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4 Spreadsheet Tricks in Google Drive You May Not Know About

Sheets in Google Drive has some pretty nifty tricks. Here's a quick look at four cool Sheets features you might not be familiar with.

Via paulo oliveira
Monique Walhof's insight:

includes handy tricks for creating graphs also.  Did not know of this.


Thanks Paulo 

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Content marketing for b2b
Strategies for b2b content marketing
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The 31 Worst Things That Have Ever Happened To Design

The 31 Worst Things That Have Ever Happened To Design | Content marketing for b2b | Scoop.it
Someone's gonna get fired.
Monique Walhof's insight:

Funny Friday read

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Visual Content Marketing Strategy eBook

Visual Content Marketing Strategy eBook | Content marketing for b2b | Scoop.it
If a picture is worth a thousand words, visual content marketing must be worth millions. As companies mature in their use of content marketing from
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How Long Should It Take to Produce a Piece of Content?

How Long Should It Take to Produce a Piece of Content? | Content marketing for b2b | Scoop.it

"How long does it take to produce a piece of content?" We hear this question a lot—from customers, prospects, people just starting out, and those in the th

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The Ultimate List of Words and Phrases that Convert

The Ultimate List of Words and Phrases that Convert | Content marketing for b2b | Scoop.it
Over 150 words and phrases that convert, as chosen by research studies, advertising legends, and psychology

Via Neil Ferree, Cambridge Marketing Colleges
Monique Walhof's insight:

Good read....

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massimo scalzo's curator insight, July 3, 12:30 AM

Every language has its own range of elevator-pitch words! They grab attention no matter what! Have a Look!

2DiFore Marketing Solutions's curator insight, July 3, 5:20 AM

Improve your open rate is always a challenge, right....well here are some great "words" to get your message heard!

Laura Armbruster's curator insight, July 22, 7:29 AM

Words matter - how and where you use them can make a difference because words matter.

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The Questions Managers Want You to Ask During a Job Interview

The Questions Managers Want You to Ask During a Job Interview | Content marketing for b2b | Scoop.it
Examples of key questions to ask your interviewer when going through the job search process.
Monique Walhof's insight:

 job hunters out there..   bookmark this one. 

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7 Books That Will Inspire More Successful Content Marketing

7 Books That Will Inspire More Successful Content Marketing | Content marketing for b2b | Scoop.it

Some of the newest business-focused books on the market hold valuable lessons for building the successful content marketing experiences you need to deliver on a consistent basis. .....

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Greatest Content Marketing Strategy

Greatest Content Marketing Strategy | Content marketing for b2b | Scoop.it

Answer your prospects’ top 30 questions.

That’s it. Do it and enjoy the magic.


Monique Walhof's insight:

Great point..  spend time 'on the ground',  talk to your audience, come back with your list and go for it.. 

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Interactive Web App Makes Sure You Never Forget a Photoshop or Lightroom Shortcut

When it comes to getting the most out your post-processing applications, you really want to know your shortcuts. The problem is, there's so many within eac

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Monique Walhof's curator insight, May 30, 4:35 PM

Adobe Photoshop and Lightroom are two of the first three apps implemented into the resource.

Rescooped by Monique Walhof from Be Marketing 3.0
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Un storytelling B to B différenciant

Un storytelling B to B différenciant | Content marketing for b2b | Scoop.it

Comment dire des histoires et être entendu par vos clients professionnels, alors qu'ils voient passer environ 5000 messages marketing chaque jour ? La réponse avec une infographie publiée par Lookbook.


Via Kevin Dangu
Monique Walhof's insight:

Lookbook - something to look into for telling our stories..

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Write Great Headlines Fast By Asking 3 Questions

Write Great Headlines Fast By Asking 3 Questions | Content marketing for b2b | Scoop.it
Want to know the secret way to write great headlines fast? It's as easy as asking yourself three questions.

Via Beth Kanter
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Reincarnation of a Salesman

Reincarnation of a Salesman | Content marketing for b2b | Scoop.it
With the advent of content marketing, many a thought leader has predicted the demise of the traditional salesman.
Monique Walhof's insight:

Let's reflect in every message we create...

  •  “neutral” information:  people are no longer willing to put up with traditional sales content,

  • offer helpful recommendations and valuable best practices, rather than directly sell to them.


Educate, be useful to your audience - there are so many wins at the end of sales and marketing working together.

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Beautiful spontaneous life...

Beautiful spontaneous life... | Content marketing for b2b | Scoop.it
This spontaneous trio was absolutely magical.
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How to Separate the Pros from the Posers: Choosing the Right Content Marketing Agency -

A "gold rush" mentality around content marketing has made it more difficult for marketers to separate the pros from the posers when choosing an agency to work with. The art of hiring an agency for ...
Monique Walhof's insight:

it is difficult finding the right match: How can you gauge subject matter expertise?    Are they familiar with your business space?    Do they cultivate thought leadership?    Share relevant case histories ? ..and more..  


Good read.. if you need an agency dont miss this one! 


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9 Art Techniques That Anyone Can Do To Jumpstart Creativity

9 Art Techniques That Anyone Can Do To Jumpstart Creativity | Content marketing for b2b | Scoop.it
“The worst enemy to creativity is self-doubt.” So said Sylvia Plath, and we have a feeling she was on to something.

