Content Marketing & Content Strategy
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Content Marketing & Content Strategy
Models. Tools & Steps To Executing A Content Strategy
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The Essentials of Influencer Marketing in 2017

The Essentials of Influencer Marketing in 2017 | Content Marketing & Content Strategy | Scoop.it
What is Influencer marketing? How do you do it? And why does Forbes say it will “explode” in 2017? In old school marketing departments, staff would spend hours analyzing analytics from sc…
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How To Build An Influencer Marketing Program [EBOOK]

How To Build An Influencer Marketing Program [EBOOK] | Content Marketing & Content Strategy | Scoop.it
Influencer marketing programs are here to stay. Almost all consumers (92%) trust recommendations from strangers and influencers over those from brands. Most marketers have invested in some form of in…
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What is a LinkedIn Landing Page?

What is a LinkedIn Landing Page? | Content Marketing & Content Strategy | Scoop.it
LinkedIn has over 450 million members because the platform helps professionals and advertisers expand their networks. Professionals get access to an extended network of businesses, industry groups, a…
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4 Ways to Increase YouTube Watch Time 

4 Ways to Increase YouTube Watch Time  | Content Marketing & Content Strategy | Scoop.it
Looking for ways to keep YouTube viewers watching longer? This article shows you how to increase YouTube video views and generate longer viewing sessions.
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What is Video Content?

What is Video Content? | Content Marketing & Content Strategy | Scoop.it
If you are asking “What is video content?” there’s a good chance that you are either new to marketing and are unclear about the lingo or that you have been living under a rock – or at least i…
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5 Free Instagram Analytics Tools for Marketers

5 Free Instagram Analytics Tools for Marketers | Content Marketing & Content Strategy | Scoop.it
Do you want a better way to analyze your Instagram marketing efforts? Discover five free Instagram analytics tools for marketers.
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19 Key Metrics to Guide Your First Blog

19 Key Metrics to Guide Your First Blog | Content Marketing & Content Strategy | Scoop.it
Blogging metrics for startups and beginners My email service provider (ConvertKit) recently published a great report called State of the Blogging Industry. In it, they reveal some fascinating finding…
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The Ultimate Content Curation Guide for Social Media

The Ultimate Content Curation Guide for Social Media | Content Marketing & Content Strategy | Scoop.it
As social media managers or small business heads, do you struggle with keeping your social media accounts updated for your audience? Are your upset that your

Via Vladimir Kukharenko, massimo facchinetti
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How to Use Facebook Live 360 Video for Marketing

How to Use Facebook Live 360 Video for Marketing | Content Marketing & Content Strategy | Scoop.it
Want to make your Facebook Live videos more engaging? Discover how to use live 360 video on Facebook to enhance your marketing.
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How to Write Great Content for Short Attention Spans

How to Write Great Content for Short Attention Spans | Content Marketing & Content Strategy | Scoop.it
There is always more and more online content vying for readers’ attention—yet it seems like the average online attention span is getting shorter all the time. This is something that any content m…
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10 Awesome Ways to Make Incredibly Shareable Content

10 Awesome Ways to Make Incredibly Shareable Content | Content Marketing & Content Strategy | Scoop.it
Content creation is growing at an incredible rate. Every day, approximately 2 million blog posts are created, along with hundreds of millions of status updates, photos, and videos. Many businesses as…
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18 Creative Instagram Promo Ideas and Examples from Top Brands

18 Creative Instagram Promo Ideas and Examples from Top Brands | Content Marketing & Content Strategy | Scoop.it
At our young company, I’m an old man. 28 is about three years older than our average and my memories of MySpace are lost on conversations with my “born in 1996” colleagues. Equally,…
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A Gamification Design Framework

A Gamification Design Framework | Content Marketing & Content Strategy | Scoop.it
I have created various gamification design frameworks over the years and this is the latest. It consists of three main phases; Define, Design / Build and Refine. Each phase contains iterative steps t…
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How to Create the Perfect Facebook Video Ad

