Content Marketing & Content Strategy
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6 cool curation sites you may not have heard of

6 cool curation sites you may not have heard of | Content Marketing & Content Strategy | Scoop.it
So my new thing is curated news sites. Or curated stories, as they are not all "news" per se. This was sparked by the death of Google Reader, which depressed me so much that I stopped reading blo...
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I though you might be interested in checking them out for yourself.

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Content Marketing & Content Strategy
Models. Tools & Steps To Executing A Content Strategy
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37 Ways to Spice Up Your Event Social Media

37 Ways to Spice Up Your Event Social Media | Content Marketing & Content Strategy | Scoop.it
Formal communication is dead. Embrace the newer, more casual ways people on social media communicate, in order to be heard.
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7 Steps To Spectacular Blog Writing

7 Steps To Spectacular Blog Writing | Content Marketing & Content Strategy | Scoop.it
If you have entered the glorious world of blogging for business, congratulations! As you likely know by now, blogging takes a bit of effort on your part. For some people, sitting down to write a blog…
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8 Fundamental Elements of a Successful Social Media Marketing Strategy

8 Fundamental Elements of a Successful Social Media Marketing Strategy | Content Marketing & Content Strategy | Scoop.it
Learn about the most vital components of a successful social media marketing strategy, as well as tip for incorporating them.
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4 Tools to Help You Find the Best Blog Topics

4 Tools to Help You Find the Best Blog Topics | Content Marketing & Content Strategy | Scoop.it
Improve Your Blog Content With These 4 Tools Today I have some blog resources to help you improve your content curation. Here’s four links with tips and tricks to kick start your Monday. Finding th…
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Creating the Perfect Social Media Measurement Plan

Creating the Perfect Social Media Measurement Plan | Content Marketing & Content Strategy | Scoop.it
Have you ever wondered just how much good your social media marketing was doing for your business? You put all this effort into crafting the perfect post or tweet and then pay to turn it into an ad,…
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10 Tips To Help You Successfully Promote Your Blog Content On Social Media

10 Tips To Help You Successfully Promote Your Blog Content On Social Media | Content Marketing & Content Strategy | Scoop.it
You have an idea. You produce a great article and hit the publish button. Is that enough? The answer to that question is most definitely NO. It’s not enough to simply publish content and wait for t…
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The Rising Power of Visual Content [Infographic]

The Rising Power of Visual Content [Infographic] | Content Marketing & Content Strategy | Scoop.it
We all know the importance and power of creating content on the internet, but when there are over a billion other active websites doing the same exact thing, it’s pretty hard to compete. With s…
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The 5 Stages of Content Marketing Development

The 5 Stages of Content Marketing Development | Content Marketing & Content Strategy | Scoop.it
Your journey from beginner to skilled practitioner In my online business I teach entrepreneurs how to use content marketing to start and grow a business. I’ve found that most entrepreneurs, fre…
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20 Best Platforms for Selling Online Courses

20 Best Platforms for Selling Online Courses | Content Marketing & Content Strategy | Scoop.it

Via Ana Cristina Pratas, massimo facchinetti
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Social Media Explained Visually

Short, sweet and simple!

Via Ana Cristina Pratas
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8 Examples of Brands Using Instagram to Showcase Company Culture

8 Examples of Brands Using Instagram to Showcase Company Culture | Content Marketing & Content Strategy | Scoop.it
Discover how B2B and B2C brands are using Instagram to show off company culture, and build brand awareness, affinity and their talent pool in the process.
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A Beginners Guide to Mobile Marketing

A Beginners Guide to Mobile Marketing | Content Marketing & Content Strategy | Scoop.it
There is no doubt that mobile marketing can improve your business, whether that be through sales, customer service or efficiency – mobile marketing can do it all. However it can be a slightly d…
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14 Result-Driven Conversion Strategies for Your Landing Page

14 Result-Driven Conversion Strategies for Your Landing Page | Content Marketing & Content Strategy | Scoop.it
Increasing conversion rates, generating authentic leads and achieving huge success is much easier said than done. If you are a business owner, then you probably understand that generating traffic to…
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Inbound Marketing 101: Do’s and Don’ts for Keywords and Meta Tags

Inbound Marketing 101: Do’s and Don’ts for Keywords and Meta Tags | Content Marketing & Content Strategy | Scoop.it
Two essential inbound marketing strategies are keywords and meta tags. Do them right, and they can work together to increase traffic, lead generation and conversions. Some do’s and don’ts can…
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How To Identify and Understand Your Target Market

How To Identify and Understand Your Target Market | Content Marketing & Content Strategy | Scoop.it

"One of the most important aspects of an effective content marketing strategy is understanding your target market. Here are some areas to concentrate on".


