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Content Syndication: How to Get Started

Content Syndication: How to Get Started | Content Marketing & Content Strategy | Scoop.it
Content syndication is a great way to get the most out of your content investments or to monetize your traffic. Here's a look at the basic types of content syndication and some ways of setting up a content syndication program for your business.
Stefano Principato's insight:

Content syndication is the process of pushing your blog, site, or video content out into third-party sites, either as a full article, snippet, link, or thumbnail.

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dan's curator insight, August 19, 2013 10:46 AM

Content syndication is a great way to get the most out of your content investments or to monetize your traffic. Here's a look at the basic types of content syndication and some ways of setting up a content syndication program for your business.

Content Marketing & Content Strategy
Models. Tools & Steps To Executing A Content Strategy
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4 Content Generation Tools Digital Marketers Can’t Live Without

4 Content Generation Tools Digital Marketers Can’t Live Without | Content Marketing & Content Strategy | Scoop.it
Farewell writer’s block! By using the follow six topic generation tools, you can develop article topics when you don’t have the slightest clue. Here are the four tools: 1. Blog Topic Generator Bl…
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7 Online Tools That Help You to Write Faster and Better

7 Online Tools That Help You to Write Faster and Better | Content Marketing & Content Strategy | Scoop.it
Anyone can start a blog – but not everyone can start and maintain a quality blog that offers valuable insights and advice. Part of running a high quality blog is offering high quality content with …
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Marc Kneepkens's curator insight, July 20, 7:35 AM

Continuous 'quality' writing is a challenge for small businesses. These are some good tools.

massimo scalzo's curator insight, July 21, 12:50 AM

There are many tools to pave the way for maintaining a quality Blog...Have a look here

Monica S Mcfeeters's curator insight, July 21, 4:43 AM
Some folks have ask me if I do a blog. I'm a fairly long winded commenter with lots of opinions and thoughts on the topics I care about. The answer is yes, but not seriously. I thought this article might help me get more serious about that. Why waste your thoughts to be left to fly away with time? Someone might be able to build on them even if you don't. Sometimes sad to say we even forget some of our own best ideas when we have time to work on them. Why not record them and store them on a blog.
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10 Creative or Weird Uses of Instagram

10 Creative or Weird Uses of Instagram | Content Marketing & Content Strategy | Scoop.it
Instagram might be the land of selfies, sunsets and food pics— and that’s totally fine with us— but it’s also home to some of the most creative social media minds in the business. Marketers, …
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Vincent Orleck's curator insight, July 18, 11:41 AM

#FunFriday

Mende Smith's curator insight, July 18, 1:09 PM

This is a fun read.

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How Content Marketing is Used by the B2B Company #infographic

How Content Marketing is Used by the B2B Company #infographic | Content Marketing & Content Strategy | Scoop.it
This infographic describes why marketers create content, how they use content, and where they post content. The best business to business content marketing practices and most popular tactics are outlined in this fun and informative infographic!
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3 Steps to Create Podcasts With Google Hangouts On Air |

3 Steps to Create Podcasts With Google Hangouts On Air | | Content Marketing & Content Strategy | Scoop.it
Want to double the size of your podcast audience? Here's how to create podcasts with Google Hangouts On Air and gain a live audience for your podcast.
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3 Content Marketing Metrics You Should Report Every Week

3 Content Marketing Metrics You Should Report Every Week | Content Marketing & Content Strategy | Scoop.it
How often do you review your content marketing metrics and report results to your leadership team? That question to marketers is like when a dentist asks you, “Have you been flossing regularly?” …
Stefano Principato's insight:
1. Organic Search Traffic2. Referral Traffic3. Conversions
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Storymapping: A MacGyver Approach to Content Strategy

** Authored and presented with Lis Hubert ** Need an organized and prioritized content assessment? Sure you do! Unfortunately, it’s not always possible on a sh…
Stefano Principato's insight:

How to do quality content strategy work even when constraints are many 
• How to use content strategy to increase your understanding of content, even when you can’t afford fancy resources to help you 
• How storymaps can be used across different touchpoints and content areas to improve the user experience.

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How To Calculate Content Marketing ROI

How To Calculate Content Marketing ROI | Content Marketing & Content Strategy | Scoop.it
Content marketing sure is in fashion at the moment. But lots of people are, perhaps understandably, reluctant to follow fashion for fashion’s sake. Senior managers in particular often want to know …
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A Roadmap to the Future of Marketing

A Roadmap to the Future of Marketing | Content Marketing & Content Strategy | Scoop.it
A Roadmap to the Future of Marketing by Douglas Karr on Marketing Technology Blog
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Master This Storytelling Technique to Create an Irresistible Content Series

Master This Storytelling Technique to Create an Irresistible Content Series | Content Marketing & Content Strategy | Scoop.it
Learn how to turn readers into buyers with an engaging, audience-first storytelling strategy. Demian Farnworth reveals the creative technique in six steps.
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How to Be Visual (Even When You’re not an Artist)