How to Create the Perfect Facebook Video Ad | Content Marketing & Content Strategy | Scoop.it
We all know that Facebook video ads bring about amazing success; why then are so many of us still not using them to boost traffic and conversions? With Facebook continuously pushing video content by…
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How to Amplify Your Pinterest Marketing 

How to Amplify Your Pinterest Marketing  | Content Marketing & Content Strategy | Scoop.it
Looking for ideas to create engaging Pinterest boards? Discover how three brands are using unique Pinterest boards to amplify their visual marketing.
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7 Secrets of Super-Successful Video Marketing

7 Secrets of Super-Successful Video Marketing | Content Marketing & Content Strategy | Scoop.it
By now, it’s clear that video is an essential channel for marketers. But what makes a great video? And what keeps viewers engaged? Is it a good story? Or maybe it’s all about reaching the right a…
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How to Create Social Media Graphics That Spread Like Wildfire

How to Create Social Media Graphics That Spread Like Wildfire | Content Marketing & Content Strategy | Scoop.it
Want to add visuals to your marketing mix, but don't know where to begin? Here's how! Create social media graphics that spread like wildfire.

Via Brian Yanish - MarketingHits.com
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Brian Yanish - MarketingHits.com's curator insight, April 12, 11:14 AM

A great graphic or photo can draw the reader's attention as they scroll through their social media feed or timeline.

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9 Amazing Visual Social Media Tools to Boost Your Authority

9 Amazing Visual Social Media Tools to Boost Your Authority | Content Marketing & Content Strategy | Scoop.it
Are visuals a part of your social media marketing strategy? Would you like some tools to help boost your visual social media marketing? The fastest growing social networks are Tumblr, Pinterest and I…
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The Ultimate Cheat Sheet for Facebook Image Sizes [Infographic]

The Ultimate Cheat Sheet for Facebook Image Sizes [Infographic] | Content Marketing & Content Strategy | Scoop.it
If you are looking to attract the largest audience to your Facebook page or ad, whether you are looking to promote your business or service, the single most important thing you can do is ensure that…
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Storytelling in learning: transform content with digital storytelling

Storytelling in learning: transform content with digital storytelling | Content Marketing & Content Strategy | Scoop.it
Using stories into your elearning can make the difference between information transfer and real learning. Here are some elearning storytelling strategies.

Via Marta Torán, massimo facchinetti
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Marta Torán's curator insight, April 11, 3:44 PM

Contar historias para enseñar y aprender 

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20 Inspiring & Actionable Influencer Marketing Tips for The Modern Marketer

20 Inspiring & Actionable Influencer Marketing Tips for The Modern Marketer | Content Marketing & Content Strategy | Scoop.it
The heat is on for marketers to incorporate influencers into their marketing strategy. The problem is, the sheer amount of bad advice about influencer mark
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Interactive Content Creation for Everyone

Interactive Content Creation for Everyone | Content Marketing & Content Strategy | Scoop.it
The phrase “interactive content” is probably not new to you. If it is, then here is a brief description: unlike other content that a reader or viewer would simply read or watch or listen to, inte…
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Content Marketing: Building + Executing Your Strategy

Content Marketing: Building + Executing Your Strategy | Content Marketing & Content Strategy | Scoop.it
Content marketing is not a mere trend or buzzword in the marketing world. It’s an effective strategy for building unique, informative pieces that help to educate and nurture potential clients, whil…

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The Marketer's Toolbox: The 60 Marketing Tools We Use at Buffer

The Marketer's Toolbox: The 60 Marketing Tools We Use at Buffer | Content Marketing & Content Strategy | Scoop.it
As a remote marketing team, tools help us stay connected and do our best work. Here are our marketing team's 60 favorite marketing and productivity tools.
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How to Bridge Marketing and Sales in Your Buyer’s Journey

How to Bridge Marketing and Sales in Your Buyer’s Journey | Content Marketing & Content Strategy | Scoop.it
Content marketing isn’t a nice-to-have these days; it’s an incredibly effective and necessary tool. Whether it’s increasing brand recall with an online video, generating more exposure through e…
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Jay's curator insight, April 10, 12:02 AM
Getting Sales is not Luck, it is a PLAN!