | Scoop.it
Over 200+ hand-curated content strategy resources: books, blogs, journals, articles, conferences, and meetups - all in one place!
Sophie Syed's insight:

Fantastic list of resources for anybody interested, or new to the industry of Content Strategy 

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Talking Content Strategy - Interview with Kristina Halvorson

Talking Content Strategy - Interview with Kristina Halvorson | Content Strategy & Start-Ups | Scoop.it
This is the first part of what will become a series of interviews with experts in the field of content strategy. In this segment I speak with Kristina Halvor
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