There is, no doubt, a growing fake social media profile industry which is on the rise and is worth a millions bucks. But it's also a calamity waiting to happen. Besides the fact that it is a highly flawed system, once the fake account is detected, it is instantly deleted by the social network and, along with that, the money you’ve 'invested' in something that is a facade, is about to go up in smoke. Watch your step!
In content marketing, when it comes to create content for your clients, you have to get to know them first. What does the client do or sell? Why do they do it? What concepts do they have for the content?
Know what your client needs and act accordingly. The key rule of performing over the mark is to chart out a way and then enhance the content's emotional appeal to make sure it is adding value to the client's vision. If it does not, you barely have a future together!
A joint annual report by MarketingProfs and the Content Marketing Institute uncovered some valuable insights into how business-to-business (B2B) marketers are adapting and using content marketing strategies on social media to support their brand.
B2B content marketers are highly relying on social media as the way to keep up in the game. 91% opt for Linkedin while only 14% opt for Tumblr along with at least 13 content strategies in place. Who wins, who looses, it's not a secret anymore. Content is the king!
For most brands, coming up with topic ideas is one of the toughest parts of the content marketing plan—What do you write about? What will your audience want
Coming up with content ideas that add value to you brand is no child's play. Engaging in brainstorm sessions, social media discussions & culling out the latest trends from industry publications prove to be extremely helpful ways to generate fresh ideas.
The 4th edition Mumbai Intl. Lit fest starts tomorrow. It's gonna be a yummy treat with the likes of Amish Tripathi, Francesca Segal, Ananya Vajpayi, Girish Karnad & many more great authors talking to you. For more info: http://www.litlive.in/?p=145
Is a video or a mobile game a better fit for your band?
It is important to define your brand clearly before you go ahead and market it. Unless you draw that clarity by way of the content on your website, brochure, newsletter et al, you battle is barely half won. A good piece of content can make all the difference to how people perceive your brand and business.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.