Learn 17 surprising facts about the state of business-to-business content marketing strategy as we move into 2014.
Fact #10: B2B marketers use an average of 13 content marketing tactics, and have largely become more confident using these tactics. What do top tier B2B marketers consider the most valuable weapon in their arsenal? 79% said that blogs were their most effective tactic, with in-person events coming in next at 76%. Top 20 B2B marketing tactics include (in order of popularity):
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.