So we reached out to a few artists and art professors from New York's School of Visual Arts and asked them to let us i...
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3 key take-aways from Joe Pullizi’s Book: Epic Content Marketing

3 key take-aways from Joe Pullizi’s Book: Epic Content Marketing | Content marketing for b2b | Scoop.it

These are the three biggest takeaways for me from Joe Pullizi’s book, Epic Content Marketing. by Pam Didner

Monique Walhof's insight:

I am reading this now.. it has lots of good info.  Get a hard, kindle or audible copy - you won't regret it!

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Never Forget Someone's Name Again With This Memory Trick

Never Forget Someone's Name Again With This Memory Trick | Content marketing for b2b | Scoop.it
Ever meet someone at a social event and immediately forget their name? Try this technique for understanding and using memory's nature to your...
Monique Walhof's insight:

oh my.. i sure have a hard time remembering names sometimes. Easy tip to implement and try out...  


cheers to remembering more and more about the people we come across - every encounter is a connection.

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Hilarious HelloFlo Ad Is the Only Good Thing About Periods [VIDEO]

Hilarious HelloFlo Ad Is the Only Good Thing About Periods [VIDEO] | Content marketing for b2b | Scoop.it
HelloFlo's "First Moon Party" ad manages to make menstruating funny.
Monique Walhof's insight:

great job ... no A.D.D. watching this video - 2+min video keeps attention like a champ... 

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The Psychology of Sharing [Infographic]

The Psychology of Sharing [Infographic] | Content marketing for b2b | Scoop.it

What types of people are most likely to share content online? And why are they sharing it?

 

The following infographic by StatPro categorizes people into six types of sharers: hipsters, careerists, altruists, connectors, boomerangs, and selectives.

 

Careerists are sharers who "are savvy business networkers and are more likely to share content on LinkedIn," states StatPro, whereas altruists "are helpful, reliable, thoughtful, connected, and only use email to share."

The group that use social networks and emails are selectives, who are "resourceful, careful, and thoughtful." However, hipsters are the least likely of the groups to use email.

The reasons people share online content are various, but the main reason is "value and entertainment."

 


Via Russ Merz, Ph.D., Massimo Sciuchetti
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Russ Merz, Ph.D.'s curator insight, June 5, 5:40 AM

An interesting compendium of the 6 types of #sharing behaviors and modes of sharing on social media and other interactive forms of digital media.

Maryse Rebillot's curator insight, June 6, 12:50 AM

A good overview of the different behavioural types in digital sharing. It may lead to an additional segmentation item to better reach and engage your target.

StickyCommunication's curator insight, June 23, 1:08 AM

Interesting article on the psychology of sharing. It is good to have in mind when creating the content, whether people will find it entertaining or compelling enough to share it with their network. This article will help you form these thoughts before sending out useless content!

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He Wore A Costume To Make A Point... Wait Until He Takes Off His Mask.

He Wore A Costume To Make A Point... Wait Until He Takes Off His Mask. | Content marketing for b2b | Scoop.it
Beautiful...
Monique Walhof's insight:

Great example of delivering the goal for the content created.  Very impactful and beautifully done.   Congrats to the creators. 

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malek's comment, June 16, 12:38 PM
awesome, the group hug says a lot
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Opportunity Wheels

Opportunity Wheels | Content marketing for b2b | Scoop.it

Opportunity Wheels are an excellent tool for MiniTrends discovery, analysis, and profit when exploring for or discovering non-obvious impacts and implications.

Monique Walhof's insight:

Nice format..   also usable for persona building, content strategy, content inventory/repurposing etc.    

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10 Tips for Creating Content That Converts Like a Champ

10 Tips for Creating Content That Converts Like a Champ | Content marketing for b2b | Scoop.it

.. how do we create better content ? Are there ways we can create content that specifically encourages a purchase or conversion?...

Monique Walhof's insight:

Great post!!

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A Lesson in Creative Thinking from Vincent van Gogh

A Lesson in Creative Thinking from Vincent van Gogh | Content marketing for b2b | Scoop.it

Creativity author Michael Michalko examines the work ethic of artist Vincent van Gogh. He persistently labored on his craft every single day; creating over 2000 sketches and paintings within a decade. He understood that improving your skills through hard work furthered your ability more than having talent and not employing it.



Via Kenneth Mikkelsen
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7 Steps to An Effective Creative Brief

7 Steps to An Effective Creative Brief | Content marketing for b2b | Scoop.it
A simple Q&A process for developing a marketing creative brief
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10 Insights: How to Use LinkedIn to Build Business Success Faster than Your Competitors

10 Insights: How to Use LinkedIn to Build Business Success Faster than Your Competitors | Content marketing for b2b | Scoop.it
LinkedIn is a powerful business tool that can be used to grow revenue and connections. Here are 10 insights on how to use LinkedIn to build business success.
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Your Content Is Your Product -

Your Content Is Your Product - | Content marketing for b2b | Scoop.it
Your Content Is Your Product. In pre-sale research and post-sale engagement, content is as much a part of the brand experience as the product is.
Monique Walhof's insight:

Content is as much a part of the brand experience as the product. Agree !

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