How to Be Visual (Even When You’re not an Artist) | Content Marketing & Content Strategy | Scoop.it
Visuals are now the most important element of content marketing, but this can be terrifying if you’re “artistically challenged.” Here are three ways to create compelling visuals regardless of your artistic talent.
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The 7 Steps of Planning High Converting Landing Pages

The 7 Steps of Planning High Converting Landing Pages | Content Marketing & Content Strategy | Scoop.it
Landing pages and conversion optimization are some of the trendiest topics regarding growth hacking and customer acquisition / activation. There are tons of really great posts talking about the ‘an…
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How To Convince Your Boss To Do Content Marketing

How To Convince Your Boss To Do Content Marketing | Content Marketing & Content Strategy | Scoop.it
Modern marketing is dynamic. It has to be. The media we use to communicate with customers changes frequently and unexpectedly, and we need to adapt with it. Sometimes, it feels like we’re standing …
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Visualistan: The Content Marketing Revolution #infographic

Visualistan: The Content Marketing Revolution #infographic | Content Marketing & Content Strategy | Scoop.it
Great content tells a story, it speaks to the truth, and it drives leads and traffic to your website. Investing in content is the crux of SEO success in today's digital world, but people-friendly content has the power to go far further than good rankings.
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juandoming's curator insight, July 20, 8:06 AM

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12 Reasons to Integrate Visual Content Into Your Marketing Campaigns [Infographic]

12 Reasons to Integrate Visual Content Into Your Marketing Campaigns [Infographic] | Content Marketing & Content Strategy | Scoop.it
Learn about the reasons you should be incorporating visual content into your marketing campaigns in this infographic from Digital Marketing Philippines.
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7 KPI Metrics You Must Include In Your Inbound Marketing Review

7 KPI Metrics You Must Include In Your Inbound Marketing Review | Content Marketing & Content Strategy | Scoop.it
How much revenue are you taking in from your inbound marketing efforts?  To measure the success of inbound marketing you must review some KPI (key performance indicator) metrics.  Knowing which KPI…
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16 Steps to Compelling Content Creation

16 Steps to Compelling Content Creation | Content Marketing & Content Strategy | Scoop.it
16 Steps to Compelling Content Creation by Douglas Karr on Marketing Technology Blog
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5 Key Elements of a Successful Content Marketing Strategy

5 Key Elements of a Successful Content Marketing Strategy | Content Marketing & Content Strategy | Scoop.it
As a content marketing consultant for several tech startups and small businesses, I’ve seen a steep rise in the number of companies who’re now taking content marketing much more seriously and und…
Stefano Principato's insight:
1- Have Clearly Defined Objectives2- Know Exactly Who Your Audience Is3- Optimize For Maximum Conversion4- Be a Great Storyteller

5- Promote Aggressively



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What’s The ROI Of A Content Operation? (Infographic)

What’s The ROI Of A Content Operation? (Infographic) | Content Marketing & Content Strategy | Scoop.it
If you want to see your content drive business for your organization, investing in its production is a must. But it’s not enough. You need to invest in building a content marketing operation. A con…
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Luxury brands on YouTube: Does the content match their reputations?

Luxury brands on YouTube: Does the content match their reputations? | Content Marketing & Content Strategy | Scoop.it
In the early days of social media luxury brands attracted huge followings simply because people liked to be associated with aspirational companies.
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Is Content Marketing Right For You?

Is Content Marketing Right For You? | Content Marketing & Content Strategy | Scoop.it

Since launching our Content Marketing service, we’ve been busy blogging about how effective content can be for a company. But there’s a lot of opinions out there on this marketing method, so 

how can you be sure that it’s right for you?

Take a look at these 6 questions you should ask yourself, to find out whether you should be creating content for your business….


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8 Essential Elements of a Social Media Marketing Strategy |

8 Essential Elements of a Social Media Marketing Strategy | | Content Marketing & Content Strategy | Scoop.it
Do you need help getting started with your social media marketing strategy? Here's what you need to get started.
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10 Real Time Content Discovery Tools for Curation, Engagement and Sharing

10 Real Time Content Discovery Tools for Curation, Engagement and Sharing | Content Marketing & Content Strategy | Scoop.it
The influence of search on content beyond Google, Bing and Yahoo is pretty amazing. Just think of all the social media monitoring platforms that have
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Pinterest Expert Shares 15 Guaranteed Ways to Create Pinterest Marketing Magic

Pinterest Expert Shares 15 Guaranteed Ways to Create Pinterest Marketing Magic | Content Marketing & Content Strategy | Scoop.it
How many of these 15 power tips for creating Pinterest marketing magic do you know? When it comes to social media marketing, some marketers & entrepreneurs think that Pinterest is only about wome…
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The four pillars of an effective online video strategy

The four pillars of an effective online video strategy | Content Marketing & Content Strategy | Scoop.it
Video is one of the most effective forms of digital content, but also one of the most difficult to get right.
Stefano Principato's insight:
  1. Understanding audiences.
  2. Creating content.
  3. Managing distribution.
  4. Measuring and attributing success.
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