Via Daniel Watson, massimo facchinetti
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Daniel Watson's curator insight, May 24, 1:25 AM

 

Before your business spends a cent on marketing, especially online marketing, you need to identify exactly who makes up your target market. You also need to clearly understand their makeup and preferences, before you frame any offers, to that target market. Getting these two processes wrong, can have detrimental consequences, so the information offered in this article is well worth the time it takes to read it.

 

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Content Curation in Action: Ten Great Examples

Content Curation in Action: Ten Great Examples | Content Marketing & Content Strategy | Scoop.it

Most content marketers are familiar with the concept of content curation, even if they’re not practicing it themselves just yet. Sometimes this can be because they don’t have any good examples to go off. As they say in storytelling, it’s often better to show rather than tell.

 

To this end Curata decided to showcase several businesses successfully curating content for their brands, whether business or consumer-facing, on their own platform or through social channels. The ten companies below are doing curation right....


Via Jeff Domansky
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Jeff Domansky's curator insight, May 23, 10:33 PM

Lots of learning from these 10 leading content curation sites.

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Google’s 3 Secrets To Designing Perfect Conversations

Google’s 3 Secrets To Designing Perfect Conversations | Content Marketing & Content Strategy | Scoop.it
First of all, try to be human.

Via Ana Cristina Pratas, massimo facchinetti
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6 Ways a Content Marketing Strategy Can Benefit Your Company’s Bottom Line

6 Ways a Content Marketing Strategy Can Benefit Your Company’s Bottom Line | Content Marketing & Content Strategy | Scoop.it
Collaboration has its benefits when it comes to content marketing. Engaging a team of content creators to work together can promote inspired ideas, strong team communication, and marketing materials…
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10 Tools to Create Your Own Chatbot For Free Without Coding

10 Tools to Create Your Own Chatbot For Free Without Coding | Content Marketing & Content Strategy | Scoop.it
Interacting with your customers and keeping them happy is vital to any good business. The problem is that you can’t be available personally every hour of every day. An automated chatbot makes custo…
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4 Steps to Improve Your Content Quality for Better Leads and More Conversions

4 Steps to Improve Your Content Quality for Better Leads and More Conversions | Content Marketing & Content Strategy | Scoop.it
Content marketing has grown up—nearly every size company in every industry is using content. As a result, there’s a lot of content out there. But although much of that content features good writi…
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How to Create Shareable Content

How to Create Shareable Content | Content Marketing & Content Strategy | Scoop.it
Your Content Better Be Engaging Gone are the days when you could download a free keyword tool, pay a ghostwriter $4 per article for something barely readable, and stuff your keywords in it to make mo…
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7 Social Media Metrics Marketers Should Track 

7 Social Media Metrics Marketers Should Track  | Content Marketing & Content Strategy | Scoop.it
Wondering which social media tactics are paying off? Discover seven social media metrics to help you gauge your marketing's effectiveness.
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3 Trends Depicting the Future of Infographics | Gifographics

3 Trends Depicting the Future of Infographics | Gifographics | Content Marketing & Content Strategy | Scoop.it

As a marketer, your content strategy is very important. Blogs, articles, social media posts, slide presentations, etc. There are so many ways to market your content.


But in the last few years, infographics have caught the attention of online marketers and media professionals. They feature a combination of text, design, and images to convert complex data into an easy-to-read piece of content.With evolving visual communication, infographics are now focusing on driving flexibility, shareability, and audience engagement. The three trends that will help you in doing so are...


Via Jeff Domansky, massimo facchinetti
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Jeff Domansky's curator insight, May 18, 1:57 AM

Three infographics trends to follow.

Jeff Domansky's curator insight, May 19, 8:59 AM

Three infographics trends to follow.

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How to Promote Your Blog Posts Using Social Media: A Guide for Marketers

How to Promote Your Blog Posts Using Social Media: A Guide for Marketers | Content Marketing & Content Strategy | Scoop.it
Do you want more social traffic to your blog posts? Discover how to successfully cross-promote your blog posts on top social media platforms.
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8 Tips for Influencer Marketing on a Budget 

8 Tips for Influencer Marketing on a Budget  | Content Marketing & Content Strategy | Scoop.it
Influencer marketing seems to slowly be taking over in terms of ROI. Consider these 8 tips when planning your next influencer marketing campaign.
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